The rules change all the time, here some new insights about Social Media and how you should post on it, very interesting. [note Martin Gysler]
The best way to encourage customers to “like” you on Facebook is to offer entertaining and engaging content that motivates them to want to be on the inside circle for your business. In an adaptation of the 70/20/10 rules for learning and management, SnapRetail suggests that 70% of the content on your Facebook page be resource material and valuable content posts, 20% be sharing others’ content, and only 10% be store promotion.
Read more: http://bit.ly/PtfrN9