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Rescooped by Víctor Navarro Martínez from Finland
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Converse ♥ Marimekko - Co-Branding

Shot in Helsinki, this short film tells the story of the collaboration between Converse and Finnish textile icon Marimekko. The cinematic portrait celebrates the timeless spirit that both brands are born out of and unveils the story behind the women's focused Converse x Marimekko Spring 2011 collection. The film's soundtrack features tracks by Finnish music artists Husky Rescue and Uusi Fantasia.


Via Ulla M. Saikku
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Scooped by Víctor Navarro Martínez
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Nike: The No. 1 Most Innovative Company Of 2013

Nike: The No. 1 Most Innovative Company Of 2013 | Calzado | Scoop.it

For a pair of revolutionary new products and a culture of true believers.

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Alex Meek's curator insight, July 1, 2013 4:02 PM

The picture on this one caught my eye. The message behind this ad makes it so great. What appears to be a soccer ball ripping through a net sends the message that Nike fuels athletes and we fuel Nike. 

Rescooped by Víctor Navarro Martínez from tecno4
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Firewalker LED Sneakers

Light up your stride! Mod a pair of high-tops with NeoPixel strip and FLORA, Adafruit's wearable electronics platform. Becky Stern and Phillip Burgess show y...

Via Gumersindo Fernández
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Rescooped by Víctor Navarro Martínez from 21st Century Innovative Technologies and Developments as also discoveries, curiosity ( insolite)...
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Nike Sets Up Laser Soccer Fields Across Madrid

Nike Sets Up Laser Soccer Fields Across Madrid | Calzado | Scoop.it
Nike is opening its ears to give "ask and you shall receive" new meaning and to put an innovative spin on the concept of pick-up soccer games.

Via Gust MEES
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Gust MEES's curator insight, July 3, 2013 3:50 PM

 

Nike is opening its ears to give "ask and you shall receive" new meaning and to put an innovative spin on the concept of pick-up soccer games.

 

Learn more:


http://www.scoop.it/t/21st-century-innovative-technologies-and-developments/?tag=Laser


Jean HAGUET's curator insight, July 4, 2013 6:53 AM

Nice idea. Street and mobile marketing at the same time!

Rescooped by Víctor Navarro Martínez from Recursos Digitales para Educación Física(Colegios e IES).
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Zapatillas de Keds para fanáticos de las redes sociales | arteysport.com

Zapatillas de Keds para fanáticos de las redes sociales | arteysport.com | Calzado | Scoop.it
Las zapas de #Keds dedicadas a las redes sociales: Facebook, Twitter, YouTube, Wikipedia, Flickr y GoogleBuzz.

Via Paco Álvarez Pérez
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Rescooped by Víctor Navarro Martínez from Running by josem2112
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Zapatillas para correr de forma natural [Scoopit @josem2112]

Zapatillas para correr de forma natural [Scoopit @josem2112] | Calzado | Scoop.it
A estas alturas, todos conocemos el auge que ha tenido el minimalismo en los últimos años dentro del mundo del running, y gracias a esta corriente...

 

[Scoopit @josem2112]


Via José M García
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