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"No longer the new technology on the block, big data continues to generate significant buzz. Technologies such as Hadoop and HBase are seeing rapid growth, analysts are experimenting with new techniques and approaches, and business leaders are adapting their business models to rely more on the power of big data. McKinsey calls big data the “next frontier” for business, ..."
Via Pierre Paperon
Like infographics and data visualizations? Visual.ly is the world's largest community of dataviz and infographics. Come explore, share and create.
**** Thanks to Pat for a great suggestion. I love visual.ly too (used the resume widget and it helped me get my job). Marty
**** Saw the sixty minutes riff on Sunday and was amazed, impressed and a little jealous (lol). Marty
Khan Academy, the wildly popular YouTube lecture series, has launched its free, new iPad app in Apple's store. The enhanced version of Khan Academy includes time-syncing between devices--no Internet connection required--an interactive transcript of the lectures for easy searching, and a handy scrubber for moving between parts of the lectures. Perhaps more importantly, now that more schools have begun adopting Khan's lectures for their own classrooms, the iPad app could possibly replace or supplement textbooks, saving cash-strapped schools and students a lot of money.
Via Jim Lerman
Two approaches to giving credit where credit belongs online were announced at the South by Southwest Interactive festival in Austin.
**** We are movig toward an attribution lanage that makes sense, gives credit and allows creativity. Marty
Via Therese Torris
By Brad Shorr - http://bit.ly/zjRgss ;
Title tags are the nuclear warheads of content marketing:
While they contain only a very small mass — roughly 65 characters — they pack an unbelievable punch. Because of title tags’ enormous impact on SEO, social sharing and conversion, content marketers should know how they work, and how to put them to work
Definition of Title Tags
A title tag is a piece of meta information required for all HTML/XHTML documents. It should be thought of as the “title” of a web page, describing the overall theme of its content.
Theoretically, title tags can be of any length. However, length and composition are greatly influenced by the fact that Google displays only the first 65 characters or so in search engine results.
Remember that each title tag on a website or blog should be unique, and completely relevant to the content of the page.
Besides appearing in search engine results, title tags are displayed in many other high-visibility locations, including in browser tabs and social media shares.
Title tags are the most important onsite ingredients for SEO because they explain to Google and other search engines what each page is about.
Explain well and your pages will enjoy higher rankings; explain poorly and Google won’t know how to match up your page to search queries.
Continue reading The Many Faces Of A Title Tag here - http://bit.ly/xyYScY ;***** I've been an Internet marketer a long time and tittle meats is the most important 60 character on the page. Marty
Via maxOz, Secunoid
**** Maslow's archetypes are key to personas and hierarchy of needs is key to archetypes. This infographic from Susan shows which social nets fit needs by Maslow's hierarchy. Critical tool to create brand strategies since I am always trying to figure out what kind of information to put where and at what cadence. Marty
Via Dr. Susan Bainbridge
Voting Is HOT and Heavy with Anise Smith doing GREAT, total vote count determines 3 finalists so keep voting please.
(page we will be using for Content Curation voting through the end of March)
**** Martin no likely, but this video should help me adjust to new Facebook timeline.
Anise Smith writes on her blog: "The new Facebook Timeline layout for brands will be going live March 30, 2012 ready or not so I thought I would find as much information as possible to get you prepared.
I found a great two part tutorial that I screen captured that really provides an amazing step by step walk through of Timeline for Brands.
I am pretty sure it will get you prepared to make your Timeline shine for your brand.
Take a look at the two videos below and they should answer EVERY question that you have about how Timeline will work for your brand."
Video 1 - Introduction: http://youtu.be/XviTuMKpNCk
Video 2 - Timeline for Pages: http://youtu.be/eF1UDSPun4E
Via Robin Good
"The story of social-media lessons not learned is the overriding theme of the last eight years in social-media communications and the focus of a new book, #FAIL: The 50 Greatest Social Media Screw-Ups that I've co-authored.
"In it we catalog a litany of mistakes and faux pas committed by major companies since 2004, and our conclusion, it has to be said, isn't so much that shit happens but that it happens again and again and again"
Oh boy! The article mentions a current Social Media Hall of Shamer - Chevy - and a current nominee - McDonalds, plus the author has written a whole book about social media fails!
Via Mike Ellsworth
Cloud computing and business analytics are set to inject new life into the business process outsourcing (BPO) sector as upfront costs reduce and businesses make better use of the data derived...
**** I love this BI space and they can figure out mor acronyms (lol). Marty
These writing handbooks contain a wealth of instructional strategies, lessons, and assessment rubrics. Teachers of students from fourth through eighth grades and in high school will find them invaluable in teaching the writing strategies and applications found in the California English-Language Content Standards.
**** Can think of several things to do with his. Marty
Via Jim Lerman
**** K, I will play. Marty
Most marketers have realised by now that they have to swap from the classic communication approach of sending & advertising to an approach based on content. But for most people the exact meaning of that is rather intangible.
Via Guglielmo Cornelli
By Anthony J. Bradley and Mark P. McDonald Our research has uncovered a spectrum of six basic organizational attitudes — folly, fearful, flippant, formulating, forging, and fusing — about social media.
These six F’s can play an important role in the success of your collaboration efforts. In fact, the attitudes within a large organization will most likely vary across units. Be sure to identify and understand this variation.
"Leadership is one of those personal things I find hard to give advice on. As if there were merely 10 things you needed to do to successfully lead your agile team."
Via Papapetrou Patroklos, Pintolaranja
There's so much information online just begging to be curated: news, social media, images, video, websites... the list goes on. Reading great content from my favorite blogs and websites is one of m...
Via Pierre Paperon
Guest post written by Jamie Tedford Jamie Tedford is founder at CEO of Brand Networks, a social branding consultancy. Jamie Tedford As anticipated, Facebook Timeline for Pages was announced Wednesday.
**** K now I like new FB timeline better. Marty
Via Peter Hoeve
Technology | Collusion | The savvy Web user knows that the Internet isn't all fun and games.
There are plenty of companies out there watching every move a user makes, with an aim to sending their way ads they will click on. But just how many companies are tracking you can be shocking, especially when you don’t know what they know about you, and you have never in your life heard of them before.
**** Way scary cool. Marty
Via Beth Dichter, michel verstrepen