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Why is Education a Global Issue?

Why is Education a Global Issue? | Business Video Directory | Scoop.it
Asia Society interviews 2014 Annual Dinner Honoree Wendy Kopp about what she has learned from Asia and global education.
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AT&T's next frontier: Putting DirecTV in your car

AT&T's next frontier: Putting DirecTV in your car | Business Video Directory | Scoop.it
AT&T doesn’t just want to put an Internet connection in every car. It wants the people in those cars to watch its recently acquired television service, DirecTV. So some day in the not-too-distan
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Google set to kill passwords by end of this year

Google set to kill passwords by end of this year | Business Video Directory | Scoop.it
Google is set to begin testing a new login method which replaces passwords with a 'trust-based' system which monitors the way you typically use your phone.
Mr Branson's insight:
This is all about more BIG-DATA tracking humans to make AI.
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Billions at stake in Google's battle with Oracle

Billions at stake in Google's battle with Oracle | Business Video Directory | Scoop.it
A jury is currently deliberating a landmark court case between Google and Oracle that has broad implications for the software industry -- and could force Google to pay Oracle billions of dollars.
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Calls to probe UK Google sweetheart deal after French police raid Paris office

Calls to probe UK Google sweetheart deal after French police raid Paris office | Business Video Directory | Scoop.it
CALLS have been made for Britain’s ‘sweetheart deal’ with Google to be probed after French police raided the internet giant’s Paris headquarters to investigate allegations of £1.3billion tax fraud.
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Donald Trump admits using 'aliases' in business but denies posing as a publicist to brag about himself

Donald Trump admits using 'aliases' in business but denies posing as a publicist to brag about himself | Business Video Directory | Scoop.it
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Fraud Is Pervasive In Programmatic Video Ads; Programmatic Held Back By A Lack Of Understanding | AdExchanger

Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. Badvertising Report “Video ads on programmatic exchanges – where there is less transparency – have Invalid Traffic (IVT) rates 4.5x direct buys,” according to comScore’s Q1 2016 advertising report. ComScore also finds about half of all ads “don’t have the opportunity to be seen.” The stat... Continue reading »
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China holds key to Africa's renewable energy

China holds key to Africa's renewable energy | Business Video Directory | Scoop.it
'China’s approach of doing things in a big way has made the country become the leader in the world by availing affordable energy to the populations.'
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Asia Minute: Massive ATM Hack at 7-11’s Across Japan

Asia Minute: Massive ATM Hack at 7-11’s Across Japan | Business Video Directory | Scoop.it
Stories of computer hacking and security breaches have become common around the world. But a case this month in Japan has taken cyber-crime to a new level.
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AT&T Inc. Makes a Bid for Yahoo’s Internet Business: Report

AT&T Inc. Makes a Bid for Yahoo’s Internet Business: Report | Business Video Directory | Scoop.it
AT&T Inc. (NYSE:T) has joined Verizon and roughly 10 other companies to bid for Yahoo.
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Lord Sugar 'delighted' to be hired as Government's Enterprise Tsar

Lord Sugar 'delighted' to be hired as Government's Enterprise Tsar | Business Video Directory | Scoop.it
LORD Sugar has been hired as the Government's Enterprise Tsar under a drive to encourage young people to start their own business.
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New York Times to Offer Buyouts

New York Times to Offer Buyouts | Business Video Directory | Scoop.it
New York Times Co. on Wednesday said it would open up a voluntary buyout program at the end of month, as the publisher continues to struggle with declining print and digital advertising.
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Microsoft cuts 1850 jobs as it guts phone business

Microsoft cuts 1850 jobs as it guts phone business | Business Video Directory | Scoop.it
Microsoft's embattled phone business looks in deep trouble as it announced a whopping 1850 job cuts and an associated $950m write-off.


The Lumia…
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Committees: Wait! Don't strap on the Privacy Shield yet

Committees: Wait! Don't strap on the Privacy Shield yet | Business Video Directory | Scoop.it
Two working parties, ministers galore... but data transfer law remains in limbo
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Google’s secret war on native apps, Android tablets

Google’s secret war on native apps, Android tablets | Business Video Directory | Scoop.it
At Google I/O last week, Google dumped some rather big news, at least one of them expected. Android apps are come full force to Chrome OS, with Google Play
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EU Regulators Eye Google, Amazon, Apple, eBay | PYMNTS.com

EU Regulators Eye Google, Amazon, Apple, eBay | PYMNTS.com | Business Video Directory | Scoop.it
The European Commission has its eyes on how it should regulate platform business once again, including Google, Amazon, Apple and eBay.
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Three UK to trial network ad-blocking

Three UK to trial network ad-blocking | Business Video Directory | Scoop.it
Mobile operator Three UK has decided mobile advertising needs improving and thinks network-level ad-blocking is the answer.

The company says it believes the current mobile advertising model is broken, citing a KPMG survey from a month ago that found a significant minority of UK digital consumers are planning to use an ad blocker in the next six months. From this Three has concluded they are serving the best interests of their customer by taking that decision away from them and imposing ad-blocking technology across its network.

Tom Malleschitz, Chief Marketing Officer, Three UK, said: “This is the next step in our journey to make mobile ads better for our customers,” said Tom Malleschitz, CMO of Three UK. “The current ad model is broken. It frustrates customers, eats up their data allowance and can jeopardise their privacy. Something needs to change.”

Not mentioned in the announcement was the title of the KPMG report: ‘No winners with ad blocking – it threatens media owners, ad agencies and consumers’. The report goes on to point out that a lot of digital publishers are actively preventing the users of ad-blockers from accessing ad-funded content, while conceding that it’s difficult to get consumers to pay directly for content.

“Turning off content for those that have ad blockers is self-defeating for media owners and can, at best, only be a short term strategy,” said David Elms, UK Head of Media for KPMG. “Too many people still seem to think that they can consume content for free. But there’s no such thing as a free lunch in content. People are refusing to watch ads, but they show no inclination to pay for many forms of content – and that’s clearly unsustainable. It demands a fundamental re-examination of marketing strategy for major advertisers – and business strategy for media owners.”

Three seems to worry a lot about its subscribers exposure to advertising. In February it announced ‘three principle goals in mobile advertising’:

That customers should not pay data charges to receive adverts. These costs should be borne by the advertiser.
That customers’ privacy and security must be fully protected. Some advertisers use mobile ads to extract and exploit data about customers without their knowledge or consent.
That customers should be entitled to receive advertising that is relevant and interesting to them, and not to have their data experience in mobile degraded by excessive, intrusive, unwanted or irrelevant adverts.
“We can only achieve change by working with all stakeholders in the advertising industry – customers, advertising networks and publishers – to create a new form of advertising that is better for all parties,” said Malleschitz.

This stated desire to work with advertisers seems somewhat at odds with the draconian step of introducing ad-blocking across the network. It’s quite possible that the public announcement of this 24-hour trial is as much a negotiating ploy as anything else, to put pressure on advertisers to adhere to the Three principles.

Ironically Three’s own advertising methods were called into question earlier this month when EE lodged a complaint with the Advertising Standards Authority over a campaign that featured the strapline “The undisputed. UK’s most reliable network. Again,” alongside a Muppet with boxing gloves on.

EE’s complaint was that the claim was subjective and thus disputed. “…because we understood that there were no commonly agreed objective measures of network reliability against which Three had undisputedly scored higher than their competitors, we concluded that the claim “The undisputed” as used in the context of the ad was also likely to mislead.,” said the ASA in upholding the complaint.

Via Patrick Lopez
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63 Percent of Hospitals and Health Systems Surveyed Have Now Deployed Smartphones

63 Percent of Hospitals and Health Systems Surveyed Have Now Deployed Smartphones | Business Video Directory | Scoop.it
63 Percent of Hospitals and Health Systems Surveyed Have Now Deployed SmartphonesOn Wednesday, Spyglass Consulting Group released its most recent healthcare study entitled Large-scale Smartphone-based deployments enable hospital-wide communications. Overall, the study shows that 63 percent of hospitals and health systems surveyed have deployed or plan to deploy a mobile communications platform supporting more than 500 Smartphones over the next 12 to 18 months.According to a news release, these deployments “address the mission- and patient-critical communications required by nurses and other mobile hospital workers across the enterprise.”
Via Alex Butler
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Australian online advertising market outgrows UK, US - AdNews

Australian online advertising market outgrows UK, US - AdNews | Business Video Directory | Scoop.it
Australia’s online advertising market saw strong growth in Q1 and grew at a higher rate than overseas rivals, year-on-year.
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Majority of computer software installed in Asia-Pacific region pirated: Report - Times of India

Majority of computer software installed in Asia-Pacific region pirated: Report - Times of India | Business Video Directory | Scoop.it
While the worldwide piracy rate decreased by four percentage point from 2013, Asia saw one percentage point decline to 61% over the period, said the report.
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Blockchain Could Be Most Significant Innovation Since the Internet: Survey

Blockchain Could Be Most Significant Innovation Since the Internet: Survey | Business Video Directory | Scoop.it
A recent survey commissioned by Pegasystems indicates that blockchain could become a game-changing technology for the financial services industry.
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4 Business Benefits Of Being Unapologetically Yourself

4 Business Benefits Of Being Unapologetically Yourself | Business Video Directory | Scoop.it
It's tough to brand your business when you're constantly thinking about how you "have to" sound. What about if your brand was just who you are? What a radical concept. Making decisions on photography, logos and messaging becomes immensely easier when all you have to do is choose what best represents you as a human being.
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Important Things to Know About Small Business Insurance

Important Things to Know About Small Business Insurance | Business Video Directory | Scoop.it
If you're a new business owner, it's helpful to understand the pieces of business insurance. There are four basic building blocks (and a bunch of smaller ones) for small business insurance coverage: property, liability, workers' compensation, and auto insurance (if you have vehicles).
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BBC will never run adverts online in UK, says director general

BBC will never run adverts online in UK, says director general | Business Video Directory | Scoop.it
Tony Hall tells parliamentary committee that running advertising on website in Britain would harm other digital businesses that rely on it for income
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Tata to consider bids for UK steel business but process ongoing

Tata to consider bids for UK steel business but process ongoing | Business Video Directory | Scoop.it
Tata will consider the bids for its UK business but the process is still ongoing, its executive director has said.
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