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Ideas, tools & reflections for managers, leaders and business owners. -- Keep in touch: http://www.xeeme.com/MartinGysler
Curated by Martin Gysler
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8 Ways to promote your online courses - TalentLMS Blog

8 Ways to promote your online courses - TalentLMS Blog | BUSINESS and more | Scoop.it
Creating online courses is fun! What happens though, when you are in the promotion phase? Find 8 great ways to promote your online courses in this mini tutorial.

 

Apart from using compelling content, you can support your eLearning activity with a series of other actions.

 

When looking at Best Practices by our customers (both from eFront and TalentLMS) we notice thatmost educators invest in specific things.

Martin Gysler's insight:

If you want sale your online courses, maybe you should read this post, it'll give some interesting ideas.

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Sigrid de Kaste's curator insight, March 28, 2013 7:13 PM

Interesting path to pursue...take a closer look at this

Martin Gysler's comment, March 30, 2013 10:46 AM
Certainly a good idea Sigrid ;-)
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Yahoo! Launches Axis: A More Visual, Social, and Portable Browser

Yahoo! Launches Axis: A More Visual, Social, and Portable Browser | BUSINESS and more | Scoop.it

Yahoo!Launches Axis: A More Visual, Social, and Portable Browser... a great tool to discover on another way what you search. [note mg]


Yahoo!’s got a brand new search tool that will follow you from your desktop all the way home. Launched Wednesday night, Yahoo! Axis is socially connected, spatially redesigned, and has some unusual features that definitely make it worth a test drive. See a demo and screenshots here.


If you’ve got an iOS tablet or smartphone, you can download Axis as a stand-alone browser. (Sorry, Android users!) There’s also desktop plugin that works with HTML5-enabled browsers including Internet Explorer, Safari, Firefox, and Chrome.


Read more: http://ow.ly/beLFl

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Calculate This! 100 Financial Calculators Every Entrepreneur Needs

Calculate This! 100 Financial Calculators Every Entrepreneur Needs | BUSINESS and more | Scoop.it

Woo Hoo... all what we need in our business to be updated with our financial matters. [note mg]


Many entrepreneurs don’t have the luxury of having a separate accounting department, instead doing their own number crunching. It’s not always easy, but you can make it less difficult by making use of the huge number of free financial tools for businesses that are available on the Internet. Here are 100 calculators that can help you get and keep your finances in order.


Business Operations


Don’t get caught off guard by the unexpected financial pitfalls of owning a business. Keep one step ahead with these useful business calculators.


Read more: http://bit.ly/Jr45Ze

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39 Web Apps and Tools We Use to Create Websites

39 Web Apps and Tools We Use to Create Websites | BUSINESS and more | Scoop.it

Probably not unlike you, we use a cadre of different tools to help us create websites and products we’re proud of. Every year it seems that this list morphs, evolves, shrinks and grows. So we thought, ‘Hey, it might be valuable to some people to get a look at how we build things and the tools that we use to get the job done.’ We looked at every step of our development process and highlighted our favorite technologies every step of the way. These divisions aren’t meant as hard and fast rules; but rather groupings that can help you if you’re looking for a tool to find efficiencies, process improvements or work product for a particular phase.


39 WEB APPS AND TOOLS WE USE TO CREATE WEBSITES


MEETING, BRAINSTORMING, STRATEGY
Our initial planning phases are all about collaboration. Here’s what we use to communicate, ideate and put the plan together.


Read more: http://bit.ly/KMGb4d

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Top 10 Ways To Access Blocked Stuff On The Web

Top 10 Ways To Access Blocked Stuff On The Web | BUSINESS and more | Scoop.it
The web is a generally free place, but some sites and services want to make it annoying to navigate and enjoy. Stream any video you'd like, see the sites you need, and get at services you thought were down with these tips.


10. Skip Past Annoying User/Pass Requests

9. Read Articles That Rupert Murdoch Wants You Paying For

8. Change User Agents to Get Around Browser Blocks

7. Get to Gmail When It's Down

6. Get Actually Usable BitTorrent Speeds

5. Get to Sites Taken Down by Traffic

4. Control Computers at Home

3. Download YouTube and Other Flash Videos

2. Access Country-Blocked Streaming TV

1. Roll Your Own Proxy to Access Blocked Sites


Read more: http://bit.ly/Kk2DlG

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Semantic Keyword Grouping – Improving Quality Score With Relevance | WordStream

Semantic Keyword Grouping – Improving Quality Score With Relevance | WordStream | BUSINESS and more | Scoop.it

Semantic Keyword Grouping is a very important topic for anyone who wants to put everything on his side. Whether you are active in the marketing, sale or any other field, what counts are the visits to your blog and / or website. Maybe this tool can help you in your effort. [note mg]


I've published another post about semantic research on my Social Media topic here: http://bit.ly/Jw2OJB


Group keywords semantically and see important PPC results like improved relevance, a better quality score, and a stronger click through rate with WordStream.


Grouping keywords semantically is the key to a successful, well-organized pay-per-click ad campaign. But what exactly is semantic keyword grouping? It's the process of organizing keywords into small, manageable groups according to semantic relevance. In other words, keywords that share a high degree of meaning or intent are gathered together in segments.


Read more: http://bit.ly/HJwiU8

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How To Send A Power Tweet That Increases Engagement by 400%

How To Send A Power Tweet That Increases Engagement by 400% | BUSINESS and more | Scoop.it
There is a Twitter tool that synergizes, feeds and enhances the Twitter and Blogging ecosystems that promises to make your tweets live longer and as a marketer and a blogger that sounds like something I may be "very" interested in!


The web is a seething mass of people sharing on social networks such as Facebook, Twitter and YouTube and they are monster networks with hundreds of millions of participants that drive billions of shares and tweets.


It is estimated that every 20 minutes on Facebook, 1 million links are shared and each month 30 billion pieces of content are posted.


On Twitter this hyperactivity continues with 1 billion tweets shared every week.


Underneath these social media giants sits secondary and tertiary social networks and applications that feed off their activity. These platforms provide niche communities with places to play, share and explore in an ever changing landscape of ecosystems that tempt you with features and tools that are designed to engage you and addict you.


Are You a Hyper Active Social Media Participant?...


Read more: http://bit.ly/H3cxwo

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Make An iPhone, Android App Without Knowing A Line Of Code

Make An iPhone, Android App Without Knowing A Line Of Code | BUSINESS and more | Scoop.it

Maybe you have thought, but you have abandoned the idea for lack of jurisdiction and / or financial means. Here is an article that should interest you. If you decide to make your app, thank you to inform us with a link here. [note mg]


JamPot's new AppBuilder asks a series of questions and spits out a genuine, though limited-function, app. It could blow the market wide open.


With JamPot's AppBuilder, you can build a genuine iPhone or Android app in mere minutes for free--according to the company's own website. The young company, savvy to the ever-shifting smartphone market, says it will soon support Windows Phone 7 too, meaning it'll address the market that RIM seems to be losing its grip on very fast according to new surveys on smartphone use.


The idea behind AppBuilder, JamPot's VP of Sales Matthew David explained to Fast Company, is simple. By using its web interface, pretty much anyone, no matter their coding expertise, can create a smartphone app and have it running on their device within minutes.


Read more: http://bit.ly/GCxxV7

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10 Steps to Finding the Influencers in Your Market

10 Steps to Finding the Influencers in Your Market | BUSINESS and more | Scoop.it

Here are ten concrete steps to finding and growing the social media influencers in your particular market. Because, as you know it's often the most difficult step in our business. [note mg]


Why is an influencer strategy so important?

  1. It can help drive your social media execution.
  2. It can be a core part of your search engine optimization strategy.
  3. Ultimately, if done correctly, it will drive sales and position your organization as one of the leading experts in the field.

There is no right way to developing and cultivating relationships with the influencers in your industry, but here are 10 steps to get you started in the right direction.


Read more: http://blog.junta42.com/2011/02/finding-social-media-influencers-market/

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The Marketer’s Guide to Pinterest

The Marketer’s Guide to Pinterest | BUSINESS and more | Scoop.it

Is Pinterest a social media more? That's the question I ask myself every time when a new platform appears on the net. Regarding Pinterest, I think there is actually a reflection to make for all who are active in marketing. This awesome guide will give you some ideas, how you can use it to your advantage. [note Martin Gysler]


HGTV. Nordstrom. West Elm. ModCloth. Those are some of the big name retailers who are using Pinterest to drive significant traffic to their retail websites. In fact, Pinterest has become so popular it is driving more traffic than Google+ to retailers’ sites.


I think it is safe to say that as marketers it’s time to take this social network site seriously. But what exactly is Pinterest? And how do you use it to promote your business or brand?


Well, this guide will help you get started.


What is Pinterest?


Pinterest is becoming a social network site for sharing interesting images you find online. Think of it as an image-based social bookmarking tool like delicious.com…but with a better community.


Read more: http://bit.ly/wrHYbN

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Alternion - And We’re Live!

Alternion - And We’re Live! | BUSINESS and more | Scoop.it

That seems be an interesting tool (I currently testing) to manage your various social media account. Check it out, perhaps it will be useful for you! [note Martin Gysler]


After six months in private beta, we’re happy to announce that Alternion is now live and open for everybody! You don’t need a beta invite anymore, which means no more wait, just a simple sign up or even simpler sign in with one click via Facebook or Twitter.


With Alternion you can bring all your social web and email to one place. You can connect your profiles from Facebook, Twitter, YouTube, Flickr and any of 220+ other services. You can connect your email accounts from Gmail, Yahoo! Mail, Hotmail, AOL and any other IMAP or POP account. Not only can Alternion be your personal aggregation center, but you can also view and comment on updates, photos and videos of your contacts from other networks. We are building Alternion as your ultimate communication center, social address book and much more.


Many of you have asked when you’ll be able to share your Alternion profile with your friends on other networks. The answer is - right now! On your Alternion profile you can collect all of your updates and content from other networks, and share them with your friends from anywhere.


Read more: http://www.alternion.com/blog/2011/11/10/and-we-are-live/

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How to Clean Up Your Social Permissions Quickly and Easily

How to Clean Up Your Social Permissions Quickly and Easily | BUSINESS and more | Scoop.it

Start 2012 by Taking 2 Minutes to Clean Your Apps Permissions


Try guessing how many apps have permissions to access your private information... Now click the icons and get ready for a surprise!


Obviously many of us are very involved in the online world. We have Facebook, Twitter, LinkedIn, Google+, Instagram and the list goes on. Over the course of time, we have given authorization to specific apps (applications) which plug into our various social media platforms. Things like Hootsuite, iPad, Twitter apps for Facebook etc. In fact, we probably don't even remember what we have authorized over the time we have been involved with social media! I think you are going to be stunned when you see how many apps have access to your private information! It is time to clean up your information act


Quick video tutorial on how you can clean up your social media applications in about 2 minutes!


Read the full article: http://kimgarst.com/how-clean-up-your-social-permissions-quickly-easily#comment-2027

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5 Great Keyword Research Tools That Are Cheaper than Ramen Noodles

5 Great Keyword Research Tools That Are Cheaper than Ramen Noodles | BUSINESS and more | Scoop.it

As a budding SEO, I’m always keeping an eye out for as many keyword research tools as I can get my hands on. As a frugal college student, I’m especially thrilled to find free tools! It’s been my goal lately to find these diamonds in the rough.


Anyone who’s been in the Internet marketing industry more than a few weeks knows about tools like Google’s Keyword Tool, Wordtracker, SEO Book’s Keyword Suggestion Tool, and Keyword Discovery. However, I wanted to focus more on the underdogs of the keyword research tools.

 

There were three requirements to make it on this list: the tool had to be free, useful, and provide something you can’t get with the full-service tools...

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Trello - Organize anything, together!

Trello - Organize anything, together! | BUSINESS and more | Scoop.it

An amazing tool to manage tasks with other people around the world. Try it, want it and it's free. [note mg]


Organize anything, together. Trello is a collaboration tool that organizes your projects into boards. In one glance, know what's being worked on, who's working on what, and where something is in a process.


All your projects, all your tasks, all of your team--organized, accounted for, and easily visible at a glance. New users instantly understand the list and card metaphor, and can be working on Trello within minutes.


Read more and try it: https://trello.com/

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Bootstrapping a Startup - Business Exchange

Bootstrapping a Startup - Business Exchange | BUSINESS and more | Scoop.it

Since long time you would like to start your own business, but it's the lack of finance is holding you back. Here's an article that will give you the information needed to make it through the bootstrap. An amazing post for everyone who want create their own startup. [note mg]


Bootstrapping a startup refers to starting a small business by funding it yourself or through customer receipts -- without getting any external investment. Companies that go the bootstrapping route have their own set of challenges to overcome. This topic covers the latest news and trends on bootstrapping a startup, including best practices for success.


Bootstrapping a Startup is part of Business Exchange, suggested by Anita Campbell. This topic contains 894 news and 374 blog items. Read updated news, blogs, and resources about Bootstrapping a Startup. Find user-submitted articles and reactions on Bootstrapping a Startup from like-minded professionals.


Read more: http://bit.ly/LtituQ

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6 Online Instant File Sharing Sites You’ve Never Heard Of

6 Online Instant File Sharing Sites You’ve Never Heard Of | BUSINESS and more | Scoop.it

Send large files to your friends without any hassle. There are a wide variety of file sharing sites that make it possible for you to send any file to anyone else without having to create a user account. If you’ve got a file to share, and email simply isn’t cutting it, you’ve found the right list.


It’s almost become a cliche in the world of web apps: sites that allow you to share large files in just a few clicks. This isn’t a bad thing, though; you never know when a particular service might not be offered anymore. You also may find services you like better than others; whatever your reason, it never hurts to explore your options.


That’s why I highly recommend you check out 3 superb ways to share files. This service outlines Crate, ge.tt, and min.us, three great ways to share files. It’s also worth reading our unofficial Dropbox manual, if you want to do some serious file sharing.


If that file sharing site doesn’t cut it though, keep reading to discover some more great tools for the job. All of these programs don’t require registration, work on any Internet-connected computer regardless of operating system, and need only a browser to function properly. Best of all: they’re free.


Read more: http://bit.ly/M0lG77

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Big List of Online Productivity Tools

Big List of Online Productivity Tools | BUSINESS and more | Scoop.it

Note mgYou search a productivity tool in various categories, maybe you'll find it in this list:


Categories

  • Online Office Suites
  • Online Calendars
  • Online Documents
  • Online RSS Readers
  • Startpages
  • Invoice Managers
  • Time Tracking Services
  • Goal Tracking Services
  • Project Management Services
  • To-do Lists
  • Personal Organizers- calendars, to-do’s, etc. all rolled 
  • Sticky Notes
  • GTD Tools
  • Mind Mapping Tools
  • Online Collaboration Tools
  • Web-Based Operating Systems
  • Misc. Productivity Applications
  • Music


Read more: http://bit.ly/JbcWIL

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John van den Brink's comment, May 7, 2012 8:32 AM
Martin, thank you!
Martin Gysler's comment, May 7, 2012 11:23 AM
It's my pleasure John. Yes it's a cool post with interesting tools :)
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The Best Of

The Best Of | BUSINESS and more | Scoop.it

Woo Hoo... an amazing list of very useful links to interesting websites and more. Check it out, you'll see by yourself. [note mg]


Best Websites Best Windows Software Best Linux Software 100+ coolest websites we have discovered over the last 5 years. Bookmark and use them!


Read more: http://bit.ly/IgvY5N

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15 Web Alternatives to Popular Desktop Software

15 Web Alternatives to Popular Desktop Software | BUSINESS and more | Scoop.it

Web applications have come a long way. They used to be amateur imitations of their desktop counterparts, with only one or two functions and not at all practical. But my, have these web apps grown. Web apps these days have become so powerful and useful that in some cases, they’ve begun to replace desktop software.


Desktop programs are great and all, but they don’t provide the same benefits as web apps that make use of cloud computing. With most web apps, you only need a browser and an internet connection to access all your data online. That beats having to install annoying programs any day. To give you a better sense of how useful web apps have become, I’ve compiled a list of web tools and apps that can very well replace some desktop programs. I hope you take the time to try them all out. You’ll be surprised how well they work.


Without further ado, here are some great web alternatives to the popular desktop programs we all love.


Read more: http://web.appstorm.net/roundups/15-web-alternatives-to-popular-desktop-software/

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Pinerly - your Pinterest friendly marketing dashboard

Pinerly - your Pinterest friendly marketing dashboard | BUSINESS and more | Scoop.it

Maybe a tool that will help us to manage Pinterest... I look forward and I have subscribed... it's free... :) [note mg]


The easiest way to follow/unfollow pinners, view popular pins, schedule pins, and get statistics to know how to reach a larger audience. We help optimize your marketing strategies so that you can focus on your content.

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Online converter - convert video, images, audio and documents for free

Online converter - convert video, images, audio and documents for free | BUSINESS and more | Scoop.it
Convert files like images, video, documents, audio and more to other formats with this free and fast online converter.


This free online file converter lets you convert media easy and fast from one format to another. We support a lot of different source formats, just try. If you can't find the conversion you need, please let us know and write us an e-mail. We probably can help you...

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Namita Patel's comment, March 18, 2012 11:27 AM
What a great resource! Thanks Martin.
Martin Gysler's comment, March 18, 2012 1:09 PM
It's my pleasure Namita
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101 Useful Resources for Online Entrepreneurs

101 Useful Resources for Online Entrepreneurs | BUSINESS and more | Scoop.it

You're an online entrepreneur, this blog post is for you! Here you'll find a bundle of useful resources and tools to improve your productivity... amazing! [note mg]


Every day more and more entrepreneurs are building successful businesses using the internet. There is an abundance of opportunity online and depending on the venture, there is often less cost and risk involved when compared with traditional businesses. There is also a wealth of resources available to help the online entrepreneur to run a business more effectively and more profitably, and we list many of those resources here. Feel free to leave a comment with your feedback and your recommendations of other resources.


  • Communications / VoIP
  • Data Backup
  • Invoicing
  • Financial Management and Accounting
  • Time Management and Project Management
  • Contact Manager
  • Hiring Freelancers
  • Online Reputation Management Tools
  • Accepting Payment
  • Shopping Carts
  • Social Networking
  • Finding Funding
  • CPC Revenue
  • CPM Revenue


Read more: http://www.blogtrepreneur.com/2008/03/10/resources-for-online-entrepreneurs/

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100 Ways to Become a Twitter Power User

100 Ways to Become a Twitter Power User | BUSINESS and more | Scoop.it

That's a must read post, it'll learn you how you will become a Twitter power user! [note Martin Gysler]


CNNFortune reported 100 million Twitter users log in at least once a month. Half of those, 50 million, log in every day. About 55% check in with mobile devices, while about 40% just check in without actually tweeting.


Those numbers are huge for anyone who’s marketing online. But that’s not all.


Thirty-four percent of marketers who use Twitter have generated leads from its use…with 20% of those closing deals.


But how do you take advantage of this growing audience of Twitter consumers? You have to become a power user. So here are 100 proven tips to help you do just that.


And to make it easier to follow along, I’ve broken them up into 10 sections that each contain 10 tips.


Read more: http://www.quicksprout.com/2012/01/30/100-ways-to-become-a-twitter-power-user/

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HOW TO Post Your Tweets At Optimal Times

HOW TO Post Your Tweets At Optimal Times | BUSINESS and more | Scoop.it

Ever wondered what your truly best times to Tweet are? Knowing when you can reach most of your friends and followers can have a huge impact. We found that it can increase the number of clicks by 200%, double your retweets and considerably increase your Klout score.


So, over the past few weeks, we over here at Buffer sat down with the team from SocialBro and brainstormed a solution for you.


SocialBro is a wonderful Social Media dashboard that gives you a huge amount of information about your Twitter account. Personally I have been very successful understanding more where my followers are from, whom I engage with the most and much more...


Read the full article: http://blog.bufferapp.com/how-to-post-your-tweets-at-optimal-times

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The 101 Most Useful Websites

The 101 Most Useful Websites | BUSINESS and more | Scoop.it

All the tools that we must search every day through the web at one place... an amazing and useful list for all. [note Martin Gysler]


As we approach the dawn of a new year, here are my picks for the 101 most useful websites of the year 2011.


Update: A much expanded version of this list is now available as an eBook in Amazon’s Kindle Store.


The Most Useful Websites [Amazon.com]


Useful Websites Worth a Bookmark!


The sites mentioned here, well most of them, solve at least one problem really well and they all have simple web addresses (URLs) that you can easily learn by heart thus saving you a trip to Google.


01. screenr.com – record movies of your desktop and send them straight to YouTube.
02. bounceapp.com – for capturing full length screenshots of web pages.
03. goo.gl – shorten long URLs and convert URLs into QR codes.
04. untiny.me – find the original URLs that's hiding behind a short URLs...

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Google Plus Socializer's comment, January 13, 2012 8:47 AM
Forgot to add googleplussocializer.com, the best G+ friends adder.
Martin Gysler's comment, January 15, 2012 7:01 AM
Thank you for this information. Indeed, it seems be interesting :-)