cassyput on marketing

The most important task of jQuery charts is transforming the raw rather clumsy and dull looking data into attractive and interactive charts and graphs that will not only make the facts and figures colorful and hence interesting to the reader but will also make things simpler for the users to understand.

These JavaScript chart libraries that have hit the market of late, are particularly famous for their rather huge range of attractive features that include as many as seven types of charting with line, bar and pie being the most famous amongst them. Another great feature of these chart libraries is their option of zoom-in and zoom-out the charts, while the tooltips offer additional information than the general information about the data points and levels. These libraries generally come up with a number of options that helps in customization. All the information can be found documented on one particular page and this helps in easy and effective referencing.

Some interactive jQuery charts

A few charting libraries have come up with drawings of vector graphics for JavaScript library. The JavaScript library can be subdivided into a number of sub-libraries and this helps in downloading the particular type of chart that the user may be interested in creating. Another type of charting library is pretty tough to master but is an excellent tool when it comes to visualization of data. It is modular in nature and helps in working just with those parts, which the users need for keeping the pages light. Apart from various advanced effects of animation, it has an outstanding capability of captivating as well as engaging the users. Various types of charts and a user-friendly helper class, along with some other features make this library indeed an outstanding one.

Certain jQuery charts and graphs, help in using the plugins for visualization of the requirements. A particular type of charting library helps in generating various charts by using canvas element HTML5. It has as many as 14 options that help in customization of the charts.

There are some libraries that only take care of the bubble diagrams that we find in the charting options. However, a newer version is likely to be published which will see expansion of this library and the inclusion of feature pies, line graphs and the bar graphs. The plugin has as many as 14 options that you can use for customizing the look of a diagram along with various tooltips that provide additional information regarding a particular bubble when the user takes the mouse over the bubble.

Another type of chart library, that is created and designed in Germany, is actually a standalone library of JavaScript that is designed to plot the rather complicated geometrical shapes and figures as well as data like the Bezier curves, various differential equations, and a lot more. It has various features of animation like the moving graphs, different interactive components like the sliders to experiment with the changing values of the variables, and a lot of charting options from which the user can choose.

You will also come across certain types of jQuery charts that use various HTML5 canvas for compatibility with the modern browsers, along with a steady support from the Internet Explorer. Generally, these charts are available with six kinds of charts that include points, pie, bars, lines with points, as well as the area graphs. These graphs would allow display of the legends which are exceedingly configurable and this helps in proper identification of the items on the charts.

Source: http://designmodo.com/jquery-charts-graphs/

 

 

Via Igniva Solutions

In this article you will find essential cheat sheets for the most commen web based technologies that you are likely to use if you’re a Front End Web Developer.

Via Pali

Do you know where and how are your website data files such as CSS, Html and images are stored and how it is served for the users?

If you’ve ever considered building or getting your own website, you’ve probably compared building your own site to getting one from a source like Blogger.

Doing either of these things comes with their own sets of pros and cons, but what do they look like when matched up against each other? Is one the better, more profitable idea than the other?

It’s common with people to get confused in choosing the right hosting plans for their business online and this featured chart will help you to choose wisely.

Learn all about the web hosting industry with these  clearly designed Infographics:

 

By CSS Reflex. http://bit.ly/OzUbVA

Source. http://bit.ly/QW5TWK

Via maxOz

[MONITORING] A simple check list to help you to promote business using social media #infographic

Via Igniva Solutions

For all of the “big three” social media networks, I found that social sharing had a positive relationship to incoming links pointing to a URL. This result is basically what I expected to see. However, when I took a step back and compared the actual Pearson’s Correlation Coefficient of the sharing on the three networks to inbound links, what I found was surprising.

Via Bonnie Burns

Fact: All businesses, large or small, want to save money wherever they can. I understand this. I sympathize with this. What I don’t understand, however, is why so many businesses try to take the cheap route and cut corners in their online strategy— and then are dumbfounded when they get scammed/receive terrible results/get blocked by Google.

Via Bonnie Burns

"First, to answer the question in the title: Yes, if you are not seeing a tangible and measurable impact of your spend and efforts in Social Media and Search Engine Optimization (SEO), it’s definitely your fault.

 

We can’t very well blame the whole of the internet or the poor response of our potential customers now, can we? If you’re not pro-actively involved with creating and optimizing content on your website or participating in social media, please refer to the rest of my blog posts, this one isn’t for you.

 

Read More at: http://noteasytoforget.com/not-making-money-from-your-social-media-and-seo-effortsis-it-your-fault/

Via Antonino Militello

Another year has passed since the 2011 edition of 79 Link Building Resources where Kristi Hines listed various blogs, their top link building posts, and some great link building tools to add to your toolkit.

Those blogs, to this day, are still great resources to visit when looking for posts on link building.

 

Since that post was published, a lot of things have changed in the link building world.

In this 2012 edition of link building resources, covered is  the big changes that have happened in the link building world as well as what works (and doesn’t) when it comes to link building strategy.

 

There you have it!

A Comprehensive Compilation of 79 Great Link Building Resources to chew on.

 

By Kristi Hines. http://bit.ly/R0GL19

Source. http://bit.ly/PRAt7V

Via maxOz

We all know that images are compelling. The growth of visual content has been on a rapid upward trajectory over the last 12 months.

Social media platforms such as Pinterest and Instagram have taken the social media world by storm.

Instagram announced in July that it had acquired 80 million users. To put some further perspective on its adoption and growth, the visual social media network is now being used by 40% of the worlds top 100 brands.

Compete recently released a report showing that Instagram was the fastest growing web property on the planet amongst the top 50 websites. The report stated that it had grown from 16 million to 22 million unique visitors in just one month, which is a growth rate of 38% in just 30 days!

So How Powerful is Visual Content on Social Media?

Simply Measured looked at Facebook’s top 10 brand pages to find out the real numbers and facts and figures on the engagement and sharing levels of photos and videso in compariosn to text and discovered:

Videos are Shared 1,200 percent more than links and and text posts combinedPhotos are liked 200% more than text updates

To put some perspective on the power of visual content other studies show that Photo and video posts on Pinterest are referring more traffic than Twitter, Stumbleupon, LinkedIn and Google+.

For more insights into the power of visual content below are some more revelations.

Read more at http://www.jeffbullas.com/2012/08/27/the-facts-and-figures-about-the-power-of-visual-content-infographic/#zivdLo1YErcqwwv4.99

 

 

Via Igniva Solutions

Individual mobile users aren’t the only ones browsing virtual app stores. Turns out, American small-business owners are embracing mobile apps in hopes of making their small-scale ventures more efficient.

With countless service apps and quick-solution apps at their fingertips, small businesses are gaining the competitive edge by going mobile. But are those app downloads worth the megabytes?

Take a look at the latest survey by the Small Business & Entrepreneurship Council [ SBE Council ] in this Infographic

 

By Column Five. http://bit.ly/MFc6J3

Source. http://bit.ly/NiuaLV ;

Via maxOz

Websites have come a long way in the last ten years but remember when websites were neon green, with text in all caps and the hyperlinks in blue?

Where did the tablet-ready internet we know today came from? 

And what recent developments mean for the future of web design.

Check for the answers in this Infographic

 

By Carrington College. http://bit.ly/PdMJjS

Source. http://bit.ly/RMcZTj

Via maxOz

Have you ever wondered which elements of your website make the biggest impression?

 

This Infographic by Webs is based on a recent Eye-Tracking Study conducted by the Missouri University of Science and Technology:

For their research, Sheng and Dahal enlisted 20 Missouri S&T students to view screenshots, or static images, of the main websites from 25 law schools in the U.S. 

The participants spent an average of 20 seconds on each website.

 

The website sections that drew the most interest from viewers were as follows:

The institution's logo. Users spent about 6.48 seconds focused on this area before moving on. The main navigation menu. Almost as popular as the logo, subjects spent an average of 6.44 seconds viewing the menu. The search box, where users focused for just over 6 seconds. Social networking links to sites such as Facebook and Twitter. Users spent about 5.95 seconds viewing these areas. The site's main image, where users' eyes fixated for an average of 5.94 seconds. The site's written content, where users spent about 5.59 seconds. The bottom of a website, where users spent about 5.25 seconds.

 

Although use of color was not part of the eye-tracking study, participants indicated that it did influence their impressions of websites.

 

"Participants recommended the main color and background color be pleasant and attractive, and the contrast of the text color should be such that it is easier to read," Dahal wrote in her master's thesis, titled "Eyes Don't Lie: Understanding Users' First Impressions on Website Design Using Eye Tracking."

 

The use of images was also an important factor in web design, the subjects of the study said.

 "You must choose your main picture very carefully," Sheng says.

"An inappropriate image can lead to an unfavorable response from viewers."

Colors and images utilized play a vital role when it comes to creating favorable responses

 

By Webs. http://bit.ly/QEFCw8

Source. http://bit.ly/NGpQUO

Via maxOz

Robin Good: If you still think that there's no better way to promote your product and services other than via banner ads and traditional "broadcast"-type marketing approaches, think again. Data and research studies now confirm what many have been saying for a long time.

 

Traditionally advertising, PR and marketing as you know them, are working less and less.

 

From the original article on HBR: "Traditional marketing — including advertising, public relations, branding and corporate communications — is dead.

Many people in traditional marketing roles and organizations may not realize they're operating within a dead paradigm. But they are. The evidence is clear.

First, buyers are no longer paying much attention. Several studies have confirmed that in the "buyer's decision journey," traditional marketing communications just aren't relevant."

 

But if it is true that traditional marketing is dead, what will replace it?

 

"There's a lot of speculation about what will replace this broken model — a sense that we're only getting a few glimpses of the future of marketing on the margins.

Actually, we already know in great detail what the new model of marketing will look like. It's already in place in a number of organizations."

 

The solution pivots around four key points:

 

1. Restore community marketing.

2. Find your customer influencers.

3. Help them build social capital.

4. Get your customer advocates involved in the solution you provide.

 

And you can read more what are the key characterizing trait of this new model by reading the full article.

 

 

Good article. Recommended. 8/10

 

Full article: http://blogs.hbr.org/cs/2012/08/marketing_is_dead.html

 

(Image credit: Shutterstock)

Via Robin Good