Social Media, Content Marketing and User Experience
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Social Media, Content Marketing and User Experience
Aggregating information about social media, marketing and inbound marketing, user (UX) and customer experience.
Curated by Samuel Pavin
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Rescooped by Samuel Pavin from Content Marketing & Content Strategy
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5 Things To Scrap From Your Content Marketing Strategy + Infographic

5 Things To Scrap From Your Content Marketing Strategy + Infographic | Social Media, Content Marketing and User Experience | Scoop.it
Content marketing is so integral to the success of an online business that a strong strategy is required. And like most things in life, there is a right and wrong way to go about it. In a survey cond…
Via Stefano Principato
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Rescooped by Samuel Pavin from MarketingHits
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5 Easy Ways to Protect Your Brand Image #marketing #branding

5 Easy Ways to Protect Your Brand Image #marketing #branding | Social Media, Content Marketing and User Experience | Scoop.it
Conversations, communications, and actions all contribute to how your brand is perceived. Here’s a closer look at 5 ways to protect your brand image.
Via Brian Yanish - MarketingHits.com
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Rescooped by Samuel Pavin from Social Media, SEO, Mobile, Digital Marketing
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How To Create A Social Media Ambassador Project For Your Employees 

How To Create A Social Media Ambassador Project For Your Employees  | Social Media, Content Marketing and User Experience | Scoop.it
Creating a social media employee ambassador project can be challenging. Avoid the pitfalls and get it right with these tips.

Via Kamal Bennani
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Rescooped by Samuel Pavin from Social Media, SEO, Mobile, Digital Marketing
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How to Use Twitter to Easily Reach a Huge Audience

How to Use Twitter to Easily Reach a Huge Audience | Social Media, Content Marketing and User Experience | Scoop.it
Learn how to use Twitter to quickly and easily reach thousands and thousands of relevant people who want to hear what your business has to say.

Via Kamal Bennani
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Venkatesh Iyer (venkyiyer.com)'s curator insight, November 25, 1:02 AM
I like.
La pluma digital's curator insight, November 25, 3:10 AM
Unos pequeños trucos para optimizar nuestra actividad en twitter y conseguir llegar a más personas. Son sencillos, como programar nuestros tweets, compartir artículos más de una vez al día o utilizar contenido visual. 
safetynurturing's comment, November 25, 6:11 AM
NICE ONE
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10 Content Marketing Growth Hacks to Drive Traffic to Your Blog

10 Content Marketing Growth Hacks to Drive Traffic to Your Blog | Social Media, Content Marketing and User Experience | Scoop.it
10 simple steps to growth hacking your content marketing strategy to drive conversions and traffic to your blog.
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Rescooped by Samuel Pavin from UXploration
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How User Experience Is Revolutionizing Business

How User Experience Is Revolutionizing Business | Social Media, Content Marketing and User Experience | Scoop.it
A great user experience can change the world. Read who's doing it well and why it's so important for all companies to adopt.

Via Mario K. Sakata
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Rescooped by Samuel Pavin from Content Marketing & Content Strategy
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4 Tools to Launch a Winning Content Strategy

4 Tools to Launch a Winning Content Strategy | Social Media, Content Marketing and User Experience | Scoop.it
Four tools that can help you focus your time and cover the bases for launching a successful content strategy.
Via Stefano Principato
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AvizorMedia's curator insight, November 13, 1:48 PM
La estrategia de contenidos también requiere atención. Aquí cuatro herramientas que pueden ayudarte. 
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Every entrepreneur’s guide to Indonesia’s tech startup scene

Indonesia has made a name for herself as a digital powerhouse in SEA. Here’s a handy guide to help you navigate their vibrant tech scene.
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Rescooped by Samuel Pavin from Social Media, SEO, Mobile, Digital Marketing
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How Does Digital Marketing Differ From B2B to B2C? 

How Does Digital Marketing Differ From B2B to B2C?  | Social Media, Content Marketing and User Experience | Scoop.it
Yes, there are key differences in B2B v B2C marketing -- especially when you're marketing online. Let's review them to make sure you've got them.

Via Kamal Bennani
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How to optimise SEO for your website in just a few easy steps

How to optimise SEO for your website in just a few easy steps | Social Media, Content Marketing and User Experience | Scoop.it
Search Engine Optimisation (SEO) is the key to a good - or better - ranking in Google, Bing and else. Here are a few easy tips to improve it.
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Rescooped by Samuel Pavin from Just Story It! Biz Storytelling
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Getting the most out of data with storytelling

Getting the most out of data with storytelling | Social Media, Content Marketing and User Experience | Scoop.it
Learn how to use storytelling to make sure everyone on your team can easily understand and act on your research insights.

Via Karen Dietz
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Karen Dietz's curator insight, November 4, 12:06 PM

OK -- here's a much better article on data storytelling than the one I curated yesterday! It helps you move through the process of working with your data using storyboarding. This creates your narrative.

 

I also like the points made about the impact storytelling will have on a product team, suggestions for finding an insight, and how to keep the visuals simple. 

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

Insight Narrator's curator insight, November 14, 12:49 PM

OK -- here's a much better article on data storytelling than the one I curated yesterday! It helps you move through the process of working with your data using storyboarding. This creates your narrative.

 

I also like the points made about the impact storytelling will have on a product team, suggestions for finding an insight, and how to keep the visuals simple. 

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

Rescooped by Samuel Pavin from Content Marketing and Curation for Small Business
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All Content is Not Created Equal: Comparing Results Across 15 Verticals

All Content is Not Created Equal: Comparing Results Across 15 Verticals | Social Media, Content Marketing and User Experience | Scoop.it
Are you holding your content marketing to unrealistic standards? Success can mean wildly different things depending on your vertical. Let data be your guide: Fractl shares insights from an analysis of over 340 client campaigns.

Via Peg Corwin
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Peg Corwin's curator insight, October 29, 12:08 PM

Content marketers, interesting stats by vertical. Learn how to succeed in competitive and less competitive verticals. Specific tips by industry niche.

Kirsten Oelrich's curator insight, November 3, 9:34 PM

Based on the statistics shown: A possible way to maximize “social shares” is to create multi-faceted content, enriching your content with content produced from the top “social sharing” verticals.  

Rescooped by Samuel Pavin from Social Media, SEO, Mobile, Digital Marketing
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How Chatbots Are Revolutionizing the Way You Reach Your Consumer

How Chatbots Are Revolutionizing the Way You Reach Your Consumer | Social Media, Content Marketing and User Experience | Scoop.it

Thanks to today's chatbot boom, the way your consumers shop and engage is about to change. Is your brand ready?


Via Kamal Bennani
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Rescooped by Samuel Pavin from Social Media, SEO, Mobile, Digital Marketing
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6 SEO Experiments That Will Blow Your Mind 

6 SEO Experiments That Will Blow Your Mind  | Social Media, Content Marketing and User Experience | Scoop.it
Best practices are nice, but SEO experiments are what really move us forward. Here are six experiments that really surprised us, and how you can use the results for SEO.

Via Kamal Bennani
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Rescooped by Samuel Pavin from Content Marketing & Content Strategy
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Seven Steps to Plan a B2B Content Marketing Strategy

Seven Steps to Plan a B2B Content Marketing Strategy | Social Media, Content Marketing and User Experience | Scoop.it
It is essential to approach content marketing as a strategy rather than a tactic. These seven steps will help you plan your B2B content marketing strategy.
Via Stefano Principato
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Rescooped by Samuel Pavin from MarketingHits
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The 34 Best Tools for Improving Your Writing Skills

The 34 Best Tools for Improving Your Writing Skills | Social Media, Content Marketing and User Experience | Scoop.it
Check out our list of tools to help you improve your writing, whether you're a professional author or haven't written anything longer than an email.
Via Brian Yanish - MarketingHits.com
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Rescooped by Samuel Pavin from Social Media, SEO, Mobile, Digital Marketing
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5 Time-Saving Digital Branding Tools »

5 Time-Saving Digital Branding Tools » | Social Media, Content Marketing and User Experience | Scoop.it
One of the biggest challenges when digital branding is finding the time in your busy day. Here are 5 time saving digital branding tools to ease your mind.

Via Kamal Bennani
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Rescooped by Samuel Pavin from Social Media, SEO, Mobile, Digital Marketing
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The Viral Power of Storytelling in Content Marketing

The Viral Power of Storytelling in Content Marketing | Social Media, Content Marketing and User Experience | Scoop.it
Storytelling in content marketing is a powerful tool for connecting with your audience. It helps you sell, connect and engage more effectively.

Via Kamal Bennani
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AvizorMedia's curator insight, November 16, 6:43 AM
El poder del relato, muy importante para conectar con las audiencias. 
Rescooped by Samuel Pavin from Cloud, CRM, Analytics, IoT, CX, AI... IT-Business Innovation
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How AI is revolutionizing customer experience and expectations 

How AI is revolutionizing customer experience and expectations  | Social Media, Content Marketing and User Experience | Scoop.it
By 2020, customer experience is going to be wiping the floor with price and product as the key brand differentiators. Customers are seeking personalized, human experiences — and ironically, artificial intelligence is the key to nailing that, and at scale. Catch up on this VB Live event for in-depth insight into what brands need to drive customer loyalty in 2017.

Via Alama
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Rescooped by Samuel Pavin from Health Care Social Media And Digital Health
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The best content marketing advice for your healthcare business

The best content marketing advice for your healthcare business | Social Media, Content Marketing and User Experience | Scoop.it
Want the best content marketing tips for your healthcare business? Check out this snazzy little selection Unashamedly Creative has put together for you.

Via Marie Ennis-O'Connor
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How to immigrate to Canada, trend and newsjacking - WEBULLE

How to immigrate to Canada, trend and newsjacking - WEBULLE | Social Media, Content Marketing and User Experience | Scoop.it
A look into trend-based marketing in the context of the US elections. Between anticipation and planning, the search about "How to immigrate to Canada".
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Rescooped by Samuel Pavin from Content Marketing & Content Strategy
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5 Core Principles For Improving Your Content Marketing Strategy And Outreach

5 Core Principles For Improving Your Content Marketing Strategy And Outreach | Social Media, Content Marketing and User Experience | Scoop.it
Done right, content marketing can help you to increase brand awareness, drive traffic to your website, and increase sales. The challenge is creating a strategy that really works for you. The best place to begin is by learning and applying these five core principles. Think Beyond Blogging If your content marketing efforts have begun …
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Carlos Alberto Romay's curator insight, November 11, 8:00 AM

Awesome article describing the exact steps to get it done.

Rescooped by Samuel Pavin from Customer Experience, Satisfaction et Fidélité client
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Eight customer service strategies you can steal from Amazon

Eight customer service strategies you can steal from Amazon | Social Media, Content Marketing and User Experience | Scoop.it

Via Christian Barbaray
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Rescooped by Samuel Pavin from Content Marketing & Content Strategy
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The 3 Best Ways to Use Content Marketing for B2B Product Sales

The 3 Best Ways to Use Content Marketing for B2B Product Sales | Social Media, Content Marketing and User Experience | Scoop.it
Content marketing for B2B product sales is an incredibly useful way of boosting your business, as long as you approach it the right way.
Via Stefano Principato
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Rescooped by Samuel Pavin from Content Marketing & Content Strategy
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7 Ways to Improve Your Content Marketing Strategy

7 Ways to Improve Your Content Marketing Strategy | Social Media, Content Marketing and User Experience | Scoop.it
If you’re engaging in any type of content marketing — social media, blogging, eBooks, etc. — you have a content marketing strategy. While…
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