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Social media is changing the way small business engages with its customers
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8 Tactful Ways to use your Personal Facebook Account as a Marketing Tool

8 Tactful Ways to use your Personal Facebook Account as a Marketing Tool | Business Wales - Socially Speaking | Scoop.it

The article posted yesterday asked the question "Should I Keep My Personal and Professional Identities Online Completely Separate?" that of today gives you an answer on this. Maybe it'll help you find your way ... [note mg]

 

Facebook personal profiles are not for business use. With that said, plenty of people use their personal profiles to interact with their target audience through sharing blog posts, industry news, and events. So today, we’re going to look at how to set up your personal profile for marketing and eight things you can do with your personal profile that can’t be done with Facebook business pages.

 

Before we begin, there are a few things that you will want to do before using your personal profile for marketing, in terms of privacy and making sure the right information is displayed on your profile.

 

Keeping Personal and Public Facebook Content Separate...

 

Read more: http://blog.kissmetrics.com/tactful-facebook-marketing/


Via Martin Gysler
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Roxanne Miller's comment, April 9, 2012 11:13 PM
Thanks!
Martin Gysler's comment, April 10, 2012 3:32 PM
You're welcome Roxanne!
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Facebook’s Subscribe: The Death of Fan Pages, or is it?

Facebook’s Subscribe: The Death of Fan Pages, or is it? | Business Wales - Socially Speaking | Scoop.it

Facebook’s introduction of the “subscription” feature for profile pages has blurred certain lines between profile and fan pages for many individuals seeking to leverage social media to build their own personal brand and on-line presence. This is particularly true for many sales people, agents, etc. who are looking to use Facebook as a way to communicate with customers and prospects.

 

Facebook fan pages were originally created for brands like Coke or Walmart and expanded out to be used by celebrities, organizations, places, and many others. Many individuals who wanted to interact with fans, prospects, and customers also began to create fan pages since it was an effective way of separating their personal Facebook activity from their business or public Facebook presence. In addition, fan pages provided lower barrier to entry in that it did not require the page to “approve” each follower / fan / friend...


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7 Ways To Play Facebook's New Social Feedback Loop

7 Ways To Play Facebook's New Social Feedback Loop | Business Wales - Socially Speaking | Scoop.it

Facebook’s ticker, timeline, Open Graph and GraphRank create a feedback loop that drives social discovery, engagement, and targeting opportunities.

 

Here are seven suggestions on how to leverage these new features in marketing (by the way, in the graphic to the right, the word “flyouts” refers to pop-out window that opens when you click on an item in the ticker).

 

1. Get Onto the Graph

To participate in social story creation and promotion, you have to be part of the Open Graph...


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20 Examples Of Effective B2B Facebook Pages

20 Examples Of Effective B2B Facebook Pages | Business Wales - Socially Speaking | Scoop.it

Still unsure that Facebook is of any value to businesses selling to other businesses? This excellent collection of great examples of what a variety of companies are doing with Facebook may help to provide the inspiration your business needs to get on board with on-line marketing.


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Tom George's comment, October 21, 2011 8:06 AM
Nice one daniel thanks for sharing this today. I was happy to put this on Internet Billboards. Please share the love Peace
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6 Ways to Measure Your Social Media Results - from the Altimeter Group

6 Ways to Measure Your Social Media Results - from the Altimeter Group | Business Wales - Socially Speaking | Scoop.it

How to develop a robust framework for tying your social media performance to your business goals  . . .

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Google+ continues battle with fading user interest . . .

Google+ continues battle with fading user interest . . . | Business Wales - Socially Speaking | Scoop.it
Google+ traffic: According to data given to The Times by Hitwise, U.S. traffic to Google+ has dropped in 11 of the 21 weeks since its launch in late June, regularly falling between 10% and 20% from one week to the next.

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What Will Get Your Facebook Page Banned

What Will Get Your Facebook Page Banned | Business Wales - Socially Speaking | Scoop.it

Do you work a lot on Facebook to sell your Brand / Business? This is well appreciated since this is strong platform to get into Community Engagement mode. Add to this most people seem to be on Facebook. What's more is that Search Engines do like Facebook.

 

Facebook has its own rules and guidelines on what you are allowed to do and what will get your Brand / Business Page banned. The rules are not too difficult to understand however they end up making you ask what then can you do. Banning of your Page can be a little troublesome for you, reason being that you may find it difficult to get your Page back...


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How To Create Facebook Subscription Lists

How To Create Facebook Subscription Lists | Business Wales - Socially Speaking | Scoop.it

Facebook introduced subscriptions last month, and the social network followed suit with a way for users to create lists of users they are subscribed to (Sound like Twitter?).


The lists appear in the left-hand column of the homepage, as a subsection of favorites. Whenever you click on a list here, you can see news feed updates from just the people on that list.

 

Here’s how to create a custom list, based on advice and screenshots we’ve garnered from the Facebook + Journalists page and our own surfing of the site.

 

Click on “Lists” in the left-hand on the homepage. That takes you to a page showing lists you already have. Even if you think you don’t have any, you do: Facebook’s smart friend lists appear here...


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Watch Out For New, Improved Klout - launching next week . . .

Watch Out For New, Improved Klout - launching next week . . . | Business Wales - Socially Speaking | Scoop.it

Klout are delivering a series of changes next week which they believe will make their influence analytics more accurate than ever. One of the changes is around transparency - you will be able to understand your Klout score much better . . .

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Introducing Social Media Examiner TV: Flipboard, Foursquare & Facebook

Our pilot episode starring Mari Smith. In this episode of Social Media Examiner TV you'll discover: Introducing Social Media Examiner TV: Flipboard, Foursquare & Facebook...

 

AmyPorterfield says: Mari! This video is OUTSTANDING. I have watched it a few times because I get so many great nuggets from it. Thanks for sharing!

 

I agree, it's really a great one!


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