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Infographic: The top content marketing trends of 2015 - B2B News Network

Infographic: The top content marketing trends of 2015 - B2B News Network | Business Video Directory | Scoop.it

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Hot Social Media Trends in 2013? Blogs, Podcasts & Videos

Hot Social Media Trends in 2013? Blogs, Podcasts & Videos | Business Video Directory | Scoop.it
Mr Branson's insight:

Video will drive all online and social media platforms http://www.infogurushop.com/business-video-links-a-z/ for the next decade. 

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Steven Mallach's curator insight, April 30, 2013 11:00 PM

Trend watching is not only fun, it's one of the areas that every copywriter should keep an eye on.

 

Trends are ideal topics to give your content some snap. Topical issues and interest areas are also shared more often (obvioulsy).

 

So if you create content either for yourself, or for a client make sure that you have weekly recommendations for inclusion in their owned channel (blog / website) and their shared channels (social media).

 

There are plenty of great trend tracking software applications on the web, many of them free. Make use of them.

 

Keep an eye out for trends which are directly and indirectly related to client services and products and leverage this knowledge. Remember the sign of a great copywriter is to be able to apply knowledge laterally. The topic may not be directly related to everyday client activities, but will the audience find the trend interesting?

 

Remember to keep your copy light, humor never hurt either. 

Michelle Gilstrap's curator insight, May 2, 2013 11:27 AM

Hot trends to watch, Social Media where to focus?

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Selfie awareness: why selfies make the marketing world go around - The Age

Selfie awareness: why selfies make the marketing world go around - The Age | Business Video Directory | Scoop.it

"The selfie is far more than a simple image you share with your social network ..."


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