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Ideas, tools & reflections for managers, leaders and business owners. -- Keep in touch: http://www.xeeme.com/MartinGysler
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How to Evaluate Guest Post Opportunities

How to Evaluate Guest Post Opportunities | BUSINESS and more | Scoop.it
James Agate presents the unofficial quality rater handbook for guest posting campaigns.


With all the recent turbulence in the SERPs, many agencies and businesses are recognising the need to move budgets from the lower-end link building tactics to techniques like guest posting.


Guest posting is very easy to get wrong though, as a technique it may well be considered high-quality but just like any other link building tactic, it's the execution which determines whether the links earned are high-quality (the devil is in the detail!). My main concern with all the hub-bub going on around guest blogging is that in say 18 months time when Google launches say, the Badger update, folks will have been buzzing along thinking they're building links that are Google-proof and then SMACK! they get hit by the update which filters out much of the low-quality guest posting that by then will probably be widespread.


Read more: http://mz.cm/Nywn1E

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Cash In by Paying for Guest Posts

Cash In by Paying for Guest Posts | BUSINESS and more | Scoop.it

You're a writer and you search some ways to earn money for it. Maybe you'll find some ideas in this post. [note MG]


If you’re looking for a way to grab attention for your blog and grow your income, I’ve had great success with this one: I pay writers.


Since May 2011, I’ve been paying $50 for guest posts on my blog. I started paying because my mission is to help writers earn more, and I needed to walk my talk. I usually buy two or three posts a month.


I thought it would just be a cost I’d have to cover every month. But paying for guest posts has turned out to be one of the most powerful strategies I’ve found for building my blog into a money-earner. My number of subscribers has doubled in the months since I started to pay.


I know—you’re here to learn how to make money with your blog, not spend it!


Read more: http://bit.ly/yCHyBP

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