Archetypes as Behaviors An archetype is essentially 'a universally understood symbol, term, or pattern of behavior, which serves as a prototype upon which others are copied, patterned, or emulated.' Jung talked about archetypes as universal,...
In the "social business" or "enterprise 2.0" arena folks are talking a lot about collaboration, but frequently mistake knowledge sharing for collaboration. T... (Ever wondered about The difference between #collaboration &#knowledge #sharing ?
How to Grow Your Personal Brand When You're an Introvert Lifehacker I had just finished a talk at a leading technology company when an engineer approached me. “I liked your ideas about personal branding, and I can see how they'd work,” he told me.
Internal Social Networks enable organizations to improve productivity, managing your knowledge appropriately, sharing information and cooperating. Like all social networks, its use should be governed by some best practices or guidelines for use.
In this day and age and with the proliferation of brilliant self-publishing/broadcasting tools such as YouTube, WordPress, Twitter, etc., your customers are your best brand storytellers. Your job as a brand manager is to empower and inspire them to tell and re-tell your brand stories. It’s your job as brand guardian to provide your customers [...]
"The power of the spoken word hasn’t disappeared and it never will. But with the enormous forces applied by hardware, software, advertising and media corporations – to consume, consume and consume some more – kids brains are being rewired. What to? pretty simple – to consume media. Lately becoming a synonym to advertising."
Do you know the actual theories of learning? A learning theory is an attempt to describe how people learn, helping us understand this inherently complex process. (A great infographic on learning theories, including the role of connectivism!