BUSS4 Emerging Markets
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BUSS4 Emerging Markets
A look into companies and how they have been affected by emerging markets
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UK doubles exports to BRICS since crisis - Telegraph

UK doubles exports to BRICS since crisis - Telegraph | BUSS4 Emerging Markets | Scoop.it
British companies have more than doubled their exports to the fastest growing emerging nations since before the crisis in a bid to cash in on the rapid expansion in the developing world.

Via Thea Demitriou
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Unit 3 Micro: Volkswagen targets growth markets

Here is a one minute news clip packed with nuggets of good business economics. Profits have more than doubled at German car-maker Volkswagen after the company delivered a record number of vehicles last year.
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Can Apple Afford to Ignore Emerging Markets?

Can Apple Afford to Ignore Emerging Markets? | BUSS4 Emerging Markets | Scoop.it
From India and Indonesia to Brazil, the cost of an iPhone is often double or triple, the price in developed countries, due mostly to a lack of availability and subsidies from mobile network operators.
A-Level Business's insight:

Full of great data to use in your response

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Marketing Mishap: Kellogg’s - a failure of a brand | Chat Bhandaar

Marketing Mishap: Kellogg’s - a failure of a brand | Chat Bhandaar | BUSS4 Emerging Markets | Scoop.it
When Kellogg’s (market leader in the US ready-to-eat segment) entered India in 1994, it learned the tactics that the Indian consumers won’t recognize Kellogg’s products as a breakfast in a hard way.
A-Level Business's insight:

A good example of a company that failed to embrace culture and didn't succeed in an emerging market

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Emerging markets continue to boost Heinz

Emerging markets continue to boost Heinz | BUSS4 Emerging Markets | Scoop.it
US food giant Heinz has reported a 10% increase in first-quarter profits on the back of continued growth in emerging markets, which now account for a record share of turnover.
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Starbucks to open shop in Vietnam

Starbucks to open shop in Vietnam | BUSS4 Emerging Markets | Scoop.it
Starbucks, the world's biggest coffee-shop company, is set to open its first store in Vietnam next month as it continues expanding in Asia.

Via tutor2u, Mr Livingstone's BUSS4 External Environment
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tutor2u's curator insight, January 6, 2013 2:02 PM

Just a small part of Starbuck's aggressive expansion strategy in the Far East...

Mr Livingstone's BUSS4 External Environment's curator insight, January 15, 2013 4:13 PM

Expanding into Asia..

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Tesco, Wal-Mart Stumble in China as Shoppers Buy Local

Tesco, Wal-Mart Stumble in China as Shoppers Buy Local | BUSS4 Emerging Markets | Scoop.it

Tesco Plc this week is trying to lure Chinese shoppers with promotions on soy sauce, cooking oil and apples. Emily Zhang still won’t do much of her shopping there.


Via Peta Heinrich
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Starbucks Beware – Doing Business in India | Emerging Markets ...

Starbucks Beware – Doing Business in India | Emerging Markets ... | BUSS4 Emerging Markets | Scoop.it
But prioritizing and localizing is particularly difficult in India, where much of the business potential lies in diverse, hard-to-penetrate markets beyond the metros. Few executives have the information or experience to meet these ...

Via Marketing Colleges
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Starbucks to open shop in Vietnam

Starbucks to open shop in Vietnam | BUSS4 Emerging Markets | Scoop.it
Starbucks, the world's biggest coffee-shop company, is set to open its first store in Vietnam next month as it continues expanding in Asia.

Via tutor2u
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tutor2u's curator insight, January 6, 2013 2:02 PM

Just a small part of Starbuck's aggressive expansion strategy in the Far East...

Mr Livingstone's BUSS4 External Environment's curator insight, January 15, 2013 4:13 PM

Expanding into Asia..

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eBay strategic partnership to grow in China

eBay strategic partnership to grow in China | BUSS4 Emerging Markets | Scoop.it
The operator of the world's biggest online marketplace, eBay, agrees to partner with a Chinese company, in an effort to boost its sales in the country.

Via tutor2u
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Jack Murray's curator insight, March 6, 2014 12:27 PM

Note that Ebay undergoing a partnership with a Chinese firm which will enhance market knowledge and therefore reduce risk!

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Jaguar Land Rover building factory in China

Jaguar Land Rover building factory in China | BUSS4 Emerging Markets | Scoop.it
Car firm to start manufacturing vehicles in world's largest automotive market from 2014 after agreeing £1.1bn joint venture...

Via Richard Smith
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Child labour uncovered in Apple's supply chain

Child labour uncovered in Apple's supply chain | BUSS4 Emerging Markets | Scoop.it
Internal audit reveals 106 children employed at 11 factories making Apple products in past year

Via Richard Smith
A-Level Business's insight:

Some problems of having your supply chain in emerging markets

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Richard Smith's curator insight, January 26, 2013 2:54 AM

Supplier problems are a recurriing theme for Apple. Here is evidence of their supplier audit in action identifying problems. Some of which were not always down to the supplier due to forged documents. Good for CSR, globalisation, ethics.

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The Italian fashion capital being led by the Chinese

The Italian fashion capital being led by the Chinese | BUSS4 Emerging Markets | Scoop.it
A growing number of Chinese clothing companies are now dominating business in one of Italy's most historic centres of fashion production, as the BBC's Sylvia Smith reports.

Via Thea Demitriou
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M&S Hit By Poor Sales At China Store Chain

M&S Hit By Poor Sales At China Store Chain | BUSS4 Emerging Markets | Scoop.it
Trading at M&S' 14 stores in mainland China underperform internal targets by as much as 30%, Sky News understands.
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Asos focuses on more lucrative international sales

Asos focuses on more lucrative international sales | BUSS4 Emerging Markets | Scoop.it
UK-based online fashion retailer Asos plans to focus its energies on its international business, with CEO Nick Robertson today (3 November) revealing that its overseas sales are worth 30-40% more than domestic ones.
A-Level Business's insight:

The importance of emerging and international markets for ASOS's continued growth. Also a good insight into why these markets are more lucrative.

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A Third Of Heinz's Top Brands Are From Emerging Markets - Forbes

A Third Of Heinz's Top Brands Are From Emerging Markets - Forbes | BUSS4 Emerging Markets | Scoop.it
H.J. Heinz Co.’s acquisitions of Foodstar in China and Quero in Brazil are now among the firm’s top 15 global brands.
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China No Longer an Emerging Market - Soon to be the Biggest Market!

This is a really important development for business students who need to appreciate the dynamics of the global economy to understand.

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IKEA Expands in China as Tesco Shutters Retail Shops

IKEA Expands in China as Tesco Shutters Retail Shops | BUSS4 Emerging Markets | Scoop.it

The opportunities and risks of China’s retail market were illustrated again this week as Tesco announced the closing of four outlets in China on the same day that IKEA announced an aggressive expansion plan in the country.


Via Peta Heinrich
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Jessica Ramshaw's comment, April 21, 2013 9:38 AM
EMERGING MARKETS
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India's coffee market competition is ferocious: Howard Schultz, Starbucks

ET Now caught up with Howard Schultz, chairman & CEO, Starbucks, for his take on their partnership with the Tatas as well as their India strategies.


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Starbucks opens first store in India - The Times of India

Starbucks opens first store in India - The Times of India | BUSS4 Emerging Markets | Scoop.it
Starbucks inaugurated its first store in India in a historic building in southern Mumbai as the Seattle-based coffee giant seeks growth in a market long associated with tea drinkers.

Via Mr. David Burton
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Samsung To Increase Smartphone Market Share

Samsung To Increase Smartphone Market Share | BUSS4 Emerging Markets | Scoop.it
Experts say Samsung's extensive range of devices will help it retain the number one smartphone spot, widening the gap with Apple.

Via tutor2u
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tutor2u's curator insight, January 4, 2013 6:51 AM

Some great data here on the global smartphone market

Mr Livingstone's BUSS4 External Environment's curator insight, January 9, 2013 3:45 PM

Possible BUSS 4 material???

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Apple Needs to Adapt to Emerging-Market Growth, Sculley Says

Apple Needs to Adapt to Emerging-Market Growth, Sculley Says | BUSS4 Emerging Markets | Scoop.it
Apple Inc. needs to overhaul its supply chain to meet demand for cheaper smartphones in emerging markets, former Chief Executive Officer John Sculley said.

Via tutor2u
A-Level Business's insight:

The importance of having a product focussed at emerging markets

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Jaguar Land Rover to create 800 jobs in Solihull

Jaguar Land Rover to create 800 jobs in Solihull | BUSS4 Emerging Markets | Scoop.it
Decision to invest £370m in West Midlands plant comes days after Honda cut jobs in Swindon

Via Richard Smith
A-Level Business's insight:

The importance of emerging markets to UK companies

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Richard Smith's curator insight, January 16, 2013 4:04 AM

Nice comparison with Honda article. Globalisation, expansion strategy, emerging markets.