Mobile Marketing
88 views | +0 today
Follow
Mobile Marketing
Mobile Marketing, SEO and Advertising
Your new post is loading...
Your new post is loading...
Rescooped by Geoffrey Vertlieb from Digital Health
Scoop.it!

HealthKit Could Generate Billions for Apple

HealthKit Could Generate Billions for Apple | Mobile Marketing | Scoop.it

Is Apple poised to broker billions in profits from its foray into the healthcare sector?

Very possibly, yes.

An illuminating recent post on the LinkedIn blog by Shekhar Sharad begins with this introduction: “If you are from the technology world and have not been sleeping under a rock for the past decade, then you would have regardless heard that Apple kicked off their WWDC conference yesterday. Apple is known for releasing really cool gadgets that all of us can geek out at; Apple definitely did that.”


Via Alex Butler
more...
No comment yet.
Rescooped by Geoffrey Vertlieb from Pinterest
Scoop.it!

Pinterest Moves a Step Closer to Search Engine With Guided Search

Pinterest Moves a Step Closer to Search Engine With Guided Search | Mobile Marketing | Scoop.it
Pinterest's new guided search feature may mean the social media platform could become the next big thing in search. What do the changes mean for marketers?

Via Kelly Lieberman
more...
No comment yet.
Rescooped by Geoffrey Vertlieb from Inbound Digital Marketing with WhiteSpace
Scoop.it!

MMS Could Be the Next Big Mobile Marketing Channel

MMS Could Be the Next Big Mobile Marketing Channel | Mobile Marketing | Scoop.it
"Mobile advertising" usually conjures up images of banner ads or maybe native advertising, but a few firms think the future is in MMS.

Via Penny Baldwin French
more...
No comment yet.
Rescooped by Geoffrey Vertlieb from Digital Health
Scoop.it!

Big data revolution in healthcare sector

Big data revolution in healthcare sector | Mobile Marketing | Scoop.it
Researchers are in the process of using the unstructured data to generate predictive health interventions

Via Alex Butler
more...
Halo 's curator insight, July 16, 2013 12:21 PM

The power of big data to make an impact in the Healthcare Industry.

kc odonkor's curator insight, July 17, 2013 11:36 AM

very exciting...

José Manuel Taboada's curator insight, July 18, 2013 4:49 AM

Benditos algoritmos.

Rescooped by Geoffrey Vertlieb from Mobile world
Scoop.it!

Mobile etiquette: do's and don'ts when using your mobile phone - Neomobile Blog

Mobile etiquette: do's and don'ts when using your mobile phone - Neomobile Blog | Mobile Marketing | Scoop.it
Neomobile analyzes the most common bad behaviors when using a smartphone and how to avoid them. In this post and infographic a short list of do's and don'ts

Via Neomobile
more...
No comment yet.
Scooped by Geoffrey Vertlieb
Scoop.it!

Unconventional Career Advice You Need to Hear

Unconventional Career Advice You Need to Hear | Mobile Marketing | Scoop.it
Life coach Stephen Pollan, author of 'Die Broke,' offers his provocative take on how to keep your job or find a new one.
more...
No comment yet.
Rescooped by Geoffrey Vertlieb from Klout Networking Group - the Era of Social Influence
Scoop.it!

US & Worldwide Texting Trends (infographic) | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more"

US & Worldwide Texting Trends (infographic) | "#Google+, +1, Facebook, Twitter, Scoop, Foursquare, Empire Avenue, Klout and more" | Mobile Marketing | Scoop.it
Email is about to go the way of the fax machine. Texting has surpassed email, phone and face-to-face conversation as the main communication vehicle for 12-17 year olds. Read more stats and trends about the new default form of communication.

Via Geoff De Weaver
more...
No comment yet.
Scooped by Geoffrey Vertlieb
Scoop.it!

10 Reasons Why Humor Is A Key To Success At Work

10 Reasons Why Humor Is A Key To Success At Work | Mobile Marketing | Scoop.it
If and when it's employed properly, humor can be a key to success at work. Here's how.
more...
No comment yet.
Scooped by Geoffrey Vertlieb
Scoop.it!

What Makes a Cool Office?

What Makes a Cool Office? | Mobile Marketing | Scoop.it
Short answer: It's more than just a billiards table and free soda. Design buffs weigh in on how to build a creative, collaborative, and innovative workspace.
more...
No comment yet.
Scooped by Geoffrey Vertlieb
Scoop.it!

The Growth Company's Dilemma

The Growth Company's Dilemma | Mobile Marketing | Scoop.it
When your business isn't a start-up but it isn't yet acting like a big company, your role as CEO must evolve from jack-of-all-trades to team-builder.
more...
No comment yet.
Scooped by Geoffrey Vertlieb
Scoop.it!

7 Traits That Distinguish Super Successful People From Ordinary Ones

7 Traits That Distinguish Super Successful People From Ordinary Ones | Mobile Marketing | Scoop.it
How'd Richard Branson, Bill Gates, and Warren Buffett do so well? They lived according to these seven strategic, wealth-building principles.
more...
No comment yet.
Scooped by Geoffrey Vertlieb
Scoop.it!

15 Seconds to a Better Presentation

15 Seconds to a Better Presentation | Mobile Marketing | Scoop.it
These four simple rules will help ensure that your audience sits up and pays attention.
more...
No comment yet.
Scooped by Geoffrey Vertlieb
Scoop.it!

How Joe Fernandez Got His Klout

How Joe Fernandez Got His Klout | Mobile Marketing | Scoop.it
Joe Fernandez launched Klout the old-fashioned way: sleeping on couches, abandoning his friends, and risking his life's savings. Piece of cake.
more...
No comment yet.
Rescooped by Geoffrey Vertlieb from Digital Health
Scoop.it!

Google Fit is the company's answer to Apple's HealthKit

Google Fit is the company's answer to Apple's HealthKit | Mobile Marketing | Scoop.it

Not to be left behind Apple’s HealthKit framework that collects and aggregates a user’s health data from various services and devices, Google is working on its own health service called Google Fit if this report from Forbes is to be believed.

 

The service will collect data from popular fitness trackers and health related apps and aggregate them into a central place, similar to Apple’s HealthKit.

 


Via Alex Butler
more...
No comment yet.
Rescooped by Geoffrey Vertlieb from Instagram's Best
Scoop.it!

How Instagram Became the Best Crisis PR - New York Magazine

How Instagram Became the Best Crisis PR - New York Magazine | Mobile Marketing | Scoop.it
New York Magazine How Instagram Became the Best Crisis PR New York Magazine As the news cycle speeds up and the public becomes increasingly jaded about traditional PR, Instagram has emerged as a go-to space for celebrities ranging from Beyoncé to...

Via Jenneil Peters, Ivo Nový
more...
No comment yet.
Rescooped by Geoffrey Vertlieb from Digital Marketing & Communications
Scoop.it!

5 web-design trends tech companies should watch

5 web-design trends tech companies should watch | Mobile Marketing | Scoop.it
We talked with tech designers to find out what’s hot in web design these days. From parallax scrolling to bolder colors, here are five things to watch.

Via Alex Butler
more...
Kathi Apostolidis's curator insight, July 29, 2013 12:50 PM

perfect reading as I work on web design and content for a new website!

Rescooped by Geoffrey Vertlieb from Marketing Strategy and Business
Scoop.it!

100 Conversion Optimization Case Studies | KISSmetrics

100 Conversion Optimization Case Studies | KISSmetrics | Mobile Marketing | Scoop.it

Excerpted from article intro on KISSmetrics:
"If you’re a marketer, you’re undoubtedly looking for techniques to optimize your website for better conversions. Fellow marketers have released tactics that worked from them. In this post, I’ve curated some of these. They’ve come from multiple sources and been placed in one post. I present to you 100 conversion optimization case studies!

1. Updated Design Increases Conversions 33%
2. Making Copy Action Oriented Causes 93% More People to Click
3. Clear Homepage Helps Weather Channel Increase Conversions 225%
4. Adding a Picture of a Person Increases Highrise Signups by 102.5%
5. Improved Value Proposition Causes 128% More Visitors to Register for Games
6. Making Call to Action More Prominent Increases Conversions 591%
7. Adding Reviews Boosts Conversions More Than 35%
8. Redesigning Pricing Page Brings 25% More Conversions
9. Changing Homepage Makes Visitors 2-3x More Likely to Buy
10. Adding Testimonials Increases Conversions 34%
11. Conversions Increase 2.20% When Website Flow is Redesigned
12. Changing Button Color to Red Increases Conversions 21%
13. Red Color on CTA Increases Conversions 2.5%
14. Protecting Purchases with Bonds Improves Conversions 10.4%
15. Security Seal Increases Conversions 7.6%
16. Adding Google Site Search Increases Conversions 11%
17. Intuit Increases Conversion Rates 211% by Implementing Proactive Chat
18. 21% Improvement in 30 Days with a Website Redesign
19. 400% Conversion Rate Improvement by Removing One Image
......
100. Adding Product Filter Increases Conversions 26% and Revenues 76%..."

Each case study is analyzed with:
- Overview and Results Achieved;
- Key Findings;
- Source (external link).
Read original, long but very helpful article here:
http://blog.kissmetrics.com/100-conversion-optimization-case-studies/

 


Via Giuseppe Mauriello
more...
Sophie Merle's curator insight, July 11, 2013 4:46 AM

perfect check list.

Suneeta ITBP's comment, July 19, 2013 9:28 AM
Perfect list...thank you!!!
Elsie Whitelock's curator insight, July 26, 2013 2:27 PM

Great examples of better call to action and general layout improvements.

Scooped by Geoffrey Vertlieb
Scoop.it!

Why Leaders Must 'Get Real' - 5 Ways To Unlock Authentic Leadership

Why Leaders Must 'Get Real' - 5 Ways To Unlock Authentic Leadership | Mobile Marketing | Scoop.it
By MargieWarrell.com - In today’s culture, where so much emphasis is placed on the superficial, people crave authenticity. Employees today are hungry for real what-you-see-is-what-you-get leadership.
more...
No comment yet.
Scooped by Geoffrey Vertlieb
Scoop.it!

5 Habits Of Leaders Who Create Workspace Culture

5 Habits Of Leaders Who Create Workspace Culture | Mobile Marketing | Scoop.it
When I was a student (once upon a time I thought I was to be a clinical psychologist), and broke, and spending time in New York City (when I decided I was not to be a performing artist, choreographer for my career after all), I used to make extra ...
more...
No comment yet.
Scooped by Geoffrey Vertlieb
Scoop.it!

4 Unique Working Styles: What's Yours?

4 Unique Working Styles: What's Yours? | Mobile Marketing | Scoop.it
To get more out of your team, first figure out how your employees (and you) work best--and then assign tasks accordingly.
more...
No comment yet.
Scooped by Geoffrey Vertlieb
Scoop.it!

4 Ways to Get a New Employee Off to the Perfect Start

4 Ways to Get a New Employee Off to the Perfect Start | Mobile Marketing | Scoop.it
That interview you had right before you made the job offer? It's not enough. Here are four things you must do on a new hire's first day.
more...
No comment yet.
Scooped by Geoffrey Vertlieb
Scoop.it!

Stellar Customer Experience: 4 Tips

Stellar Customer Experience: 4 Tips | Mobile Marketing | Scoop.it
Take a cue from other businesses that have excellent customer service and learn to incorporate those strategies into your business.
more...
No comment yet.
Scooped by Geoffrey Vertlieb
Scoop.it!

Become a Master Networker: 5 Quick Tips [VIDEO]

Become a Master Networker: 5 Quick Tips [VIDEO] | Mobile Marketing | Scoop.it
Networking advice from Dave Kerpen, CEO of Likeable Media, and Scott Gerber, founder of the Young Entrepreneur Council.
more...
No comment yet.
Rescooped by Geoffrey Vertlieb from What I Wish I Had Known
Scoop.it!

Change Management Is Bigger Than Leadership

Change Management Is Bigger Than Leadership | Mobile Marketing | Scoop.it
It took a complete work system overhaul to rejuvenate Hyundai. Catholic Church, take note.

Via Anita
more...
No comment yet.