Carla's Creative Concepts
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Free & Responsive WordPress Themes @ MyThemeShop

Free & Responsive WordPress Themes @ MyThemeShop | Carla's Creative Concepts | Scoop.it
MyThemeShop offers high quality and professional free WordPress Themes. All our free WordPress themes are Responsive and loaded with premium features.

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Akshay Joshi's curator insight, January 26, 2015 3:17 PM
The Awesome WordPress theme you can grab now for FREE!!
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Content Marketing 101: How To Turn Your Content Into A Lead Magnet

Content Marketing 101: How To Turn Your Content Into A Lead Magnet | Carla's Creative Concepts | Scoop.it

Are you a very new business owner? Are you a one-person shop? Let’s say you are a coach, consultant, artist, designer, WordPress guru, jewelry maker or creator of handmade soaps … you get the idea. If you own a small business, and you don’t have a large budget to spend on PPC or Facebook advertising, you want to pay attention to this post. 

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You especially want to pay attention if you have been in business for less than 12 months, meaning you are still new at this, or not seeing any traction yet. In this post, I am going to teach you how to attract more leads (email subscribers) with content marketing. You will learn to build an email list filled with hot leads that are that much interested in your offerings, be it products or services.

Before your eyes glaze over with the term ‘content marketing’, I actually want you to forget that this term exists. Just forget about it. The term brings up all sort of stuff for people because either they don’t quite get it, or confuse it with other forms of marketing. The best thing would be to stop calling it and just focus on creating content that builds your email list. Deal?

Now, it is likely that you already have a website up. That you have some content on it. You might even be publishing a monthly newsletter, publishing content on various social media platforms, but there are two problems with what you are doing.


Via Brian Yanish - MarketingHits.com
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Key Steps To Building Your First Small Business Website

Key Steps To Building Your First Small Business Website | Carla's Creative Concepts | Scoop.it

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Daniel Watson's curator insight, December 11, 2013 12:44 AM

 

A surprising high number of small businesses continue to operate without the benefit of a website, and this far into the digital age, customers are now far less likely to regard with favour a business that has yet to get its act together in this arena.


Accepting that the online world remains a mystery for many business owners and always will, others yet to embrace the need for a business website, are most likely just lacking the impetus that knowledge of how to proceed can bring to the table.


This excellent article, suggests that allowing prospects to find you through a Google search or learn more about you after they’ve seen your other marketing material is key to creating and developing new customers, and it offers seven steps to follow to build an affordable first small business website.

5stardelhihotels's curator insight, December 11, 2013 1:07 AM
nice post
harish magan's curator insight, December 13, 2013 10:18 PM

A surprising high number of small businesses continue to operate without the benefit of a website, and this far into the digital age, customers are now far less likely to regard with favour a business that has yet to get its act together in this arena.

 

Accepting that the online world remains a mystery for many business owners and always will, others yet to embrace the need for a business website, are most likely just lacking the impetus that knowledge of how to proceed can bring to the table.

 

This excellent article, suggests that allowing prospects to find you through a Google search or learn more about you after they’ve seen your other marketing material is key to creating and developing new customers, and it offers seven steps to follow to build an affordable first small business website.

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John Nack on Adobe : Shouldn't loyal Adobe customers get a ...

It won't automatically, but if you go to https://creative.adobe.com/account/plans you can see and edit your existing subscription. ... I must support CS5 as my full time only contract partner is using that, and we share files.

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The Ultimate Responsive Web Design Beginners Resource List | Free Responsive Design Blog

The Ultimate Responsive Web Design Beginners Resource List | Free Responsive Design Blog | Carla's Creative Concepts | Scoop.it

Designing for the web has changed drastically over the last 2-3 years. The days of designing for rigid screen sizes that are set in stone has long gone. Websites now have to be suitable for a plethora of different screen sizes, being used in very varied situations. This post is a compilation of resources we found useful when developing and designing responsive websites.


Via Gacik Design, Responsive Web Design Experts, Gonzalo Suez, Thomas Faltin
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11 Great Tools For Building Interactive Maps | Graphic & Web Design Inspiration + Resources

11 Great Tools For Building Interactive Maps | Graphic & Web Design Inspiration + Resources | Carla's Creative Concepts | Scoop.it
Interactive Maps can be a great communications tool, and a powerful site feature, or they can be confusing, messy, and downright frustrating.

Via Elpidio I F Filho, Gonzalo Suez, Thomas Faltin
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Richard Becker's curator insight, July 25, 2013 10:41 AM

One of the best interative map making tool lists you'll ever find. 

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Pandora welcomes iTunes Radio with new iOS apps, tweaked ...

Pandora welcomes iTunes Radio with new iOS apps, tweaked ... | Carla's Creative Concepts | Scoop.it
Sometimes timing is everything: Pandora is releasing new iOS apps as well as a new logo and tweaked branding on the same day that Apple is will release iOS 7 as well as its own internet radio product dubbed iTunes Radio.
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Creative Ways Your Business Can Use Instagram

Creative Ways Your Business Can Use Instagram | Carla's Creative Concepts | Scoop.it

When Instagram first broke onto the scene in 2010, it was viewed as an app with a whole lot of buzz, but no workable business model. Companies shied away from the new social sharing service, unsure on how to approach and market on a mobile-only, lightweight, photo-sharing app. Four years later and Instagram’s popularity has since exploded with 200 million active users on the platform.

 

Despite these numbers, user interest in brands and companies is still low, especially compared to Facebook, but that interest is growing, and Instagram has been working hard to make their features more business-friendly. Brand engagement on Instagram is higher than on than any other social media site, with a per follower engagement rate of 4.21% - in comparison, Facebook’s rate is .07%, and Twitter’s is .03%. This kind of cross-platform connectivity also means your followers on Facebook can see and access your Instagram presence.


Via Brian Yanish - MarketingHits.com
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Key Considerations for B2B Social Strategy

Key Considerations for B2B Social Strategy | Carla's Creative Concepts | Scoop.it

Define your objectives. Understand your audience. Measure your efforts. Well, duh. Of course we expect to do all that. Surfacing the obvious may indeed be helpful for newbies in our field. But if you're a MarComm professional in a B2B company, you're no longer at the entry level to be chanting these lines the way others echo them in Twitter chats. (Ahem)


Instead, lets turn our heads onto another track and be mindful of the guidance we follow when crafting a fulsome marketing communications strategy that factors in social media:


Via Brian Yanish - MarketingHits.com
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Victor Juarez's curator insight, May 22, 2014 6:53 PM

Social media y b2b no son incompatibles.

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Google+ Helper Community – Basics for beginners** category!

Google+ Helper Community – Basics for beginners** category! | Carla's Creative Concepts | Scoop.it

I have been collecting helpful posts here in my Google+ Helper community: 

I hope they will help you get started on Google+ and also help you get the best results for your business!


Via Jaana Nyström
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Mia Voss's curator insight, November 3, 2013 12:42 AM

always helpful!  

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Photoshop CS5 Bible ) (InDesign CS5 Bible) : Electrical Power Articles

Photoshop CS5 Bible ) (InDesign CS5 Bible) : Electrical Power Articles | Carla's Creative Concepts | Scoop.it

The bestselling, comprehensive reference on Photoshop, fully updated to CS5. Photoshop is the gold standard for image-editing programs and is used by professional photographers, graphic designers, and Web designers as well as hobbyists.


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Best Screen Size & Screen Resolution to Design Websites | Is There A Standard Size? What Is The Most Common Dimension?

What is the best screen resolution to design your website to? Is there one? Find out here with up-to-date global, US and UK stats for web developers to consider.
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Macaw: The Code-Savvy Web Design Tool

The next generation web design tool. Powered by the world's most intelligent design-to-code engine. (less than 24 hours and our kickstarter is 95% funded. thank you everyone. we love this community!
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