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6 Social Media Monitoring Tools to Track Your Brand |

6 Social Media Monitoring Tools to Track Your Brand | | Careers - Learning and Development | Scoop.it
Want to learn about your customers? Here are seven social media monitoring tools you can use to monitor mentions of your business on blogs and social media.

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Bonnie Burns's curator insight, March 24, 2015 12:19 PM

Whether you want to observe quietly, learn about your customers and what they’re looking for, respond to critics or simply engage in conversation, you need to know what people are saying.

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This is Spartan, Microsoft's new browser to challenge Google Chrome

This is Spartan, Microsoft's new browser to challenge Google Chrome | Careers - Learning and Development | Scoop.it
At Microsoft’s Windows 10 event today, the company unveiled its all new browser that will be alongside Internet Explorer in the next OS: Spartan. Spartan is based on Microsoft’s Trident…
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8 Twitter Tools to Improve Your Sales

8 Twitter Tools to Improve Your Sales | Careers - Learning and Development | Scoop.it

Eight Twitter tools that help you analyze data, gain insights and boost sales. The result: you'll improve your marketing campaigns and keep your customers coming back for more. 


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Bonnie Burns's curator insight, December 9, 2014 1:12 PM

Twitter tools that help you analyze data, gain insights and boost sales.

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Social Media Newsfeed: Instagram Tops Twitter

Social Media Newsfeed: Instagram Tops Twitter | Careers - Learning and Development | Scoop.it

Instagram now has more than 300 million users, more than Twitter. 


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Bonnie Burns's curator insight, December 11, 2014 1:15 PM

Instagram topped the 300 million user mark, co-founder and CEO Kevin Systrom revealed in a blog post in which he also announced that the Facebook-owned photo- and video-sharing network was adding verified badges for celebrities, athletes and brands, as well as deactivating spammy accounts.

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Free Small Business Guide To Growing Your Business Online

Free Small Business Guide To Growing Your Business Online | Careers - Learning and Development | Scoop.it
A step-by-step guide to ensure you have a comprehensive marketing strategy for Google Plus.

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Bonnie Burns's curator insight, November 10, 2014 11:31 AM

Follow this free  step-by-step guide to ensure you have a comprehensive marketing strategy. Work your way through the questions. If you select “no” you will find resources and information to help you in that area.

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Delivering Differentiated Instruction in Your Classroom

Delivering Differentiated Instruction in Your Classroom | Careers - Learning and Development | Scoop.it

UCarol Ann Tomlinson, author of “The Differentiated Classroom: Responding to the Needs of All Learners,” is the country’s preeminent scholar on differentiated instruction. Tomlinson defines differentiated learning as “ensuring that what a student learns, how he/she learns it, and how the student demonstrates what he/she has learned is a match for that student’s readiness level, interests, and preferred mode of learning.” She likens the reluctance to integrate modern knowledge of the learning process into the classroom to settling for a Model T instead of embracing 21st-century engineering.


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Dennis Swender's curator insight, November 8, 2014 6:10 AM

Tomlinson is one of the contributors to ED 262 content

Audrey's curator insight, November 12, 2014 3:20 PM

Differentiation works when students take responsibility for their own learning.  Students in particular those doing A levels are given booklets, notes, presentations and textbooks with lesson plans and schemes of work.  When a teacher walks into the classroom students should not be sitting waiting for the teacher to tell them what to do.  They should already be engaged in looking over their own notes and ready to ask the teacher questions about aspects of the course that they are not certain of. Or ready to ask where they can get more information.

 

Most students have I-pads, mobile phones that can access the whole web.  They can look for information on youtube for most subjects which can add to their learning.  Differentiation has never been easier.  The teacher's job is to give out the resources, point students to where to find information, give overviews of the lessons based on the syllabus, which he students also have.  During class, time should be spent  understanding the information, discussions,  showing how to answer exam questions, followed by essays.  This is 21st Century learning and it works!

 

Have a look at http://www.hotmoodle.com  a website for psychology .

 

 

 

 

tom cockburn's curator insight, December 24, 2014 6:23 AM

Sounds ideal in theory

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Designing the classrooms of the future

Designing the classrooms of the future | Careers - Learning and Development | Scoop.it

UThe results of the project have been published in a form of a magazine "Designing the future classroom" Nº2, available in five languages. The articles include stories from teachers and project partners, as well as a preview to the iTEC school pilot results and training activities, including the Future Classroom Scenarios course.


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Georgia Papas's curator insight, November 1, 2014 8:17 AM

Some required changes to the 21st century classroom.

 

Carlos Rodrigues Cadre's curator insight, November 15, 2014 7:53 PM

adicionar a sua visão ...

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Top 5 Tips To Effectively Use Humor in eLearning - eLearning Industry

Top 5 Tips To Effectively Use Humor in eLearning - eLearning Industry | Careers - Learning and Development | Scoop.it
How Can eLearning Profeesionals Effectively Use Humor in eLearning? Check the Top 5 Tips To Effectively Use Humor in eLearning!

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Danielle M. Villegas's curator insight, October 7, 2014 3:48 PM

Humor is harder to write that one would think. I remember someone referring to me as a tech comm humorist at one time. I welcomed the title, but it's not something that I intentionally set out to be. Part of what is explained in this article is storytelling, and I try to do that in my own way, with my own sense of humor showing now and then. You have to be careful with humor, but if employed well in any writing, it can make a big impact. Read this article for a few guidelines that will help not only in e-learning, but also with any tech comm writing. 

--techcommgeekmom

Romuald Dariot's curator insight, November 12, 2014 9:25 AM

Havefuns !

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How to write a blog post: A 9 step beginner's guide | LinkedIn

How to write a blog post: A 9 step beginner's guide | LinkedIn | Careers - Learning and Development | Scoop.it

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CONETZAR's curator insight, October 20, 2014 7:27 AM

¿Estás pensando en crear un blog? ¿No sabes cómo empezar y necesitas ayuda para publicar tu primer post? Aquí va una guía de 9 pasos para empezar a escribir en tu blog...

 

1. Elige un tema que te interese.

2. Busca y piensa en los puntos clave del tema que vas a tratar.

3. Busca y selecciona tus fuentes.

4. Desarrolla los puntos clave de tu tema y explícalos.

5. Revisa lo que has escrito.

6. Pide una segunda opinión.

7. Selecciona un título para tu post.

8. Publícalo. 

9. ¡Compártelo!

 

Y por último... Ten en cuenta la extensión de tu post. Lo recomendable es mantenerse en las 400-600 palabras. 

Frank Grimes's curator insight, October 22, 2014 12:19 AM

If you haven't thought about a blog post for your voice over business, now's teh time to consider for various reasons. Web presence, networking, cross platform networking, marketing, opportunity to specialize on one of your niches like Audio book narration, animation, or corporate.

Norberto E. Moreno V's curator insight, October 30, 2014 10:13 AM

Una ayuda para quienes manejan esta herramienta el blog

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12 Essential Elements of a Social Media Marketing Strategy

12 Essential Elements of a Social Media Marketing Strategy | Careers - Learning and Development | Scoop.it

If you want to attract and engage social-media fans and followers — and convert them into paying customers — you need to map out a clear, goal-oriented social media plan


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Shaquille Portee's curator insight, October 20, 2014 2:09 PM

I found this article to be extremely informative when it comes to attracting paying customers through social media platforms. Most, if not all, companies use some sort of social media outlet to connect with their target consumer. But very few do it effectively. The first step mentioned in this article is basic; do your research. Know your targets interests and values so you know how to connect with them. Another step I found interesting is planning out what you are going to post. The average twitter, facebook, and instagram user usually doesn't plan what they plan to post. They usually do it on impulse. The same can't be done for an organization. You have to treat these sites almost like any other form of marketing and promotion. You wouldn't go out and shoot a commercial with out prior proper planning would you? The same goes for  these social media platforms. Assigning someone to be in charge of the social media marketing is very important. Having one to three people control what is posted promotes consistency.

Gina Tucker's curator insight, October 20, 2014 2:14 PM

Don't treat all social channels the same. Here are some guidelines for developing the most effective sales strategy.


I especially agree with the point that brands should treat all social networks differently. Don't post the exact same content to twitter, facebook, linkedin, etc. Put some variety in your publishing and cater it to your particular audience on that social network! 

Jacques Lebègue's curator insight, October 24, 2014 10:02 AM

Pour ne rien oublier sur la route des médias sociaux...

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How to write a blog post: A 9 step beginner's guide | LinkedIn

How to write a blog post: A 9 step beginner's guide | LinkedIn | Careers - Learning and Development | Scoop.it

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CONETZAR's curator insight, October 20, 2014 7:27 AM

¿Estás pensando en crear un blog? ¿No sabes cómo empezar y necesitas ayuda para publicar tu primer post? Aquí va una guía de 9 pasos para empezar a escribir en tu blog...

 

1. Elige un tema que te interese.

2. Busca y piensa en los puntos clave del tema que vas a tratar.

3. Busca y selecciona tus fuentes.

4. Desarrolla los puntos clave de tu tema y explícalos.

5. Revisa lo que has escrito.

6. Pide una segunda opinión.

7. Selecciona un título para tu post.

8. Publícalo. 

9. ¡Compártelo!

 

Y por último... Ten en cuenta la extensión de tu post. Lo recomendable es mantenerse en las 400-600 palabras. 

Frank Grimes's curator insight, October 22, 2014 12:19 AM

If you haven't thought about a blog post for your voice over business, now's teh time to consider for various reasons. Web presence, networking, cross platform networking, marketing, opportunity to specialize on one of your niches like Audio book narration, animation, or corporate.

Norberto E. Moreno V's curator insight, October 30, 2014 10:13 AM

Una ayuda para quienes manejan esta herramienta el blog

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DOs and DON'Ts of Social Media Pictures

DOs and DON'Ts of Social Media Pictures | Careers - Learning and Development | Scoop.it
Are you getting the most out of your social media profiles? Our guide to social media pictures will detail how to best tell your brand's story visually.

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David Blundell's curator insight, September 24, 2014 3:06 AM

Harry Potter's a wizard with images too. A great post on how to put magic into your social spaces . . .

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Important SEO News You Need To Know Today!

Important SEO News You Need To Know Today! | Careers - Learning and Development | Scoop.it
Google Panda and Penguin news for the week of October 12

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Bonnie Burns's curator insight, October 17, 2014 2:25 PM

If Panda has hit you, you should begin IMMEDIATELY to review your site and figure out what the problem is and fix it ASAP. Need a consultation to help you figure out your goals and determine how to best achieve them? Great, we offer consultations at no charge and with no obligation. We only ask that you be a website owner and be serious about the growth and success of your site and business. Request your consultation here: http://www.ecombuffet.com/Consultation-request.htm

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Why do some businesses fail when others thrive? Believe it or not, it’s actually pretty simple...

Why do some businesses fail when others thrive? Believe it or not, it’s actually pretty simple... | Careers - Learning and Development | Scoop.it

Believe it or not, it’s actually pretty simple. It all comes down to 4 things


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Bonnie Burns's curator insight, January 21, 2015 12:02 PM

Create SMART goals, define tasks from those goals, create a strategy and every day work your prioritized strategic plan. I can guarantee you that you will see growth if you do that.

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Instagram Marketing: Your Complete Guide to Instagram Success

Instagram Marketing: Your Complete Guide to Instagram Success | Careers - Learning and Development | Scoop.it

Do you want to learn how to market yourself and your business on Instagram?Are you looking for a resource to guide your Instagram marketing efforts?


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Bonnie Burns's curator insight, January 20, 2015 6:16 PM

Whether you’re marketing on Instagram as an individual or as a brand, these expert articles will show you how to establish a presence, use Instagram’s features, encourage follower engagement and run contests

Javier Arana's curator insight, January 21, 2015 8:53 AM

Para aprender

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How to Boost Your Content Reach With Social Media

How to Boost Your Content Reach With Social Media | Careers - Learning and Development | Scoop.it

Looking for the best ways to publicize your content? Want more social exposure from the get-go? Sharing on a variety of social media platforms in different ways helps you engage with a variety of audiences. Guidelines you can use to promote your content for the first 24 hours after it goes live


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Bonnie Burns's curator insight, December 11, 2014 1:11 PM

Whether you publish a new blog post, video clip, audio interview or other piece of content, you want to spread the word to your followers as fast and efficiently as possible. While the exact tactics may vary from business to business, the basics for each network remain the same.

Mance Creative's curator insight, December 29, 2014 12:19 PM

"Whether you publish a new blog post, video clip, audio interview or other piece of content, you want to spread the word to your followers as fast and efficiently as possible."

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The Digital Divide and screen time - Innovate My School

The Digital Divide and screen time - Innovate My School | Careers - Learning and Development | Scoop.it
The more technology that is introduced into education, the more discussions are had regarding accessibility and usage. Edtech expert Nicole Ponsford takes a look at how the Digital Divide and issues surrounding screen-time can overlap.

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Nik Peachey's curator insight, November 20, 2014 5:40 AM

Interesting research.

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Using the webcam to engage with online students

Using the webcam to engage with online students | Careers - Learning and Development | Scoop.it

Studying online can be a very solitary process and it’s this feeling of isolation that is most often attributed to the high rate of student drop-outs in online courses. As an online teacher, this makes quickly building a good relationship with your students all the more vital. 


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Edgar Mata's curator insight, November 12, 2014 10:34 PM

Esta puede ser una buena idea

Antonio Bautista's curator insight, November 24, 2014 6:26 AM

Muy útil y con perspectiva de futuro para tutoriales

Anna-Liisa Hayward's curator insight, November 25, 2014 8:00 AM

Useful tips!

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6 Ways to Improve Twitter Engagement With Psychology Principles

6 Ways to Improve Twitter Engagement With Psychology Principles | Careers - Learning and Development | Scoop.it
Want to discover how to engage more users on Twitter? Have you considered using psychology techniques? Using some psychology tips in your tweets can make your Twitter feed more interesting and your followers will be more likely to engage with you. In this article I'll share six psychology tips you can use to create tweets…

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Bonnie Burns's curator insight, November 6, 2014 11:52 AM

six psychology tips you can use to create tweets that’ll engage your audience.

Adlava's curator insight, November 6, 2014 1:02 PM

Great to see hard evidence on #6! ;) Some great, psychologically backed tips here.

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Top 5 Things That Make A Killer Facebook Post

Top 5 Things That Make A Killer Facebook Post | Careers - Learning and Development | Scoop.it
Check out the top 5 things that make your Facebook post killer. Get more likes, shares and comments.

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Bonnie Burns's curator insight, October 23, 2014 3:58 PM

Want to make sure your post has what it takes to get Likes, Shares and Comments?  Here are the top 5 things that you should be sure to include:

Keith D Shrock's curator insight, November 14, 2014 3:35 PM

5 Things To Do To Get More Engagement On Facebook. What Do You Think. FB.com/LORD.Marketing.South.Bend. - #keithdshrock

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Why Writing Well Could Mean a Higher Salary (No Matter What You Do)

Why Writing Well Could Mean a Higher Salary (No Matter What You Do) | Careers - Learning and Development | Scoop.it
Your writing skills could be totally making or breaking your career, and you might not even know it.

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Danielle M. Villegas's curator insight, October 8, 2014 10:45 AM

This article came my way from Craig Cardimon, who posted it on Google+.  This is an argument that I've made for a long time. While I am trained as a technical writer, and I suppose many would consider me a writer since I write my blog, I've never considered myself a writer. Even so, having taken the time to sharpen my writing skills has proven beneficial professionally for me, as I will often end up suggesting edits to content when I receive something that...well...is just poorly written, and is usually written by someone who is not a writer as described in this article). They are often grateful for my input, and I become the hero of the moment. I've often felt that taking the time to write well is truly a reflection of who you are. If you write poorly, it doesn't mean that you have bad ideas, but you aren't willing to take the time to put the effort in to be clear, concise, and cogent. If you write well, it shows a willingness to work hard towards communicating well to get the job done. It really does make a big difference. 

--techcommgeekmom

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Does Job Stability Exist Anymore? | LinkedIn

Does Job Stability Exist Anymore? | LinkedIn | Careers - Learning and Development | Scoop.it

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Danielle M. Villegas's curator insight, October 22, 2014 9:47 AM

This is an interesting article that I think would especially apply to the technical communications community. I can tell you that my entire career has been nothing but unstable. Gone are the days where you spend so many years someplace and have the devout company loyalty and the mentorship to help you get ahead in that company. I've gotten to the point that while I still crave having a "secure" job (which for me means that I can stay there indefinitely, not be laid off, and am a full-time employee with all the benefits), I've accepted that is highly unlikely to happen anytime in the near future, if ever. I think I'm stuck in consultancy limbo forever. I've learned to make the most of it as best as I can. I am grateful that the current assignment I'm on is an indefinite assignment for the moment--it will be going into my third year in January 2015, and if I complete that year it will be tied with the longest period I've ever spent at any other job. I'm also grateful that I like where I am too. Three years at any one place isn't much. With the economic turmoil of the past few years, I don't see this trend going away. As the author of this article says, job stability is a roller coaster, and you have to be prepared for the ride. I recommend reading this article. 

--techcommgeekmom

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Teachers enlivening classrooms with free role-playing game

Teachers enlivening classrooms with free role-playing game | Careers - Learning and Development | Scoop.it

Young people naturally gravitate towards games, but how can teachers gamify learning without making a huge commitment? The team behind hit RPG Classcraft have an innovative solution to this problem.


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Adriane Caldeira Silva's curator insight, November 13, 2014 6:31 AM

For oral practicing, for socialization, for changing the boring aspect of expository lessons, for improving your classes…

Ness Crouch's curator insight, July 6, 2015 2:06 AM

Online role playing is becoming a popular way of engaging students. Role playing allows students to step into a situation and work through solutions.

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A Field Guide to Content Marketing: Finding Your Groove - The Mention Blog

A Field Guide to Content Marketing: Finding Your Groove - The Mention Blog | Careers - Learning and Development | Scoop.it

Like many other content marketers, we’ve learned from those who are really good at what they do. We’ve developed the processes, strategies, and tactics that work best . . .


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David Blundell's curator insight, October 17, 2014 2:41 AM

TFI Friday and here's a treat for content marketers - great tips from  a bunch of experts in this post A Field Guide to Content Marketing: Finding Your Groove

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10 Content Marketing Lessons from The World's Fastest Growing Websites

10 Content Marketing Lessons from The World's Fastest Growing Websites | Careers - Learning and Development | Scoop.it
The media world is changing. The traditional media such as the New York Times is under threat. Here are 10 content marketing lessons from two upstarts.

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David Blundell's curator insight, September 29, 2014 2:53 AM

Buzzfeed and Upworthy are two news blogs that are tearing up trees and giving traditional news outlets like the New York Times and The Guardian a run for their money. Jeff Bullas examines the secrets of their success and as usual its a combination of bright ideas and being imaginative with content . . .

Lorraine Elvire Wagenaar's curator insight, September 29, 2014 3:54 AM

voeg uw inzicht ...