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Ideas, tools & reflections for managers, leaders and business owners. -- Keep in touch: http://www.xeeme.com/MartinGysler
Curated by Martin Gysler
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3 Powerful Business Growth Strategies to Do Right Now

3 Powerful Business Growth Strategies to Do Right Now | BUSINESS and more | Scoop.it

Oh, the joy and empowerment of having your own business. For many the notion of it is…almost romantic. The idea is so compelling that nearly everyone, at one time or another has thought to get in the game. Many of us have bitten the bullet and really done it. There are more small businesses in the US than one may realize. In fact, 99.9% of the businesses running today in the United States are small businesses*.

 

At one point it seemed everyone was giving up the corporate gig and going into business for themselves, with small businesses growing by more than 388% over a 13 year period…until the death spiral of 2009 when more than 2.5 million U.S. businesses gave up and went away for good as if they had never existed*.


Via Daniel Watson
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6 Creative iPad Uses For Small Retailers

6 Creative iPad Uses For Small Retailers | BUSINESS and more | Scoop.it

Cool uses of an iPad in retail settings!

 

We all know iPads make great presentation devices and are excellent for business travel and chock-full of useful apps. Now, let's focus on retail businesses—shops, salons and restaurants that use iPads to better service customers.

 

Read on for some creative implementations of the iPad. If you start using an iPad at your business, just be sure to sanitize it frequently—fingers can carry a lot of germs...

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How To Share Great Content Without Plagiarizing

How To Share Great Content Without Plagiarizing | BUSINESS and more | Scoop.it

Can I post other people’s content on my blog, or is that plagiarism?


Some beginner bloggers are unsure about the idea of writing their own content. They may not feel confident about their writing skills or they just don’t see themselves as an expert. I can relate – sometimes I feel like a downright imposter!

 

Sharing other people’s valuable content is truly a win-win-win proposition. It’s also the heart of connective content – the content you don’t have to create from scratch (check out this primer about connective content).

 

Let’s just clear up any confusion about what you can and cannot share. NOTE: As you know, I’m not a lawyer or copyright expert. Please use common sense and if you’re not sure, ask!...

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12 Most Irrefutable Laws of Business Heresy

12 Most Irrefutable Laws of Business Heresy | BUSINESS and more | Scoop.it

The more business leaders I talk to in my career, the more I’ve learned to cringe at the follow-the-lemming mentality steering most companies. Want spectacular results in business? Find out where everyone else is going – and run, don’t walk, in the opposite direction!


I hope you enjoy this page ripped straight from the business heretic’s playbook. Just remember, if you find yourself agreeing with all 12 items below, you probably need to read it again.

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Visionary Leadership: Do You See What I See?

Visionary Leadership: Do You See What I See? | BUSINESS and more | Scoop.it

I don’t see it, at least not clearly, even though I continue to try…

 

It’s very difficult to see how people who subscribe to the views of the opposing political party actually view the world in the way they do. The political rhetoric during the last few weeks has made this clearer to me than ever before.

 

And then there are people who grew up in very different circumstances than those in which I grew up. It’s often difficult to relate to their stories. Don’t get me wrong, it’s easy to be fascinated and wholly impressed by them, and to marvel at their life’s experiences, but it’s difficult for me to actually relate to them. I didn’t experience what they did through my own eyes...

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Are Your Salespeople Engaged in Their Work?

Are Your Salespeople Engaged in Their Work? | BUSINESS and more | Scoop.it

Are your salespeople as efficient as they could be? Are they engaged in their work? Are they looking for another job?

 

What about you? Are you as efficient as you could be? Are you engaged in your work? Are you looking for another job?

 

Before you can get others engaged in their work you need to be engaged in yours.

 

The best way to generate revenue is to have a sales team that is happy where they are and engaged in their work. If they love their job, they keep their customers happy, and their customers continue to buy and become great referral sources.

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Team Management Skills from MindTools.com

Team Management Skills from MindTools.com | BUSINESS and more | Scoop.it

Learn more than 120 skills that will help you work more effectively with your team.

 

This section of Mind Tools teaches more than 120 team management skills. Each skill is explained in clear, simple language, giving you the information and training you need to be a great manager.

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5 Key Tips to Great Customer Service on Facebook

5 Key Tips to Great Customer Service on Facebook | BUSINESS and more | Scoop.it
Have you ever had one of those friends that if you don’t respond to them in timely fashion they will start to tell the world (all your friends) that you are ignoring them or that you are anti-social and not worth inviting to any social event, wedding or party ever again.

The reality is that you may have just been away holidaying on a remote island off Peru, kayaking in the Himalayas, climbing Mt Kilimanjaro, having a family crisis in London and New York at the same time or “yes” you really don’t want to talk to them.

Facebook is Not Just About Marketing...
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Webinars: How to Execute Them And Drown Your Sales Team In Leads

Webinars: How to Execute Them And Drown Your Sales Team In Leads | BUSINESS and more | Scoop.it
Webinars are a great source of leads for many organizations and I feel they should definitely be a part of your content marketing strategy. But marketers and organizations often ask how do I do a webinar? What’s involved? What’s the best way to get the most registrations?

I have run webinars at a few companies whom I have worked for and I have to tell you, sales dreaded it. And not because they were horrible events, but because they knew that the lull in leads in their inbox was equivalent to the ‘calm before the storm’. Yes, I drowned them in leads every time and I loved hearing the complaints revert from ‘there aren’t any leads’ to ‘whoa, slow down, too many leads.’ LOL! Even Ann Handley who was a guest speaker together with C.C. Chapman gave me a ‘wow’ for collecting almost 1400 registrations for the webinar. I am certainly no HubSpot, but I will tell you how I did it so you can do the same.
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Intuit Brainstorm Helps Companies Surface Good Ideas

Intuit Brainstorm Helps Companies Surface Good Ideas | BUSINESS and more | Scoop.it
Intuit publicly launched Brainstorm, its web-based collaboration tool that had only been previously used internally at the company, on Tuesday.


Brainstorm sets itself apart from competitors through its simple and intuitive interface. It features three main sections for the ideation process:

- Ideas
- Challenges
- Pipelines
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Six Rules For Networking at Work

Six Rules For Networking at Work | BUSINESS and more | Scoop.it
When we talk about networking, we often focus on connecting with people outside our organizations. But networking with colleagues is just as crucial. Well-networked people bridge the organizational silos that plague all organizations, and make their firms more collaborative and effective. But networking for the sake of networking? Adding as many contacts as humanly possible? That’s a time-sink and a distraction. In this slideshow, we’ll review the rules of being an effective organizational networker, a lynchpin of productivity.
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SUCCESS Magazine — What Achievers Read.

SUCCESS Magazine — What Achievers Read. | BUSINESS and more | Scoop.it
Articles on personal development, self improvement, motivation, achieving goals, time and money management, leadership and other resources for entrepreneurs and small business owners.


To get you up and running with your new business, SUCCESS brings you tips, strategies, inspiration and insights in this new Entrepreneurial Toolkit. You'll read why now is the right time to start a business and the personal benefits of entrepreneurship. The toolkit will be an ongoing component of SUCCESS.com, offering an array of articles with time-tested principles as well as new features posted each month...
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Guy Kawasaki "The Art of the Start" @ TiECon 2006

Guy Kawasaki presents The Art of the Start at TiECon, May 13, 2006." Garage Ventures & TiECon 2006...
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The Great Leadership Challenge Jim Rohn

The Great Leadership Challenge Jim Rohn | BUSINESS and more | Scoop.it

If you want to be a leader who attracts quality people, the key is to become a person of quality yourself. Leadership is the ability to attract someone to the gifts, skills, and opportunities you offer as an owner, as a manager, as a parent. What’s important in leadership is refining your skills. All great leaders keep working on themselves until they become effective. Here are some specifics:


Learn to be strong but not impolite. It is an extra step you must take to become a powerful, capable leader with a wide range of reach. Some people mistake rudeness for strength. It’s not even a good substitute.

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13 Hot Facebook Marketing Tips From the Top Pros

13 Hot Facebook Marketing Tips From the Top Pros | BUSINESS and more | Scoop.it
Take your Facebook marketing to a new level with these hot Facebook marketing tips direct from the top pros in Facebook marketing.

 

Facebook continues to be the most powerful social network on the planet with over750 million active users.

 

Businesses simply cannot ignore Facebook as part of their online marketing strategy...

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9 Steps to Positioning Yourself as an Expert

9 Steps to Positioning Yourself as an Expert | BUSINESS and more | Scoop.it

Tonight, I turned on the TV expecting to see the usual junk on tv, only to see that I was actually interested in watching an infomercial on tv. Why? The topic of the program was “How to create an expert coaching business.” In fact I recognized the educator on the informercial as Brendon Burchard, creator of The Experts Academy. Experts Academy is a training program that was heavily promoted in the fall of 2010, so I knew this show was going to be good.

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LinkedIn Tips: Using a Company Profile for Your Business

LinkedIn Tips: Using a Company Profile for Your Business | BUSINESS and more | Scoop.it

Are you using LinkedIn as a tool to promote your local business online? As the second most-visited social network in the U.S., just behind Facebook, LinkedIn is a great tool, and you can use both your personal business profile and a company profile to share about your business online. In part one of this series, we shared tips for using a personal profile to promote your business. Next, you’ll want to create and optimize a company profile for your business so you can share information about your company, open jobs, and products and services with LinkedIn users...

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Marshall Van Fleet's curator insight, June 18, 2014 9:24 AM

Are you using LinkedIn as a tool to promote your local business online? As the second most-visited social network in the U.S., just behind Facebook, LinkedIn is a great tool, and you can use both your personal business profile and a company profile to share about your business online. In part one of this series, we shared tips for using a personal profile to promote your business. Next, you’ll want to create and optimize a company profile for your business so you can share information about your company, open jobs, and products and services with LinkedIn users...

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Increasing Sales in a Down Market

Increasing Sales in a Down Market | BUSINESS and more | Scoop.it

Everyone is complaining about the market. Things are bad. Business is slow and yet all of my clients are doing well. They will survive this market and come out strong on the other end. What are they doing?

 

Here is a peek:

1. Extraordinary customer service

2. Consistently asking for referrals

3. Refining processes to become more efficient

4. Consistently coaching their salespeople

5. Keeping salespeople focused on selling by reassigning non-revenue generating activities

6. Releasing salespeople with a bad attitude and poor sales results

7. Hiring the great salespeople that have come available in this market

8. Staying focused on the positive

9. Telling success stories

10. Finding the good news in their industry and sharing it with customers...

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Closing the Deal, It Shouldn’t be so Hard

Closing the Deal, It Shouldn’t be so Hard | BUSINESS and more | Scoop.it

Sales managers are always asking me to come and teach their salespeople some closing techniques. I’d love to but the problem is I don’t know any “closing techniques.” Anything you could do to make a prospect buy who doesn’t want to would cause buyers remorse or cancellation anyway.

 

Closing shouldn’t be hard; it is just another part of the sales cycle. Closing the deal only becomes hard when the prospect is not ready to buy. Sounds simple enough so why do sales that where supposed to close, stall or never close? Why do salespeople think prospects are ready to buy when they are not? How do the salespeople get all the way to the end of the sales cycle with a prospect and not know whether or not the deal will close? It is because the salesperson has moved forward in the sales cycle and the prospect has not.

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Do You Remember? - Strategic Project Management | AtTask

Do You Remember? - Strategic Project Management | AtTask | BUSINESS and more | Scoop.it

I think it was Geoff Crane (@papercutpm) who suggested a while back that you wouldn't walk into the carpenter shop, lay down the power screwdriver on the bench and expect it to build a piece of furniture. It's not the tool—it's the carpenter.


I was talking with a friend of mine the other day and she shared with me what I think is a pretty common workplace complaint. "My boss has forgotten what it's like to actually do the work." Have you ever felt this way? I know I have...

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3 Reasons Your Web Site Is Still Important

3 Reasons Your Web Site Is Still Important | BUSINESS and more | Scoop.it
A new study out by ForeSee Results shows that less than 1% of site visitors come from a Social Media URL. It also states that 18% of visitors report being influenced by Social Media to visit a web site.

So, what does this mean? First, it means that simply having a Facebook page doesn’t lead to increased site traffic. It also means that if you have a targeted and effective Social Media Marketing campaign, you can see an increase in site traffic.

These two things may seem contrary to each other, but the simple fact remains that we are, as marketers, still learning a lot about the effectiveness of social media on our marketing efforts.

However, one thing that hasn’t changed is that a web site is still important and that the strategy for that web site is crucial. Social media marketing is about conversation and your web site is about conversion. This is where you make the connections that lead to business.
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5 Essential LinkedIn Apps for Sales Teams

5 Essential LinkedIn Apps for Sales Teams | BUSINESS and more | Scoop.it
For salespeople, a LinkedIn profile is often a gateway to important new leads. These 5 apps can maximize your profile's potential.


Everyone knows that LinkedIn profiles are great online resumes, but did you know they can also be terrific sales lead generation engines? Your sales team is already chock full of content — sales presentations, data sheets, case studies and existing customer references. There’s no reason why LinkedIn can’t be an online, findable and social extension of this. Indeed, LinkedIn is a portal to your company’s goods or services, and each sales rep with a LinkedIn profile is an online ambassador to a closed deal.
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The Biggest Mistake a Leader Can Make - Video

The Biggest Mistake a Leader Can Make - Video | BUSINESS and more | Scoop.it
Through Imagining the Future of Leadership, a symposium at the Harvard Business School and accompanying blog series, expert thinkers gathered to investigate what is necessary today to develop the leaders we need for tomorrow.
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Managing Yourself: A Smarter Way to Network

Managing Yourself: A Smarter Way to Network | BUSINESS and more | Scoop.it
If you think you need to build a big circle of high-powered contacts, you're dead wrong. Instead, successful executives connect with select people and get more out of them. In this article, Rob Cross and Robert Thomas explain the six diverse kinds of connections that make up the best networks.

One of the happiest, most successful executives we know is a woman named Deb. She works at a major technology company and runs a global business unit that has more than 7,000 employees. When you ask her how she rose to the top and why she enjoys her job, her answer is simple: people. She points to her boss, the CEO, a mentor who “always has her back”; Steve, the head of a complementary business, with whom she has monthly brainstorming lunches and occasional gripe sessions; and Tom, a protégé to whom she has delegated responsibility for a large portion of her division.

Outside the company, Deb’s circle includes her counterparts in three strategic partnerships, who inspire her with new ideas; Sheila, a former colleague, now in a different industry, who gives her candid feedback; and her husband, Bob, an executive at a philanthropic organization. She also has close relationships with her fellow volunteers in a program for at-risk high school students and the members of her tennis group and book club...
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Are You Really LinkedIn?

Are You Really LinkedIn? | BUSINESS and more | Scoop.it
Be honest—how much time do you spend thinking about your actual presence on LinkedIn? Like many others, I joined LinkedIn because it was the networking tool du jour for business professionals. I spent a little time filling in my profile, accepted and sent invites as I had time and perused periodic network updates that I found in my inbox...
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