Quality-management programs can’t give you the kind of empathetic connection to consumers that increasingly is the key to opening up new business opportunities. All the B-school-educated managers you hire won’t automatically get you the outside-the-box thinking you need to build new brands — or create new experiences for old brands. The truth is we’re moving from a knowledge economy that was dominated by technology into an experience economy controlled by consumers and the corporations who empathize with them....
Understanding, empathy, problem-solving — these are the heuristic managerial skills needed today, argues Martin, who advises Procter & Gamble ..
Daniel Pink argues that left-brain linear, analytical, and computer-like thinking are being replaced by right-brain empathy, inventiveness, and understanding as skills most needed by business...
(BPT) - You’ve polished your resume, updated your references and picked up your best outfit from the dry cleaners. You’re ready for that big interview. But while your experience and qualifications may match the position perfectly, have you given any thought to your soft skills?
Soft skills include a person’s attitude, workplace behavior, values and ethics. Increasingly, employers are looking at soft skills as the deciding factor when choosing between two applicants.
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