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Buzz on Bizz
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The economy is also about values - Washington Examiner

The economy is also about values - Washington Examiner | Buzz on Bizz | Scoop.it
The economy is also about valuesWashington ExaminerSomehow we've come to accept the notion that there are separate "economic" issues and "social" issues in our politics.
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Fast Food Is Getting Better, Even at Taco Bell

Fast Food Is Getting Better, Even at Taco Bell | Buzz on Bizz | Scoop.it
When I wrote in February that Chipotle deserves to be taken seriously as an innovator just like Apple, the reaction of the Bay Area burrito snobs was fast and vicious.
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Banks and Social Media: Where Is It Going? | Mobile-Financial.com

Description: A year ago, I blogged about how banks and financial institutions like Amex were starting to experiment with social media (see “Banking on Social Media”), following consumers there, promoting their products and services and...
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Scooped by Tomas Jansma | FlexMind
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European Economies Signal New Weakness - Voice of America (blog)

AFPEuropean Economies Signal New WeaknessVoice of America (blog)The Bank of France (Banque de France) predicted the economy will contract a tenth of a percentage point, after the economy fell the same amount in the second quarter and was stagnant...
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Rescooped by Tomas Jansma | FlexMind from AtDotCom Social media
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What Makes Facebook Account to be valued more than $115 Per Users | All Infographics

What Makes Facebook Account to be valued more than $115 Per Users | All Infographics | Buzz on Bizz | Scoop.it
Infographics on Facebook Account Valuation at $115 Per User Friend Account Social Media Networking with Billion Dollar Valuation in IPO rocking for Business...

Via John van den Brink
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John van den Brink's comment, August 7, 2012 12:22 PM
Thank you Chintan for the great Infographics!
Chintan Jain's comment, August 7, 2012 12:25 PM
My Pleasure :)
Rescooped by Tomas Jansma | FlexMind from Transmedia: Storytelling for the Digital Age
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POV Hackathon: Five Projects Aiming to Re-Invent the Documentary for the Web

POV Hackathon: Five Projects Aiming to Re-Invent the Documentary for the Web | Buzz on Bizz | Scoop.it

Adnaan Wasey: "Later this month, teams of filmmakers and developers will be challenged to create web documentary prototypes — be they mobile sites, web apps, widgets, games or something we’ve never seen before — over two days of intense collaboration."


Via The Digital Rocking Chair
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Rescooped by Tomas Jansma | FlexMind from About Social Profiles
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The Problems With Social Profiling - Jason Falls

The Problems With Social Profiling - Jason Falls | Buzz on Bizz | Scoop.it

   Social profiling is an emerging, if scary, practice for marketers. Will it withstand mainstream acceptance and perhaps challenges in the courts?

   There are several reasons to worry about social profiling. The tale of Sam Fiorella being overlooked for a job because of a perceived low Klout score which appeared in Wired last week is just one example. Sam Fiorella is brilliant, experienced and few people in the digital space can hold a candle to his qualifications to help brands kick ass. Yet some bozo somewhere eliminated him from contention for a digital strategist position because of his Klout score?

   In this article Jason Falls explains his biggest problems with the improper use of Klout ..


Via Peter Hoeve
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How The Poor, The Middle Class And The Rich Spend Their Money : NPR

How The Poor, The Middle Class And The Rich Spend Their Money : NPR | Buzz on Bizz | Scoop.it
The poor spend more of their money on essentials like groceries and utilities. The rich spend more on education.
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Facebook Still Doesn't Get Marketing - Forbes

Facebook Still Doesn't Get Marketing - Forbes | Buzz on Bizz | Scoop.it
By Nate Elliott Nate Elliott is Vice President & Principal Analyst at Forrester Research, serving Interactive Marketing professionals. Follow him on Twitter @nate_elliott.
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Rescooped by Tomas Jansma | FlexMind from "Social Media"
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The Business Marketers Guide To Instagram

The Business Marketers Guide To Instagram | Buzz on Bizz | Scoop.it

Instagram is on the bullet train for total photo-marketing domination, and with its user base expanding faster than the universe, it provides a cornucopia of opportunity for B2B marketing. Its simplicity allows for a wide variety of applications and it is quickly becoming an essential element to any successful visual content marketing strategy.

In this Infographic Marketo explores the budding social photo-sharing site turned marketing platform and how it can give your company and business an edge in generating leads and promoting your brand.

By Marketo http://bit.ly/NGK2Xo

Source http://bit.ly/Q8jbnL


Via maxOz, Jose H. Flores
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Rescooped by Tomas Jansma | FlexMind from Crowdfunding NL
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Eerste succes voor crowdfundingplatform ABN Amro | NUzakelijk

Eerste succes voor crowdfundingplatform ABN Amro | NUzakelijk | Buzz on Bizz | Scoop.it
AMSTERDAM - Via het crowdfundingplatform van ABN Amro, Seeds.nl, is voor het eerst een project gefinancierd, zo werd maandag bekend.

Via Berend de Jonge
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Rescooped by Tomas Jansma | FlexMind from How to leverage Facebook for your small business
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Facebook Marketing Strategy

Facebook Marketing Strategy | Buzz on Bizz | Scoop.it
What should be your Facebook Marketing Strategy? Facebook is the world’s largest social media network with presence in over 213 countries of the world .Read more.

Via Jakolien Sok
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Scooped by Tomas Jansma | FlexMind
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Meetings.io | Een hangout zonder registratie

Meetings.io | Een hangout zonder registratie | Buzz on Bizz | Scoop.it
Simple online meetings...
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Scooped by Tomas Jansma | FlexMind
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Mitt Romney Would Pay 0.82 Percent in Taxes Under Paul Ryan's Plan

Mitt Romney Would Pay 0.82 Percent in Taxes Under Paul Ryan's Plan | Buzz on Bizz | Scoop.it
Paul Ryan's plan is a path to prosperity for Mitt Romney.
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Scooped by Tomas Jansma | FlexMind
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German economy faces recession fear in threat to euro zone

German economy faces recession fear in threat to euro zone | Buzz on Bizz | Scoop.it
BERLIN (Reuters) - Three years into the euro zone debt crisis, the gravity-defying German economy has stalled and some fear it could fall into recession in the second half of this year.Over the past week, (RT @Reuters_Biz: German economy faces recession...
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Scooped by Tomas Jansma | FlexMind
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Making social media accountable

Making social media accountable | Buzz on Bizz | Scoop.it
Recent rulings by the advertising industry watchdog have just reiterated that companies must carefully listen to the social media conversation.
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Analysis: Monti takes off gloves in euro zone fight

Analysis: Monti takes off gloves in euro zone fight | Buzz on Bizz | Scoop.it
ROME (Reuters) - Italian Prime Minister Mario Monti has taken the gloves off in his fight to save Italy from disaster in the euro zone debt crisis, daring to stand up to European paymaster Germany in a way unthinkable a few months back.
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Rescooped by Tomas Jansma | FlexMind from Latest Social Media News
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How Facebook Reach Is Calculated and What It Means For You

How Facebook Reach Is Calculated and What It Means For You | Buzz on Bizz | Scoop.it

Curated by Beth Kanter

http://www.bethkanter.org

 

Facebook has changed the way its metrics program calculates reach.    Reach is a simple concept - the number of who have seen any given Facebook post in their newsfeed.   The reach figures are fir the first 28 days after you publish a post and include people who view on your desktop and mobile.  Your post counts as having reached someone when it is loaded and show in the news feed.   As of July 2, your reach data includes both people who viewed your post via a desktop AND mobile.

 

There was also a tweak to FB reach metric.    "the desktop News Feed will no longer count Reach until a user scrolls and loads the Page's story."   What is a load is not defined, but FB is now loading fewer stories in the newsfeed.   It means that your reach numbers are more accurate because it reflects impressions that are more likely to have read your post - vs just scrolling past it in a full newsfeed.

 

What does that mean?

 

-Your reach numbers could look better or worse.   If you have a big mobile audience, your reach numbers will grow.    The fact that they only counting reach numbers of people who actually consumed your content means that the number is a better reflection of true reach.

 

My takeaway:  You need to also measure engagement - by looking at the metrics for interactivity as well.

 

 


Via Beth Kanter, Debra Askanase, Gerrit Bes
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Business Intelligence (BI) Trends Go Beyond Analytics - Forbes

Business Intelligence (BI) Trends Go Beyond Analytics - Forbes | Buzz on Bizz | Scoop.it
The IDC’s latest big data report contains several new observations on the big data market, which the research firm says grew by almost 15 percent in 2011.
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Rescooped by Tomas Jansma | FlexMind from Latest Social Media News
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3 Simple Powerful Reasons Google+ is Good for Your Business | Jeffbullas's Blog

3 Simple Powerful Reasons Google+ is Good for Your Business | Jeffbullas's Blog | Buzz on Bizz | Scoop.it
Google+ is a new face of social media and is the key and core to Google's web strategy and business.

Via Michael Q Todd, Gerrit Bes
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Rescooped by Tomas Jansma | FlexMind from Latest Social Media News
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Measuring Metrics Walkthrough: KPIs, Benchmarks and Analytics

Measuring Metrics Walkthrough: KPIs, Benchmarks and Analytics | Buzz on Bizz | Scoop.it
The last two weeks we’ve been discussing the standard business funnel of Awareness, Acquisition, Engagement, Conversion and Retention.

 

“What gets measured gets managed” is a popular Peter Drucker quote. It’s been reused and modified to include such wonderful wisdom as:

 

** You can’t manage what you don’t measure
** What can be measured can be managed
** If it isn’t measured, it can’t be managed

 

(sigh) Yes, Originality ‘R Us…


Via Level343, Gerrit Bes
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Rescooped by Tomas Jansma | FlexMind from Community Managers Unite
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Social Media Is Now a $16.9 Billion Business

Social Media Is Now a $16.9 Billion Business | Buzz on Bizz | Scoop.it

Social media is now a $16.9 billion global business, according to Gartner.


Via Baochi
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Rescooped by Tomas Jansma | FlexMind from Latest Social Media News
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Australia Spends $1.75 Billion on Facebook, Google, LinkedIn Ads - Wall Street Journal (blog)

Australia Spends $1.75 Billion on Facebook, Google, LinkedIn Ads - Wall Street Journal (blog) | Buzz on Bizz | Scoop.it
Wall Street Journal (blog)Australia Spends $1.75 Billion on Facebook, Google, LinkedIn AdsWall Street Journal (blog)By Gillian Tan.

Via Gerrit Bes
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Rescooped by Tomas Jansma | FlexMind from Crowdfunding World
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Candace Klein on Crowdfunding and the JOBS Act

Candace Klein is the Founder and CEO of SoMoLend, a debt-based crowdfunding platform, and Bad Girl Ventures, a micro-lending organization for women.

Via Berend de Jonge
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Rescooped by Tomas Jansma | FlexMind from Grow your business with friends across all networks
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XeeMe 2012 Partner Program Introduction – Webinar recap | XeeMe

XeeMe 2012 Partner Program Introduction – Webinar recap | XeeMe | Buzz on Bizz | Scoop.it

With the introduction of the new "XeeMe for Brands", we are also introducing an all new Business Partner Program.

New XeeMe for Brands and corresponding professional services including Social Presence Setup & Strategy Services, will change the face of business partnership with XeeMe.


Via Marita Roebkes http://xeeme.com/MaritaR
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