A great post. I think a lot of manager should read and applied these advice. Unfortunately we live in a world where the human side is often forget, and the message in in this post is strong to change that situation. [note mg]
Michael Hammer in his book "Agenda" talks about modern managers driven by an economy that is more than ever controlled by the customer. "Managers are rediscovering that business is about execution."
He reminds us of the seriousness of watching the cash flow, fulfilling (rather than just getting) orders and the need to go beyond product ideas and focus more on product development.
The role of managers is to help their company "devise products and services that satisfy customers and then create and deliver them in a profitable way that satisfies shareholders"...