Not all great content goes viral, but content that does go viral is great. Although we can't guarantee that any piece of content will take the web by storm, we can make sure that a piece of content has what it takes.
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Updated
May 24
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Dec 6, 2011
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Scooped by Martin (Marty) Smith onto BI Revolution |
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Despite flunking French I can remember enough to know this social media infographic is a very cool top-of-funnel look into the black hole that is social media marketing :). Marty Via ►Franck GAUTIER◄, @AnneDiscart, michel verstrepen Delete the scoop?
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Fascinating study of what kinds of content goes viral. Here are the topline suggestions:
* Longer is more likely to be shared.
* Longer is less likely to be commented on.
* Inspire anger, awe or anxiety.
* Be useful, surprising or interesting.
* Be a famous woman.
Funny since I've had 5 or 56 posts go mega viral and they are shorter (in the 500 word range) and not written by a woman. Every mega-viral post I've ever created did other things on this list including surf a hot topic, include humor and reference famous people or things (like Facebook).
Added my Agree / Disagree list to G+: https://plus.google.com/u/0/102639884404823294558/posts/YuvxinkCy8S