BI Revolution
92
Business Intelligence: search for marketing truth via data.
Follow
Scooped by Martin (Marty) Smith onto BI Revolution
Scoop.it!

Social Media: An Online Reputation Management Blind Spot For Many Corporations [Infogrpahic]

Great infographic on how SMM is a corporate blind spot. 

Martin (Marty) Smith's insight:

Great data here that confirms theGreat Social Customer Service Race Study Software Advice shared on the Atlantic BT Blog:

Great Social Customer Service Race - How Social Changes Service 

http://www.atlanticbt.com/blog/social-service-how-social-media-is-changing-customer-service/  

Jeff Domansky's curator insight, December 31, 2012 1:33 PM

Let's just say there are still social media ostriches in the C-suite.

Martin (Marty) Smith is also curating
Curation Revolution Design Revolution Mobile Revolution Ecom Revolution Marketing Revolution Thank You Economy Revolution
and 8 others
Discover Topics Martin (Marty) Smith is following
Instagram Tips and Tricks The 21st Century Content Curation World Digital Cinema Tools Digital Delights for Learners Digital Delights
and 1471 others
Your new post is loading...
Scooped by Martin (Marty) Smith
Scoop.it!

Marty's Content Curation Secret: Women's Magazines

Marty's Content Curation Secret: Women's Magazines | BI Revolution | Scoop.it
Martin (Marty) Smith's insight:

I have a secret. I learned how to curate content, at least partially, from women's magazines. You remember those colorful monthly blasts of perfume samples and 8 Ways To Shock Your Lover?

Idea starved we would hit Barnes and Noble and pick up $100 in Elle, Redbook, Vogue and Cosmo. Women's publications know how to SINK a hook such as these recent hooks from Allure:


* 31 Party Hairstyles (note seasonality).

* 10 Sexiest Fragrances Right Now.

* 12 Beauty Gifts Under $50.

* 3 Beauty Tips To Survive Hangovers.

This piece got WAY too long for Scoop.it. I moved it over to Atlantic BT's Blog:


Marty's Content Curation Secret

http://www.atlanticbt.com/blog/martys-content-curation-secret-womens-magazines/  

 


No comment yet.