When Jim Keenan, the social sales specialist, describes his work today, he’ll tell you that he’s “ushering salespeople from the old world into the social world” – the cold calling world to the Twitter world, the salespeople who call prospects incessantly to the salespeople who educate their prospects with relevant content. Keenan’s argument in the The Rise of Social Salespeople is that using social media to sell – increases profits.
But up until now, we’ve had no real data. So sensing an opportunity, Keenan’s firm recently released a report on the impact of social media on quota attainment and the results were impressive.
Not completing a business plan can be the difference between success and failure. Having a well thought out plan can lead to the business success.
Many think the main purpose for writing a business plan is for the presentation to a bank or financial institution for funding. While this may be the case, the ultimate reason should be to provide a thorough and thought out plan of attack in starting a business. Having a solid plan in place helps aid in a well put together start up analysis and a more favorable outcome over the life of the business. What's funding without a solid foundation to begin with?
Writing a business plan will help answer key questions such as who is my target audience? What is my marketing plan? What are my start up expenses as well as the financial projections for the next five years? Knowing this information is vital to a start up and the long term success of the business.
Jim Keenan, a social sales specialist, observes in the The Rise of Social Salespeople that social media use is key to selling, increasing profits, and besting (Social Media is The Key to Outselling Competitors - Mobile Marketing Watch
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.