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How to Bust Through Barriers to Business Growth

How to Bust Through Barriers to Business Growth | Business Support | Scoop.it

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How to Bust Through Barriers to Business Growth

 

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Daniel Watson's curator insight, December 27, 2013 6:41 AM
Business owners who manage to scale their businesses, and thereby become large businesses, are rare and even fewer manage to reach the status of a big business.

There are many barriers facing a business owner who wants to scale their business, and those business owners seeking success on a large scale, need to discover how to break through the inevitable barriers.

This excellent article, identifies that there are distinct barriers faced by most business owners seeking to grow their businesses, and it discusses the most common ones and provides tips on how to overcome these.
Tooliers's curator insight, January 10, 2014 9:46 AM

What's the sustainable way to business growth?  We ask ourselves daily :)

@management.fortune.cnn.com

Marcellus Maxximus's curator insight, January 13, 2014 2:26 AM

Very very very good read. This can help make your business get over the hump and go to bigger and better places. Some of the things this article said were you are going to need to get a nice office space, cause your gonna need somwhere bigger than your garage. And it said you are going to need to upgrade some of your systems whether that be computers, phones or programs. 

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How the LinkedIn Marketing Team Uses Targeting [Infographic]

How the LinkedIn Marketing Team Uses Targeting [Infographic] | Business Support | Scoop.it

e Marketing Team are putting their money where their mouth is this year, highlighting the actual methods they’ve used – and the results they’ve been able to achieve – when using their own ad products and options.


They recently released a new eBook called "The Secret Sauce: How LinkedIn Uses LinkedIn For Marketing", which provides detailed tips and advice on exactly this – how they’ve used their options to generate real results, which is great, as it shows that they not only believe in their own offerings, but that they’re also willing to invest in them. The process also enables the LinkedIn team to provide real, practical lessons on how to generate results.


Last month, the LinkedIn team published a new infographic based on these tips, and now, they’ve created a new, more detailed infographic which outlines additional key tips on audience targeting on LinkedIn and how to use it to advantage....


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Jeff Domansky's curator insight, March 25, 12:09 PM

LinkedIn has published a new guide on how to use their on-platform audience targeting options to best effect. 

donhornsby's curator insight, March 26, 10:39 AM
They recently released a new eBook called "The Secret Sauce: How LinkedIn Uses LinkedIn For Marketing", which provides detailed tips and advice on exactly this – how they’ve used their options to generate real results, which is great, as it shows that they not only believe in their own offerings, but that they’re also willing to invest in them. The process also enables the LinkedIn team to provide real, practical lessons on how to generate results.
 
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How Page Load Time Affects Conversion Rates: 12 Case Studies

How Page Load Time Affects Conversion Rates: 12 Case Studies | Business Support | Scoop.it

How much does page load time actually affect your conversion rates?If your website takes longer than three seconds to load, you could be losing nearly half of your visitors, according to data from Akamai. It's pretty simple: the faster the speed of your website, the happier your visitors will be. Optimizing page load time leads to noticeable improvements in customer experience, conversion rates, and ultimately, your sales revenue.


In fact, reducing your website's page load time can have a surprisingly positive impact on your entire marketing and sales pipelines. Up to 79% of customers who are dissatisfied with a website's performance say they're less likely to buy from the same site again. But can big business issues actually be solved simply by shaving off a few milliseconds on your website's page load time?


To see the real power of page load time, we at Skilled compiled 12 case studies from real companies in the infographic below. These examples illustrate the impact reducing page load time Take a look at the 12 case studies presented in the infographic below to learn more about the benefits of optimizing page load time....


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Jeff Domansky's curator insight, March 28, 10:34 AM

Think fast. Page speed, that is. Faster loading equals bigger profits.

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Creating Breakthrough Content Marketing: There Ain't No Magic Feather

Creating Breakthrough Content Marketing: There Ain't No Magic Feather | Business Support | Scoop.it

Too many would-be content creators are searching for their magic feather–the book, online course, or perfect antique typewriter that will make them a writer. And while they search, they can’t or won’t write.


So Ann began her session at Social Media Marketing World by asking us all to recite a pledge out loud: “I don’t believe in unicorns, fairies, or Santa. There is no magic feather.”


Despite the slander against Mr. Claus (who I have on good authority is very real), it’s a crucial first step. You have to know that good writing is a learned skill, not something magically bestowed on those with the right talisman.


You can do it. You can get better at it. Here are Ann Handley’s five tips for writing “ludicrously spectacular” content....


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Jeff Domansky's curator insight, March 27, 11:39 AM

Learn how to create "ludicrously spectacular" content with these tips from Ann Handley's presentation at Social Media Marketing World 2017. Inspirational.

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How to Market Your Business on a Small Budget

How to Market Your Business on a Small Budget | Business Support | Scoop.it
How to market your business. 75 marketing ideas for a small business on a budget.

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How to Gather Content Ideas With Reddit

How to Gather Content Ideas With Reddit | Business Support | Scoop.it
With 234m unique users in a recent month and over 11k communities around niche topics, Reddit is one of the best-kept secrets in content generation research

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janlgordon's curator insight, March 8, 7:29 PM

I selected this article from Curatti written by Vaibhav Kakkar because it provides insight into how to find great content with Reddit.

 

Use Reddit to find topics your audience will love.

 

How Reddit Can Help You Find Better Content

 

You can gather useful ideas from your readers through this long-standing network. I agree that Reddit is an invaluable resource for bloggers and marketers.

 

Kakkar shows how to effectively use this platform for your content strategy.

 

Here's what caught my attention:

 

  • There are over 11,000 communities based around niche topics on Reddit. This is a treasure trove of content ideas to tap into.

 

  • Keep up with the latest trends and pop culture threads. Posts have the potential for becoming viral on the Internet.

 

  • One of the biggest problems content producers face is not producing articles their audience desires. Reddit helps you discover what matters to them the most.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123RF.

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Read full article here: http://ow.ly/cUEM309J8gD

 

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The 19 Best Business Mobile Apps of 2017

The 19 Best Business Mobile Apps of 2017 | Business Support | Scoop.it

If you're looking to overhaul your company's mobile functionality, check out these 19 tools today.


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5 Rookie Branding Mistakes Every Entrepreneur Makes But Shouldn't

Nearly everybody just trying to keep their startup solvent skimps on branding and all of them would be better off it they didn't.

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How to Humanize Your Brand

How to Humanize Your Brand | Business Support | Scoop.it
This article presents 4 ways to improve brand likeability. These include such simple suggestions as "be Human" and "talk to your customers"

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janlgordon's curator insight, March 23, 5:37 PM

I selected this article from Curatti written by Michael Brenner because it provides insight on how to build an authentic brand that your audience will love.

 

Make your brand more attractive by humanizing the persona.

 

Effectively Reach Your Target Market

 

Trusted recommendations can help attract customers to your brand. I agree that you can accomplish this by creating incentives for influencers to share what you have to offer.

 

Brenner goes over how to improve the 'likability' factor for your business marketing.

 

Here's what caught my attention:

 

  • Many people don't trust anyone trying to sell to them. You need to humanize your content in order to reach them in an trustworthy way.

 

  • Talk to your customers in real-time, one-on-one. Answer their questions with helpful advice when they visit your website.

 

  • We are not influenced by celebrities --- we take notes from each other. Encourage your community to make referrals and leave positive reviews.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/TFMX30acBBW

 

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Tips Every Small Business Owner Should Know - MyVenturePad.com

Tips Every Small Business Owner Should Know - MyVenturePad.com | Business Support | Scoop.it
Tips Every Small Business Owner Should Know The advancement of today’s technology has made it much easier for adventurous entrepreneurs to make their dreams of a small business come true.  Though it may be a more realistic venture, starting a business still requires a lot of work and dedication. There are a few common issues …

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Make Your Content Marketing Influential By Understanding Influencers

Make Your Content Marketing Influential By Understanding Influencers | Business Support | Scoop.it
You need influencers that are perfectly aligned with your brand and that have enough influence to actually inspire lead generation. Here's how to find them.
Via Brian Yanish - MarketingHits.com
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Should You Start a Business? 51 Female Entrepreneurs Weigh In

Should You Start a Business? 51 Female Entrepreneurs Weigh In | Business Support | Scoop.it
Should you start a business? It’s a big question, so I asked 50 successful entrepreneurs to share their advice on what you need to think about before you decide

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Social Entrepreneurship: How Retailers Build Compassion Into Their Business Model – Shopify

Social Entrepreneurship: How Retailers Build Compassion Into Their Business Model – Shopify | Business Support | Scoop.it
For many entrepreneurs, starting and running your own company is satisfying enough. After all, it is a huge accomplishment. Operating a retail business and over

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45 Customer Focused Social Media Post Ideas

45 Customer Focused Social Media Post Ideas | Business Support | Scoop.it


A successful business knows and interacts with its customer base. That may mean you have lots of face to face time with customers in a brick-and-mortar store front, but in our age of digital relationships, it also means you need to be interacting with your customers online. This happens by building a strong brand, having a stellar website, and through your presence on social media. Your business should enjoy social media, embrace it, and view it as a valuable (and free!!) marketing tool.


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7 Hidden Facebook Power Editor Features to Save You Time 

7 Hidden Facebook Power Editor Features to Save You Time  | Business Support | Scoop.it
Do you advertise on Facebook?

Are you taking advantage of all of the features in Power Editor?

Power Editor has a number of often-unnoticed options that can help marketers create more effective ad campaigns while saving time.

In this article, you’ll discover seven overlooked Power Editor features to manage your campaigns more efficiently.

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Give Your Content Marketing a Boost

Give Your Content Marketing a Boost | Business Support | Scoop.it
We have put together a short list containing four simple yet effective tricks you can use to boost your content marketing efforts

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janlgordon's curator insight, March 27, 9:38 PM

I selected this article from Curatti written by Joan Selby because it provides insights into how to effectively create quality content your audience will love.

 

Fuel your marketing efforts with fresh, original content.

 

Content Marketing Success Strategies

 

Many marketers publish articles in order to boost their visibility online. I agree that you need to have a plan in place that will take your marketing to the next level.

 

Selby explains the impact of great content on your business growth.

 

Here's what caught my attention:

 

  • Transform your old content into new blog posts. For example, create a video how-to guide or promote a series of posts in an eBook.

 

  • Avoid stepping over the line of recreating articles and plagiarism. Use tools like Feedly to help find ideas and repurpose what you already have.

 

  • Be selective when it comes to using user-generated content. This is where the comments section on your blog can be helpful in encouraging feedback.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

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Read full article here: http://ow.ly/Fm3h30ajBR0

 

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Event marketing guide for small business owners

Event marketing guide for small business owners | Business Support | Scoop.it
Interaction is the key objective of any marketing effort. Whether online or offline, events are very effective when it comes to attracting and keeping your potential customers’ attention and nurturing your existing relationships. It’s a learning exercise that works both ways – you get to know them and they get to know you. Everyone wins. The only…

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How Social Customer Service Can Help Your Business

How Social Customer Service Can Help Your Business | Business Support | Scoop.it
Getting new customers is important. Taking care of them is crucial for the future of your business. Social Customer Service helps you nurture relationships.

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janlgordon's curator insight, March 6, 11:26 PM

I selected this article from Curatti written by Paolo Fabrizio because it explains how to use social customer service to better connect with your customers.

 

Integrating digital channels can help you improve your sales and customer relations.

 

Make Better Connections Through Social Customer Service

 

You can nurture your customers each and every day. I agree that you can reach them through specific platforms and technology.

 

Fabrizio shows you several ways to improve your social customer service with mobile and other social channels.

 

Here's what caught my attention:

 

  • The use of smart phones has changed the way buyers interact with businesses. Mobile makes it faster and more comfortable to get the answers we need.

 

  • Your brand can't afford to to waste time and money on the wrong digital platforms. It's important to carefully choose the best one for your business before taking on too much.

 

  • Leverage live video events to answer your customers' pressing questions. This increases brand awareness and spreads the word about your business.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/O1E0309EFxJ

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

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Drive More eCommerce Sales with a Better Web Design

Drive More eCommerce Sales with a Better Web Design | Business Support | Scoop.it
If you are running an online store and want to get more clients here are 10 best eCommerce web design hacks for you to increase your sales.

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janlgordon's curator insight, March 17, 4:19 PM

I selected this article from Curatti written by Katherine Crayon
 because it shows you how your website design can impact your business sales.

 

The look of your eCommerce website directly affects your business's revenue.

 

Attract More Customers with a Better Website Design

 

To convert your leads into sales your website needs to immediately attract visitors. I agree that both optimization and design work together to achieve this goal.

 

Crayon explains 10 different ways your eCommerce business can make improvements to your website.

 

Here's what caught my attention:

 

  • You can track down your conversion problems by conducting a conversion audit. It is well worth the investment in order to find out where the holes are in your website.

 

  • A slow loading speed will drive prospects away. Make sure all of your pages load quickly and that it is easy for your visitors to find your products.

 

  • People use various devices to access websites. Find out which ones your visitors use including clicks and scrolling activity. 

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

This post was sponsored by Template Monster

 

Read full article here: http://ow.ly/PWPn30a16Ip

 

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What happens when Google pushes into branding and messaging?

What happens when Google pushes into branding and messaging? | Business Support | Scoop.it
As Google elbows its way further into PPC branding, columnist Pauline Jakober discusses the drawbacks of automating tasks that impact messaging and branding.

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12 Business Branding and Email Tools

12 Business Branding and Email Tools | Business Support | Scoop.it
This article contains 4 helpful tools and resources around Business Brand reputation, Business Focus and Email Management

Via janlgordon, steve batchelder, malek, Pantelis Chiotellis, Online Marketing
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janlgordon's curator insight, March 15, 5:56 PM

I selected this article from Curatti written by Susan Gilbert because it shows you great tools to help improve your business branding strategy.

 

Reach your full potential online with these great resources for business.

 

12 Great Business Tools for Branding and Email Marketing

 

With the right tools you can help your brand stand out online. I agree that in order to build a business it's important to take advantage of what's available.

 

Gilbert provides the best tools to help make your company a more successful one.

 

Here's what caught my attention:

 

  • Find out what your customers are saying about you online. Go Fish Digital provides insights into complaints and conversations about your brand from over 40 different sources.

 

  • Stop putting off your tasks and stay on track with this handy tool. The Productivity Challenge Timer app for iOS will help you gain more focus on your important projects with its effective timer.

 

  • Get more out of your emails with this powerful Gmail tool. FullContact helps you to find important precise company information as well as where the next meeting will be taking place.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://curatti.com/business-branding/

 

Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today

Angela Cain's curator insight, March 19, 1:39 PM

Need help managing emails & making your #business run more effectively?

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Best Business Tips from 6 Successful Entrepreneurs (Video)

Best Business Tips from 6 Successful Entrepreneurs (Video) | Business Support | Scoop.it
Check out this video featuring the best business tips and advice from entrepreneurs Guy Kawasaki, Chase Jarvis, Sophia Amoruso, Lewis Howes, and more.

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The Transition from Blogger To Business Owner

The Transition from Blogger To Business Owner | Business Support | Scoop.it
When I started out blogging back in 2013, I never thought I would call myself a business owner. This is my journey from blogger to business owner

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janlgordon's curator insight, March 22, 5:15 PM

I selected this article from Curatti written by Ashley Faulkes because it explains the process of running a blog and then turning it into a business.

 

The story of how one blogger became a businessman.

 

Going From Blogger to Business Owner

 

Starting a blog can involve a lot of learning curves along the way. I agree that content marketers need to fully understand digital marketing in order to be successful in business.

 

Faulkes provides his own perspective on what it takes to run a successful blogging business.

 

Here's what caught my attention:

 

  • Start by learning as much as you can from leading blogging experts. Then brush up on your digital marketing skills in areas like social media, SEO, and email marketing.

 

  • It is not enough to just have a blog. Your business needs to be running your content, not the other way around. If you lack skills you just need to learn more.

 

  • When attending a conference hang out with a few like-minded individuals who will push you to grow. Read as much as you can about the topic of blogging for business.

 

Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond

 

Image: Courtesy of 123rf.

 

Read full article here: http://ow.ly/9vT530aam4V

 

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Chuck Bartok's curator insight, March 23, 10:25 AM
Blogging is and has been a rewarding effort .

Kris Habl's curator insight, March 25, 10:14 AM
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3 Tips for Inspiring Young Entrepreneurs From Shark Tank's Robert Herjavec

3 Tips for Inspiring Young Entrepreneurs From Shark Tank's Robert Herjavec | Business Support | Scoop.it
How to encourage kids to develop an entrepreneurial mindset.

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Motivational and Inspirational Video for Women Entrepreneurs

Motivational and Inspirational Video for Women Entrepreneurs It's a pleasure to share this motivational video for women entrepreneurs. Come and join ou

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Top 40 Business Trends in March

Top 40 Business Trends in March | Business Support | Scoop.it
March 2017 business - These March 2017 business trends include private office pods for those looking to get away from their desks, flying rideshare drones, designe

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