BI Revolution

There's been a lot of debate about whether a Forbes blog post that excerpted and summarized a New York Times story qualifies as journalism or not -- but to some extent that's a red herring.

Via Jose H. Flores

Pinterest is unquestionably among today's hottest new startups — the social networking service lets users "pin" images they like on the web to boards they can share with friends and publish to...

...

Are backlinking strategies starting to take a back seat to social signals as they relate to SEO?

 

In this blog post you will discover:

 

1) How Google’s algorithm changes impact both backlinking and social signaling.

 

2) How to build an SEO social signals strategy.

 

3) How your SEO backlinking and social signals strategies come together in your content strategy.

 

4) How to measure it all.

 

So, Don’t focus just on backlinks in your SEO strategy.

 

Start to think about your SEO social signals strategy across your web presence.

 

Find Out More: http://blogs.imediaconnection.com/blog/2012/02/06/what-is-your-seo-social-signals-strategy/

Via Antonino Militello

It’s like when you’re at a noisy party and it’s hard to hear the person talking to you 2 feet away, but suddenly you say something awkward and the room quiets down. Now everyone can hear you. The same is true with the internet. When there is less other noise to compete with (ie fewer Tweets, emails, blog posts, etc) your content can gain attention more easily.

Via Steve Law, ABroaderView

**** I went to college with Rebecca and she is beyond smart. Her Altimeter group engagement study is one of the most important things I've read in a long time and I read A LOT of Internet marketing stuff. Great job RL. Marty

Rebecca Lieb, my colleague at Altimeter Group released a new report, “Content: The New Marketing Equation Why Organizations Must Rebalance.” The report helps organizations find balance in the creation of effective content strategies while delivering value to stakeholders and consumers and also the bottom line.
It’s safe to assume that the attention of the audience as we knew it is waning. And when we look at the online and mobile behavior of connected customers, a sense of responsibility emerges as everyday people become media beacons in their own right. As such, they rigorously share and curate for their audience with an editorial-style approach as what was once a static audience is now an audience with an audience of audiences. People are learning that there are rewards for contributing to signal instead of the noise. Those who do not, learn the hard way…that people will disconnect in order to preserve the integrity of their stream.

Via Heiko Idensen

To pin or not to pin: That is the question on Pinterest.

Via Kelly Lieberman, Jimi Paradise

here you go peeps, run these in the background this morning and i'll guarantee your mind will be reeling for the rest of the week :)

 

Dan Ariely asks, Are we in control of our decisions? - http://www.youtube.com/watch?v=9X68dm92HVI

Dan Ariely: Why we think it's OK to cheat and steal (sometimes) - http://www.youtube.com/watch?v=nUdsTizSxSI

Barry Schwartz: The paradox of choice - http://www.youtube.com/watch?v=VO6XEQIsCoM

Dan Gilbert: Why are we happy? Why aren't we happy? - http://www.youtube.com/watch?v=LTO_dZUvbJA&feature=channel

Daniel Kahneman: The riddle of experience vs. memory - http://www.youtube.com/watch?v=XgRlrBl-7Yg

Sendhil Mullainathan: Solving social problems with a nudge - http://www.youtube.com/watch?v=XBJQENjZJaA

Rory Sutherland: Sweat the small stuff - http://www.youtube.com/watch?v=dkLcwHmnPV4

 

 

Via Pat Brenner, Liz Dorland

It's no secret Apple, the most valuable public company in the world, is making major cash off today's must-have tech gadgets — but how much?

**** Apple's cash in the bank is bigger than all but 52 companies. Their profits crush Walmart desipite have sales only a quarter as large. Not what you MAKE but what you TAKE that counts and Apple is using design to win hearts and minds and prove how profitable such a strategy can be in a flat, furioius and connected world. Marty

Via Martin (Marty) Smith

Looking for how to increase traffic to your blog or website, this article will give you some very useful information to achieve your goal. [note MG]

We’ve all been taught to create high-quality content to attract links. This argument is usually stated in the context of a blog that basically becomes an authority where you start to build a following around consistent, fresh content—think big sites like Problogger or Boing Boing.

This is not the technique I’m talking about.

Today, I’m talking about a link-building technique that’s bigger, better and quite possibly able to put you on the map faster than you would ever imagine. I’m talking about building a linkable asset—something you do by following the steps I’m about to describe.

First, let’s define “linkable asset.”

What is a linkable asset?

Read more: http://bit.ly/y67FKA

Via Martin Gysler

By Wix - http://bit.ly/A2t77B 

@Wix

Social brand awareness, social engagement, social advertising, social ROI – see the pattern?

Social is the way to go.

The power of social networks is that your clients are already there. A frequently updated Twitter account or Facebook page is a way to engage with them where they already hang out.

Promoting your business on social networks has numerous advantages – virality, cost-effectiveness and massive visibility, to name just a few.

This Infographic visualizes the reasons why social media should be a critical component in every business’ strategy.

If your business isn’t yet social-friendly, you’d want to start making changes after viewing this: - http://bit.ly/wvO8lc 

Click here to enlarge: http://bit.ly/w22A6x 

Via maxOz

Mind IT is a free online graphical bookmark manager, uses mind map techniques for rapid bookmark management and access.

 

Get started in 3 easy steps:

1. Create a user account here
2. Install the browser add-on (big orange button to your right)
3. Create your first linkmap here (to learn more about linkmaps, see below)

To view your list of linkmaps, press on the "My Maps" button on the MindiT menu.

...

"MindiT is a free online graphical bookmark manager. ...specifically designed MindiT to promote rapid collection, management, and access to online information."

 

To learn more, check out the short video tutorial

 

The common trait to all the tasks above: they all require massive online research.

This is where MindiT comes in.

Collect - Organize - Access - Retain

MindiT is built on the premise that a clean, concise, colorful graphical representation of bookmarks is much more intuitive and useful than the standard list or tree based solutions commonly available.

 

More info: http://www.mindit-bookmarking.com/  

Via evangelina chavez, Heiko Idensen, Robin Good

From Howard Rheingold

 

These days, he writes for publications such as Educause Review and roams the world of liberal arts colleges, weaving networks of people, media, and pedagogy through future practices such as prediction markets, scenarios, and indicators. Don't take my word for it. Check out the video and experience his raw energy directly. A few excerpts:

 

What does it mean to read on a Kindle, to read on an iPad, to read on a phone? Are we in the era of social reading, where you and I can read the same book, and then share annotations through the web or through mutual devices? Trying to figure out the specific technologies in some ways is not as important as looking at how we make use of it.

 

 

Via Jim Lerman

We all need to give serious thought to how design and content interact. Imagery, and especially the subtle interplay of imagery and text, deserve to remain active parts of digital expression.
Via Stefano Bossi