cassyput on marke...
Follow
Find
1.4K views | +0 today
Your new post is loading...
Your new post is loading...
Rescooped by cassyput from SEO and Social Media Marketing
Scoop.it!

Search Engines Are Becoming Answer Engines

Search Engines Are Becoming Answer Engines | cassyput on marketing | Scoop.it

The term “Semantic Search” is certainly not new. However, it has taken on a new dimension and implications in both search and social engines today.

In addition, it has had a strong impact on targeted semantic advertising.

Full Article: http://searchengineland.com/semantic-search-what-is-it-how-are-major-search-and-social-engines-use-it-part-1-133160


Via Antonino Militello
more...
No comment yet.
Scooped by cassyput
Scoop.it!

Classic FM's 20th Birthday Flashmob

For our 20th birthday, we assembled a group of the finest musicians and singers, and surprised a supermarket with a little Handel. 20 years on from our first...
more...
No comment yet.
Scooped by cassyput
Scoop.it!

How To: Advanced rel="canonical" HTTP Headers

How To: Advanced rel="canonical" HTTP Headers | cassyput on marketing | Scoop.it
Use of rel=canonical in an HTTP header is underutilized, and I believe that, now more than ever, SEOs should start leveraging and considering the power of this method for non-text/html content-types.
more...
No comment yet.
Scooped by cassyput
Scoop.it!

Up Close With Twitter's New "Timeline Widgets"

Up Close With Twitter's New "Timeline Widgets" | cassyput on marketing | Scoop.it
Want to show all the tweets from a particular account, list or a search results? There have been widgets before allowing this, but Twitter’s upping things with its own new interactive timelines.
more...
No comment yet.
Rescooped by cassyput from Web Designing Pictomedia
Scoop.it!

10+ Free jQuery Libraries for Interactive Charts and Graphs

10+ Free jQuery Libraries for Interactive Charts and Graphs | cassyput on marketing | Scoop.it

The most important task of jQuery charts is transforming the raw rather clumsy and dull looking data into attractive and interactive charts and graphs that will not only make the facts and figures colorful and hence interesting to the reader but will also make things simpler for the users to understand.

These JavaScript chart libraries that have hit the market of late, are particularly famous for their rather huge range of attractive features that include as many as seven types of charting with line, bar and pie being the most famous amongst them. Another great feature of these chart libraries is their option of zoom-in and zoom-out the charts, while the tooltips offer additional information than the general information about the data points and levels. These libraries generally come up with a number of options that helps in customization. All the information can be found documented on one particular page and this helps in easy and effective referencing.

Some interactive jQuery charts

A few charting libraries have come up with drawings of vector graphics for JavaScript library. The JavaScript library can be subdivided into a number of sub-libraries and this helps in downloading the particular type of chart that the user may be interested in creating. Another type of charting library is pretty tough to master but is an excellent tool when it comes to visualization of data. It is modular in nature and helps in working just with those parts, which the users need for keeping the pages light. Apart from various advanced effects of animation, it has an outstanding capability of captivating as well as engaging the users. Various types of charts and a user-friendly helper class, along with some other features make this library indeed an outstanding one.

Certain jQuery charts and graphs, help in using the plugins for visualization of the requirements. A particular type of charting library helps in generating various charts by using canvas element HTML5. It has as many as 14 options that help in customization of the charts.

There are some libraries that only take care of the bubble diagrams that we find in the charting options. However, a newer version is likely to be published which will see expansion of this library and the inclusion of feature pies, line graphs and the bar graphs. The plugin has as many as 14 options that you can use for customizing the look of a diagram along with various tooltips that provide additional information regarding a particular bubble when the user takes the mouse over the bubble.

Another type of chart library, that is created and designed in Germany, is actually a standalone library of JavaScript that is designed to plot the rather complicated geometrical shapes and figures as well as data like the Bezier curves, various differential equations, and a lot more. It has various features of animation like the moving graphs, different interactive components like the sliders to experiment with the changing values of the variables, and a lot of charting options from which the user can choose.

You will also come across certain types of jQuery charts that use various HTML5 canvas for compatibility with the modern browsers, along with a steady support from the Internet Explorer. Generally, these charts are available with six kinds of charts that include points, pie, bars, lines with points, as well as the area graphs. These graphs would allow display of the legends which are exceedingly configurable and this helps in proper identification of the items on the charts.

Source: http://designmodo.com/jquery-charts-graphs/

 

 


Via Igniva Solutions
more...
No comment yet.
Scooped by cassyput
Scoop.it!

The Google patent trap for rank-modifying spammers

The Google patent trap for rank-modifying spammers | cassyput on marketing | Scoop.it
At the moment there seems to be a patent story in the news every single week but the latest one from Google has caught the attention of a lot of people in the SEO industry.
more...
No comment yet.
Rescooped by cassyput from Web Design & Dev Journal
Scoop.it!

60 Useful Web Developer Cheat Sheet Collection

60 Useful Web Developer Cheat Sheet Collection | cassyput on marketing | Scoop.it
In this article you will find essential cheat sheets for the most commen web based technologies that you are likely to use if you’re a Front End Web Developer.

Via Pali
more...
No comment yet.
Rescooped by cassyput from Digital-By-Design
Scoop.it!

6 Infographics About The Web Hosting Industry

6 Infographics About The Web Hosting Industry | cassyput on marketing | Scoop.it
Do you know where and how are your website data files such as CSS, Html and images are stored and how it is served for the users?

If you’ve ever considered building or getting your own website, you’ve probably compared building your own site to getting one from a source like Blogger.

Doing either of these things comes with their own sets of pros and cons, but what do they look like when matched up against each other? Is one the better, more profitable idea than the other?

It’s common with people to get confused in choosing the right hosting plans for their business online and this featured chart will help you to choose wisely.

Learn all about the web hosting industry with these  clearly designed Infographics:

 

By CSS Reflex. http://bit.ly/OzUbVA

Source. http://bit.ly/QW5TWK



Via maxOz
more...
No comment yet.
Rescooped by cassyput from SEO and Social Media Marketing
Scoop.it!

5 Ways that Social Media Impacts SEO

5 Ways that Social Media Impacts SEO | cassyput on marketing | Scoop.it

"How does social media activity impact SEO? That's a common question these days as publishers try to make the most of search and social for audience development.

 

While the role of social media signals in Google and Bing’s ranking algorithms is still evolving there are already a number of ways that social media is having a clear influence.

 

Here are five ways that social media impacts SEO, or more specifically search engine visibility, rankings and traffic:

 

1. Annotations in the Search Results

Both Google and Bing use social data to annotate select listings on their search engine results pages.

 

2. Personalized Rankings

In addition to annotations the engines also personalize the order of their search results based on a number of factors including social connections and activity.

 

3. Secondary Links

When it comes to ranking factors links are still much more important than social shares. A link from a quality, trusted site has considerably greater weight than a like, tweet or +1.

 

4. Highlighting Authors

In some instances Google is now highlighting author information in its search results.

 

5. AuthorRank

Beyond author markup in the search results, both Google and Bing are beginning to utilize the concept of AuthorRank in which trusted, popular authors may be given a boost in search and social media visibility".

 

Read More: http://www.adamsherk.com/seo/how-social-media-impacts-seo/


Via Antonino Militello
more...
No comment yet.
Rescooped by cassyput from Google+ Local & Local SEO News
Scoop.it!

How to Effectively Create a Google+ Following of 10,000 Engaged Fans

How to Effectively Create a Google+ Following of 10,000 Engaged Fans | cassyput on marketing | Scoop.it

A few months ago, Fraser Cain shared how he took his blog from 0 to 3 million monthly visitors. What’s just as amazing is that he also created an engaged audience of 10,000 people on Google+, which some claim is a wasteland.


Via Linda Buquet :: Catalyst eMarketing
more...
No comment yet.
Rescooped by cassyput from Search Engine Marketing Trends
Scoop.it!

A simple check list to help you to promote business using social media

A simple check list to help you to promote business using social media | cassyput on marketing | Scoop.it

[MONITORING] A simple check list to help you to promote business using social media #infographic


Via Igniva Solutions
more...
No comment yet.
Rescooped by cassyput from SEO Tips, Advice, Help
Scoop.it!

New Data: The Correlations Between Social Sharing and Inbound Links

New Data: The Correlations Between Social Sharing and Inbound Links | cassyput on marketing | Scoop.it

For all of the “big three” social media networks, I found that social sharing had a positive relationship to incoming links pointing to a URL. This result is basically what I expected to see. However, when I took a step back and compared the actual Pearson’s Correlation Coefficient of the sharing on the three networks to inbound links, what I found was surprising.


Via Bonnie Burns
more...
No comment yet.
Rescooped by cassyput from Seo Assistance #projectassistant
Scoop.it!

31 Must-Read SEO Experiments and Test Findings | SEO.com

31 Must-Read SEO Experiments and Test Findings | SEO.com | cassyput on marketing | Scoop.it
Most professional SEO companies & experts routinely conduct formal & informal SEO experiments, here are 31 for you to review. (fantastic look at revolutionary seo experiments by @claye -- anyone seen similar for sem?

Via Project Assistant
more...
No comment yet.
Scooped by cassyput
Scoop.it!

Let's hope it's only the price that's hard to swallow: World’s most expensive cheese board that costs £840 and includes DONKEY cheddar

Let's hope it's only the price that's hard to swallow: World’s most expensive cheese board that costs £840 and includes DONKEY cheddar | cassyput on marketing | Scoop.it
Stinky price tag, unveiled at Frome Cheese and Agricultural Show in Somerset, breaks down to £50 a mouthful. The platter is served on solid silver cheese tray and handcrafted wooden cheese board.
more...
No comment yet.
Rescooped by cassyput from Social-Business-Marketing
Scoop.it!

The ROI Of Social Media

The ROI Of Social Media | cassyput on marketing | Scoop.it

Is Social Media Marketing Effective?


That’s the question being asked as more and more businesses are investing in increasing amounts of social media marketing. 


With no standard means of measurement, there’s a wide variety of goals and metrics used to define the ROI of social strategies.


 


Fortunately, this enlightening Infographic, developed by MDG Advertising, helps clear up the confusion by outlining the objectives, benefits and factors that affect the success of social media marketing.


 


By MDG Advertising.  http://bit.ly/RrFGzx


Source. http://bit.ly/PNKbp9


Via maxOz
more...
Clare Chen's curator insight, April 4, 2013 6:12 AM

This article shows the effectiveness of Social Media. In the last few years social media has exploded into the business scene. It all really started with Facebook and now it almost seems like businesses cannot survive without it! But how effective is it? In IMC, one of the most important aspects of marketing is the evaluation part at the end where you determine whether your campaign was successful. This is an evaluation of social media on businesses. In this article it clearly shows that businesses tie their success to social media and most are beginning to look beyond sales goal to identify the value of social marketing efforts.Social media also improves businesses appearance in search engines. It is also founded that most businesses did not have social media 3 years ago but started about 2 years ago so we can see what a quick growth this is. However the most important thing before using social media is to identify the businesses objectives since every business is different. In IMC we learn that objectives provide a benchmark against which the success or failure of the promotional campaign can be measured. By identifying objectives, the business will be able to use social media smartly. 

Gillian Ye's comment, April 4, 2013 11:53 PM
It was great to see all the facts and figures relating to the effetiveness of marketing through social media. Its pretty evident that social media is now a huge element in promoting companies especially on popular sites such as Facebook, Twitter, and YouTube. It really is the future as more and more companies are planning to increase their social media efforts as they can see how successful it can be.
Dong Wook Han's comment, April 6, 2013 9:47 AM
Social network has become so powerful over the recent years and it gives opportunities for brands to communicate with their consumers or customers and market and promote their products. I wonder how long it would last as a platform and tool for marketing, promotions and communications.
Rescooped by cassyput from SEO Tips, Advice, Help
Scoop.it!

The Hidden Cost Of Cheap SEO & Social Media Labor

The Hidden Cost Of Cheap SEO & Social Media Labor | cassyput on marketing | Scoop.it

Fact: All businesses, large or small, want to save money wherever they can. I understand this. I sympathize with this. What I don’t understand, however, is why so many businesses try to take the cheap route and cut corners in their online strategy— and then are dumbfounded when they get scammed/receive terrible results/get blocked by Google.


Via Bonnie Burns
more...
No comment yet.
Rescooped by cassyput from SEO and Social Media Marketing
Scoop.it!

Not Making Money from Your Social Media and SEO Efforts…Is It Your Fault? [Infographic]

Not Making Money from Your Social Media and SEO Efforts…Is It Your Fault? [Infographic] | cassyput on marketing | Scoop.it

"First, to answer the question in the title: Yes, if you are not seeing a tangible and measurable impact of your spend and efforts in Social Media and Search Engine Optimization (SEO), it’s definitely your fault.

 

We can’t very well blame the whole of the internet or the poor response of our potential customers now, can we? If you’re not pro-actively involved with creating and optimizing content on your website or participating in social media, please refer to the rest of my blog posts, this one isn’t for you.

 

Read More at: http://noteasytoforget.com/not-making-money-from-your-social-media-and-seo-effortsis-it-your-fault/


Via Antonino Militello
more...
No comment yet.
Scooped by cassyput
Scoop.it!

Google+ Is Going After Yammer To Flank Facebook | TechCrunch

Google+ Is Going After Yammer To Flank Facebook | TechCrunch | cassyput on marketing | Scoop.it
Editor's note: Rob May is the CEO and co-founder of Backupify, the leading provider of backup and recovery solutions for Software-as-a-Service (SaaS) applications.
more...
No comment yet.
Rescooped by cassyput from Digital-By-Design
Scoop.it!

79 Link Building Resources For 2012

79 Link Building Resources For 2012 | cassyput on marketing | Scoop.it

Another year has passed since the 2011 edition of 79 Link Building Resources where Kristi Hines listed various blogs, their top link building posts, and some great link building tools to add to your toolkit.


Those blogs, to this day, are still great resources to visit when looking for posts on link building.


 


Since that post was published, a lot of things have changed in the link building world.


In this 2012 edition of link building resources, covered is  the big changes that have happened in the link building world as well as what works (and doesn’t) when it comes to link building strategy.


 


There you have it!


A Comprehensive Compilation of 79 Great Link Building Resources to chew on.


 


By Kristi Hines. http://bit.ly/R0GL19


Source. http://bit.ly/PRAt7V


Via maxOz
more...
No comment yet.
Rescooped by cassyput from Internet Marketing Strategy 2.0
Scoop.it!

Above-The-Fold Browser Analytics: Google Launches Browser-Size Analysis

Above-The-Fold Browser Analytics: Google Launches Browser-Size Analysis | cassyput on marketing | Scoop.it

Robin Good: If you are interested in understanding more about what your web site visitors effectively see, when they land on one of your pages, this newly launched tool for optimizing your site content by visualizing relevant data right on your web pages, will be definitely helpful.

 

As part of its free Google Analytics service, Google has just announced the release of a new tool, replacing the old Browsersize tool they offered before, with a new one capable of visualizing on top of any of your web site pages data refelecting the amount of the page that your visitors are actually seeing upon landing on it.

 

To access this new function do as follows: "Simply navigate to the Content section in Google Analytics, and click In-Page Analytics.


A new information layer is available (the feature is bing rolled out gradually over the next few weeks, so please be patient if you don’t see it yet).


Click Browser Size to shade portions of the page that are below the fold.


You can now click anywhere on the screen to see what percentage of visitors can see it, or control the threshold percentage by using the slider."

 

 

Find out  more: http://analytics.blogspot.ca/2012/06/new-feature-conduct-browser-size.html

 

 


Via Robin Good
more...
No comment yet.
Rescooped by cassyput from Search Engine Marketing Trends
Scoop.it!

The Facts and Figures about the Power of Visual Content - Infographic

The Facts and Figures about the Power of Visual Content - Infographic | cassyput on marketing | Scoop.it

We all know that images are compelling. The growth of visual content has been on a rapid upward trajectory over the last 12 months.

Social media platforms such as Pinterest and Instagram have taken the social media world by storm.

Instagram announced in July that it had acquired 80 million users. To put some further perspective on its adoption and growth, the visual social media network is now being used by 40% of the worlds top 100 brands.

Compete recently released a report showing that Instagram was the fastest growing web property on the planet amongst the top 50 websites. The report stated that it had grown from 16 million to 22 million unique visitors in just one month, which is a growth rate of 38% in just 30 days!

So How Powerful is Visual Content on Social Media?

Simply Measured looked at Facebook’s top 10 brand pages to find out the real numbers and facts and figures on the engagement and sharing levels of photos and videso in compariosn to text and discovered:

Videos are Shared 1,200 percent more than links and and text posts combinedPhotos are liked 200% more than text updates

To put some perspective on the power of visual content other studies show that Photo and video posts on Pinterest are referring more traffic than Twitter, Stumbleupon, LinkedIn and Google+.

For more insights into the power of visual content below are some more revelations.

Read more at http://www.jeffbullas.com/2012/08/27/the-facts-and-figures-about-the-power-of-visual-content-infographic/#zivdLo1YErcqwwv4.99

 

 


Via Igniva Solutions
more...
No comment yet.
Rescooped by cassyput from Digital-By-Design
Scoop.it!

App Happy: Small Business Owners Are Saving Time And Money With Apps

App Happy: Small Business Owners Are Saving Time And Money With Apps | cassyput on marketing | Scoop.it
Individual mobile users aren’t the only ones browsing virtual app stores. Turns out, American small-business owners are embracing mobile apps in hopes of making their small-scale ventures more efficient.

With countless service apps and quick-solution apps at their fingertips, small businesses are gaining the competitive edge by going mobile. But are those app downloads worth the megabytes?

Take a look at the latest survey by the Small Business & Entrepreneurship Council [ SBE Council ] in this Infographic

 

By Column Five. http://bit.ly/MFc6J3

Source. http://bit.ly/NiuaLV ;


Via maxOz
more...
No comment yet.
Scooped by cassyput
Scoop.it!

Why Groupon is over and Facebook and Twitter should follow

Why Groupon is over and Facebook and Twitter should follow | cassyput on marketing | Scoop.it
Investors are giving up on Groupon (GRPN) and they're scrambling for the exits on Facebook (FB) too. Since Twitter is not publicly traded, they can't get out of that one as quickly.
more...
No comment yet.
Scooped by cassyput
Scoop.it!

This Infographic Shows Why Google+ Is a Ghost Town

This Infographic Shows Why Google+ Is a Ghost Town | cassyput on marketing | Scoop.it
An infographic details that Google+ has low activity compared to other networks.
more...
No comment yet.
Rescooped by cassyput from Digital-By-Design
Scoop.it!

Evolution Of Web Design

Evolution Of Web Design | cassyput on marketing | Scoop.it
Websites have come a long way in the last ten years but remember when websites were neon green, with text in all caps and the hyperlinks in blue?


Where did the tablet-ready internet we know today came from? 

And what recent developments mean for the future of web design.

Check for the answers in this Infographic

 

By Carrington College. http://bit.ly/PdMJjS

Source. http://bit.ly/RMcZTj


Via maxOz
more...
Mike Ellsworth's comment, March 5, 2013 9:47 AM
Thanks for the reScoop, Benjami!
Jonathan Follett's curator insight, March 18, 2014 10:07 PM

Knowing how and when previous web technology came about is vital in moving forward and developing future versions of previous technology's.

Derek Phillips's curator insight, March 28, 2014 5:38 AM

Before looking into the potential future of web design and development, it is essential to look into the tools, individuals/organisations and the trends of the time that created the web as it is known today. This info-graphic depicts the previously mentioned right from the foundation of the web.