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Do you want a social media marketing qualification? - Marketing Strategist

Do you want a social media marketing qualification? - Marketing Strategist | Byron SEO & Marketing | Scoop.it
Today, one of the questions that you might be asked, just like I have been during a job interview is do you have a social media marketing qualification?
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Today, as a digital marketing professional one of the questions that you might be asked, just like I have been asked recently during a job interview is what sort of qualifications do you have in social media marketing? Though it sounds like a simple question to answer to someone not working in the social media marketing industry the answer to such a simple question almost always requires a more detailed explanation and more self-control to keep that what-did-you-just-ask-me look off your face.

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Link building for digital marketing post penguin | Anton Koekemoer

Link building for digital marketing post penguin | Anton Koekemoer | Byron SEO & Marketing | Scoop.it
If you are into digital marketing, how many times over the last couple of months did you come across an article or blog post stating that SEO is dead? It seems
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Benefits of a social media manager for a restaurant - Marketing Strategist

Benefits of a social media manager for a restaurant - Marketing Strategist | Byron SEO & Marketing | Scoop.it
What are the benefits of a social media manager for a restaurant? The overall Benefits of a social media manager for a restaurant might just surprise you.
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Social Media Marketing Holiday Trends - Marketing Strategist

Social Media Marketing Holiday Trends - Marketing Strategist | Byron SEO & Marketing | Scoop.it
Has your website and or blog suffered from a decline in traffic over the past festive season due to Social Media Marketing Trends?
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How to manage your social media when overloaded

How to manage your social media when overloaded | Byron SEO & Marketing | Scoop.it
Tips on How to effectively Manage your Social Media Marketing Strategy even when being overloaded with everyday life for yourself and or your Business.
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Social Media in South Africa - Marketing Strategist

Social Media in South Africa - Marketing Strategist | Byron SEO & Marketing | Scoop.it
Social Media in South Africa is different compared to the rest of the world. Here you will find advice on Social Media in South Africa for your Business.
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Follow up: Basic Keyword SEO Part 2 - Marketing Strategist

Follow up: Basic Keyword SEO Part 2 - Marketing Strategist | Byron SEO & Marketing | Scoop.it
Here's the second post in the Series of Basic Keyword SEO posts that is meant to help your website and or blog rank effectively in the SERP's for a keyword.
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Search Engine Marketing Strategist - Marketing Strategist

Search Engine Marketing Strategist - Marketing Strategist | Byron SEO & Marketing | Scoop.it
What is a Search Engine Marketing Strategist? It is a bit of a mixed profession to explain, since the Search Engine Marketing tend to change so quickly.
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Is it your quality or exposure that slacks? - Marketing Strategist

Is it your quality or exposure that slacks? - Marketing Strategist | Byron SEO & Marketing | Scoop.it

When in business there are two main elements or aspects of your marketing campaign you have to be aware of and divide resources accordingly as to obtain and maintain the optimum levels of productivity and exposure gaining as most as possible ROI (Return On Interest) as possible in the process. The main elements or aspects are Quality and Exposure. You need to realize that the one heavily depends on the quality and quantity of the other. This works both ways, “Visa versa, versa visa”.

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Restaurants; Prone for Social Media benefits - Marketing Strategist

Restaurants; Prone for Social Media benefits - Marketing Strategist | Byron SEO & Marketing | Scoop.it

There has always been a lot of debate when it comes to your business and using social media. Most businesses in south Africa is either too afraid to go the online way due the high costs in consultancy and expertise necessary to support the infrastructure necessary to stay on top of the ever fast advancement in technology and marketing trends. Though this true – the best business today in the South African economy that can benefit from social media with the minimal amount of resources (in terms of finance – depending on the existing infrastructure like website etc.) necessary is the restaurant industry.

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Using Twitter for Business - Marketing Strategist

Using Twitter for Business - Marketing Strategist | Byron SEO & Marketing | Scoop.it

Twitter is one of the best and free channels worth exploiting when using Social Media Marketing for your business and or brand. Though there are some critical areas you need to be aware of if you do choose to use Twitter for Business. Here is a guideline to introduce you to using twitter for your business.

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What is your Marketing Strategy? - Marketing Strategist

What is your Marketing Strategy? - Marketing Strategist | Byron SEO & Marketing | Scoop.it

Whether you have a business blog, website and or e-commerce site, you cannot afford not to have a Marketing Strategy in place around your business and or brand. With the open competitive market that reaches across international borders that the internet and social web 2.0 has provided to us, the potential for your online revenue to be greater than your physical sales (depending on your business, expertise and willingness to trade) being a possibility for most businesses – means the rise in competition is just getting bigger as time goes by.

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Do you want a social media marketing qualification? - Marketing Strategist

Do you want a social media marketing qualification? - Marketing Strategist | Byron SEO & Marketing | Scoop.it
Today, one of the questions that you might be asked, just like I have been during a job interview is do you have a social media marketing qualification?
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Measuring social media influence is the new trend | Anton Koekemoer

Measuring social media influence is the new trend | Anton Koekemoer | Byron SEO & Marketing | Scoop.it
Measuring social media influence is the new trend on the social web. What is your Klout score? Does it really matter? It's a reality that everything you do
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Social Media Value - Marketing Strategist

Social Media Value - Marketing Strategist | Byron SEO & Marketing | Scoop.it
There is a lot of different social media channels available – from local to international channels. But how do you determine the social media value?
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New Year and New SEO - Marketing Strategist

New Year and New SEO - Marketing Strategist | Byron SEO & Marketing | Scoop.it
Its a brand new year with some brand new (and existing) SEO, Social Media and Digital Media strategies, channels and tools that we are looking to test out.
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7 Traits of Marketable Digital content - Marketing Strategist

7 Traits of Marketable Digital content - Marketing Strategist | Byron SEO & Marketing | Scoop.it
Any good Marketer will tell you your efforts are only as good as the product you are trying to market. If it is really a good product with a need in the market it will sell itself.
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Final post: Basic Keyword SEO Part 3 - Marketing Strategist

Final post: Basic Keyword SEO Part 3 - Marketing Strategist | Byron SEO & Marketing | Scoop.it
Here is the last post in the series of Basic Keyword SEO - A three part series of blog meant to help you on ranking for a specific keyword in terms of SEO.
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Basic Keyword SEO Part 1 - Marketing Strategist

Basic Keyword SEO Part 1 - Marketing Strategist | Byron SEO & Marketing | Scoop.it
Basic keyword SEO has a lot to do with the Keywords you target; Here you will find basic aspects of improving Search Engine Page rank for targeted keywords.
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Social Media Monsters - Marketing Strategist

Social Media Monsters - Marketing Strategist | Byron SEO & Marketing | Scoop.it

Social Media is everywhere today, and so are the monsters that are visible in the world of social media. You must understand that the world of social media and the different roads it can lead you and your business on is not always paved with gold – even if at first glance it looks that way. Social media and the monsters that hide and the ones visible in the various social media channels that one can find available in today’s World Wide Web can be extremely dangerous to your personal persona and or business.

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When should I post on my blog? - Marketing Strategist

When should I post on my blog? - Marketing Strategist | Byron SEO & Marketing | Scoop.it

A lot of people who blog for personal and business reasons don’t know when are the best time and how frequently to post on their blogs. Even if you have a blog that stretches further than just one specialized topic or niche, it is important to know when and why you should post updates to your blog or blogs.
The following are some of the most frequently asked questions when it comes to blogging that I will try to give a little more clarification on, though it is hard depending on the goals, available resources (like time and skill) and what you want to achieve with running a blog for yourself or for your business.

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Fishing with Social Media - Marketing Strategist

Fishing with Social Media - Marketing Strategist | Byron SEO & Marketing | Scoop.it

The world of social media to most businesses is like a wilderness of water, it is rough. It’s a fish eat fish world. With real-time customer communication and feedback on social media channels it is one of the most dangerous places to be if you don’t have the right knowledge and tools. Without the right guidance and advice you are sure to fail and return empty handed or with very little return to show for your investment and or efforts. Here is some guidance to fishing in the world of social media.

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Negative Online reputation – what is it? - Marketing Strategist

Negative Online reputation – what is it? - Marketing Strategist | Byron SEO & Marketing | Scoop.it

A lot of Businesses have been too quick to join the Social Media Marketing hype without knowing what it meant for them and what it meant for their businesses in terms of public profile, online image, Business resources and their Search Engine Optimization and Marketing(digital and traditional) strategy and tactics.

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What is Social Media about? - Marketing Strategist

What is Social Media about? - Marketing Strategist | Byron SEO & Marketing | Scoop.it

What is social media all about you might think? Easy – a whole bunch of kids who can’t have a conversation socially without looking down on their fancy phones. O, on the contrary – how wrong you are Mnr. Executive (and small business owners alike)

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