There’s no doubt that communicators are in content overdrive these days. Content is the fuel for social conversation, search engine visibility and e-mail campaigns. Potential customers seek educati...
Via Eva Sanagustin
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Dec 6, 2011
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Rescooped by Martin (Marty) Smith from Redaccion de contenidos web onto BI Revolution |
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Via Eva Sanagustin
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**** Martin no likely, but this video should help me adjust to new Facebook timeline.
Anise Smith writes on her blog: "The new Facebook Timeline layout for brands will be going live March 30, 2012 ready or not so I thought I would find as much information as possible to get you prepared. I found a great two part tutorial that I screen captured that really provides an amazing step by step walk through of Timeline for Brands. I am pretty sure it will get you prepared to make your Timeline shine for your brand. Take a look at the two videos below and they should answer EVERY question that you have about how Timeline will work for your brand." Video 1 - Introduction: http://youtu.be/XviTuMKpNCk Video 2 - Timeline for Pages: http://youtu.be/eF1UDSPun4E Via Robin Good Delete the scoop?
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How Tos of An Enterprise Content Marketing Strategy
This article is a little on the dry side for my taste. Dry doesn't mean it is inaccurate. As content marketing becomes an enterpise idea we are seeing a trend of posts about how to control it, how to scheudle greatness.
Good luck with that. I agree with the concept of thinking strategically about content marketing even as I know the best way to make it pay is to do it, to love sharing your most important and intimate truths.
Sure there is a role for caution and careful planning, but make sure you don't squeeze out the juice you try to drink. Leave some room for "magic happens here" and adopt some of these ideas. Remember you get better at anything BY DOING IT and you become great only when you risk real things, things that can be LOST and can hurt in their losing.