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BUSINESS and more
Ideas, tools & reflections for managers, leaders and business owners. -- Keep in touch: http://www.xeeme.com/MartinGysler
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10 David Ogilvy Quotes that Could Revolutionize Your Blogging

10 David Ogilvy Quotes that Could Revolutionize Your Blogging | BUSINESS and more | Scoop.it

This week, I’ve been reading The King of Madison Avenue—an interesting biography of ad man David Ogilvy (aff).


I’ve always been fascinated with Ogilvy and see a lot in what he’s done as relevant to bloggers. So here’s some of his more famous quotes, with a few thoughts on how they relate to our medium.

 

1. “The consumer isn’t a moron; she is your wife.”

 

How appropriate—both for internet marketers (who are often known for tactics that treat those they target as morons) and bloggers (who can at times talk down to readers).

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16 Quotes Visualized from The End of Business as Usual Brian Solis

16 Quotes Visualized from The End of Business as Usual Brian Solis | BUSINESS and more | Scoop.it

The other day I saw a Tweet that caught my attention. It read “16 Reasons Why You Should Read the End of Business as Usual” and included a link. I ended up on the site of Josh Duncan who publishes visual summaries of information that moves him. I was intrigued and decided to click through the 16 quotes from the book that motivated him to take the time to create a presentation. To put it simply, I was moved and felt the need to share it with you here. To be honest however, 16 barely scratches the surface. And as you read the book, I hope you’ll be inspired to share the passages that grabbed you...

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