"The mirrorless market is red-hot at the moment and the stakes are correspondingly high. Mirco-Four-Thirds did a jump-start in late 2008 and it is certainly the most successful system at the moment - hunted by Sony NEX. Fuji is almost dangerously late in this game but it seems as if they are betting their fortunes on the very high end of the market with a spice of retromania. The Fujifilm X-Pro1 tries to offer the benefits of the mainstream while offering exclusivity similar to Leica. The market will decide whether this is no-man's land or a successful niche.
In our first Fuji review we will cover the Fujinon XF 18mm f/2 R - one of the three initial lenses for the X-mount. Following a Fuji tradition these lenses are called "Fujinon" XF. This may be news to some but Fuji is actually a long time player in the system camera market but they were mostly active in the large- and medium format league and their Fujinon lenses earned quite a reputation till the decline of the film business - maybe google for "Fuji GX" if you are interested.
Anyway, the Fujinon XF 18mm f/2 R is a so-called pancake lens - it's just about 4cm long and weights only 116g. In full format terms it is a standard wide-angle lens. An equivalent focal length of "27mm" is not so hot nowadays but it is certainly generic enough to be suitable for a couple of applications such as landscape or street photography. It is a surprisingly fast lens so it has some decent capabilities to achieve a quite shallow depth-of-field when using short focus distances."
Via Philippe Gassmann