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Why Should Consumer Marketers Have All the Fun?

Why Should Consumer Marketers Have All the Fun? | by MENG members | Scoop.it
Why Should Consumer Marketers Have All the Fun? http://t.co/TJIADFiXgV via @Gartner_inc #cmo #marketing #cx
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How to make the most of video on mobile

How to make the most of video on mobile | by MENG members | Scoop.it
This article is about; well you guessed it, video. I’m a massive fan of multimedia, and any form of combining text, audio, still images, animation, interactive content forms and most importantly, video.
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Ad Spending Market for Mobile + Tablet & Online Mediums Forecast in New Research Reports - The Sacramento Bee

Ad Spending Market for Mobile + Tablet & Online Mediums Forecast in New Research Reports - The Sacramento Bee | by MENG members | Scoop.it
/PRNewswire-iReach/ -- Tablet advertising market forecast to grow at a CAGR of 30% to 2020, mobile ad spending market to grow at a CAGR of 44.67% to 2016 and online ad spending market to grow at a CAGR of 11.54% to 2016.
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Marketing firms team for NFC technology marketing - QR Code Press

NFC technology to be a centerpiece of new marketing program News America Marketing, a leading marketing firm and subsidiary of News Corp, has teamed with
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How Facebook Is Already Profiting From Instagram

How Facebook Is Already Profiting From Instagram | by MENG members | Scoop.it
facebook makes money from instagram indirectly, not with ad space, but by charging brands to share instagram videos as ads on facebook.
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Where the Real Money Is Going in Online Advertising

Where the Real Money Is Going in Online Advertising | by MENG members | Scoop.it
for all the hand-wringing over automated ad buying systems and mobile devaluing publishers' real estate, some sites still fetch top dollar.
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Mobile Marketing: Is Your Business Missing Out?

Mobile Marketing: Is Your Business Missing Out? | by MENG members | Scoop.it
Mobile marketing is not the future, it is the NOW. If your small business is not findable on every single device, you may be missing out on a big share of the market.
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Four Ways to Meet Millennials Halfway by @PatriciaMartin

Four Ways to Meet Millennials Halfway by @PatriciaMartin | by MENG members | Scoop.it
Reaching Millennials means understanding them and working within a Millennials mindset. This infographic will take you there (MENG Blog, 8 Aug 13).
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QR Codes Best Practices 10 rules 4 marketing profesionals by @schapsis

QR Codes Best Practices 10 rules 4 marketing profesionals by @schapsis | by MENG members | Scoop.it
What are the most common mistakes and QR codes best practices while using them for marketing purposes? Here are 10 basic rules to follow when using QR Codes
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Want to run a successful political campaign? Turn to mobile marketing

Want to run a successful political campaign? Turn to mobile marketing | by MENG members | Scoop.it
With factors such as increasing users, cost effectiveness and trust factor through voice services, mobile has emerged as a strong medium for political marketers
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Motivate Employees with Three Great Things You Can Do by @timsstrategy

Motivate Employees with Three Great Things You Can Do by @timsstrategy | by MENG members | Scoop.it
Find out what it takes to quickly motivate employees with 3 actions, increasing their satisfaction and productivity in this MENG Blog published on 9 Jun 13
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The Definitive Glossary of Facebook Marketing Terms - Business 2 Community

The Definitive Glossary of Facebook Marketing Terms - Business 2 Community | by MENG members | Scoop.it
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Marketers are trapped in operational mindset: Nestle's David Morgan

Marketers are trapped in operational mindset: Nestle's David Morgan | by MENG members | Scoop.it
Marketers are trapped in operational and process management and not innovating fast enough to meet the needs of modern consumers, Nestle’s Australian CMO claims.
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Integrated Marketing | Back 2 Basics: Establishing the Essentials for a Strong Marketing Strategy

Integrated Marketing | Back 2 Basics: Establishing the Essentials for a Strong Marketing Strategy | by MENG members | Scoop.it
Many marketers today have come down with ‘shiny object syndrome.’
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Report: Smartphone users spending more time on retail sites - Mobile Marketing - BizReport

Smartdevices are pushing more people to spend more time online - and much of that time is spent on retail websites.
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How Social Data Influenced Hyatt to Pull Part of Campaign Days Before Launch

How Social Data Influenced Hyatt to Pull Part of Campaign Days Before Launch | by MENG members | Scoop.it
when debate around sheryl sandberg's 'lean in' took a negative turn, agency sparks and honey urged client to scrap key theme of upcoming effort.
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How iPhone Is Made: A Report on How Much of Apple's Top Product is US-manufactured | Finances Online™

How iPhone Is Made: A Report on How Much of Apple's Top Product is US-manufactured | Finances Online™ | by MENG members | Scoop.it
Did you know that 90% of all the rare-earth minerals used on an iPhone 5’s circuitry, screen, speakers, and glass cover are mined in China and Inner Mongolia?
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The Android Stat That Shocked the Smartphone World | Mobile Marketing Watch

The Android Stat That Shocked the Smartphone World | Mobile Marketing Watch | by MENG members | Scoop.it
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Time Travel Through Paris With Augmented Reality App - PSFK

Time Travel Through Paris With Augmented Reality App - PSFK | by MENG members | Scoop.it
'Paris, Then and Now' is a mobile app that enables users to explore the city via historic images layered onto physical surroundings.
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Understanding the Behavior of Mobile Device Consumers | Mobile Marketing Watch

Understanding the Behavior of Mobile Device Consumers | Mobile Marketing Watch | by MENG members | Scoop.it
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The Tracking Solutions That Could Lead An Explosion In Mobile Marketing

The Tracking Solutions That Could Lead An Explosion In Mobile Marketing | by MENG members | Scoop.it
Mobile is changing the entire marketing experience. ;
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Infographic: Meet America's 25 Biggest Advertisers

Infographic: Meet America's 25 Biggest Advertisers | by MENG members | Scoop.it
what's it cost to make a brand ubiquitous? for at&t, the 2012 spending tally added up to $1.59 billion in measured media.
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