As the online marketplace continues to evolve at rapid pace, there are certain tried and true principles and activities that form the foundation of winning marketing campaigns and delivering products and services that sell.
On the eve of the government announcing a reversal of the current employee share scheme system, leading technology entrepreneur and Atlassian co-founder has warned the current taxing of employee equity is forcing workers overseas.
On Aug. 23, Sri Lankan human resources consultant Dananjaya Hettiarachchi was crowned the World Champion of Public Speaking by Toastmasters International. He survived seven rounds of a competition that lasted six months and included 33,000 competitors from around the world.
50 Influential CMOs On Social Media Forbes This week Infegy, a data-based company that helps bring clarity to social data, released a list of the top 50 CMOs by social influence. This list is based on their data analytics platform Infegy Atlas.
Tweet Tweet The first rule of a soloprenuer: do not rent an office space. Second rule: lead a ‘lean’ lifestyle. Soloprenuers are nimble and mobile, so keep your overhead to minimum. This will also allow you to go on workactions – a term I learn from my fellow solopreneur, Mike Fishbein. Love the idea, tried it, [...]
Ask a marketer or business owner what they’d like most in the world, and they’ll probably tell you “more customers.” What often comes after customers on a business’ wish list? More traffic to their site. There are many ways you can increase traffic on
Not all content marketing practices yield equal results. In today's landscape of SEO and social media, shareability is one of the most important qualities for a content marketing campaign. So what makes content shareable and why does it matter?