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Bing Attacks Google With New 'Scroogled' Campaign

Bing Attacks Google With New 'Scroogled' Campaign | Business Updates | Scoop.it

Microsoft’s Bing search engine is taking its battle against Google to the next level with a new campaign called “Don’t Get Scroogled.”

The company launched a Scroogled website on Wednesday which attacks what Bing refers to as Google’s “unfair ‘pay-to-rank’ shopping practices.” This apparently refers to Google’s decision earlier this year to require merchants to pay in order to have their products come up in the results on Google Shopping. Previously, both free and paid listings were featured in Google Shopping results.

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Twitter Offers $1 Million in Advertising Credits For Small Business Saturday Mashable Twitter Offers $1 Million in Advertising Credits For Small Business Saturday | The top source for social and di...

Twitter Offers $1 Million in Advertising Credits For Small Business Saturday Mashable Twitter Offers $1 Million in Advertising Credits For Small Business Saturday | The top source for social and di... | Business Updates | Scoop.it
Twitter is offering as much as $1 million in free ad credits in total to 10,000 businesses to support Small Business Saturday this weekend.

Twitter announced Tuesday that it will give away $100 in free credits to each of the first 10,000 businesses who apply and are eligible for the program in an effort to help these businesses promote their brands on the social network.

Businesses can use these ad credits to purchase Promoted Trends and Promoted Accounts on Twitter, thereby getting their content featured more prominently on the site. In order to be eligible for the giveaway, the business needs to be based in the U.S., active on Twitter and a new advertiser.

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