Calls to action are a well-established and powerful marketing tool that help brands drive awareness of products and services, and they have proven to be very effective in digital marketing. But how do you make them work on Twitter?
I sat down to write this post two hours ago. Then I got distracted. I took a phone call, that led to a couple of follow-up tasks, and then two emails came in that I could deal with in under ten minutes, so I took care of those, too.
LinkedIn is the professional network you can't afford to ignore. This 4 part series explains how to optimise your profile, the benefits and how to increase lead generation through LinkedIn among many other tips, tricks and nuggets of wisdom.
The Guardian Facebook deserted by millions of users in biggest markets The Guardian As Facebook prepares to update investors on its performance in the first three months of the year, with analysts forecasting revenues up 36% on last year, studies...
According to a recently released study what you Like on Facebook is an indication of your personality, right down to sexuality, political leanings and intelligence. Too few brands have yet to understand this connection.
Here is fresh top 10 social networking sites’ market share data in US for the month of April 2013. It has some interesting changes. On the interactive chart below you can dig into what happened in April 2013.
The customer expectation that brands will be on all social media and customers' use of multiple channels to find product information are just too of the burgeoning trends on the web affecting business in 2013.
Part 3 of our 'LinkedIn or left behind' series covers how to use LinkedIn for lead generation. LinkedIn is a vastly undervalued tool for lead generation - it lends itself to this very well and you are missing out if aren't giving it a try.
Tactics are the executional steps that help achieve the overarching goals of the strategy. So, before you make the jump to execution, think of these five questions while you are developing your social media strategic plan.
Business Record When Should You Reject A LinkedIn Invite? Huffington Post Canada (blog) Over the past few years I've been blessed to teach about digital to senior executives and their leadership teams.
Bruce Johnston's insight:
More people search Google for keywords "remove connections in/on/from LinkedIn" than how to accept them
It’s certainly not a revelation that a brand with a strong personality, or voice, stands out more to customers and makes a bigger impact on their choosing the brand when it comes time to open their wallets.