The essence of Jobs, I think, is that his personality was integral to his way of doing business. He acted as if the normal rules didn’t apply to him, and the passion, intensity, and extreme emotionalism he brought to everyday life were things he also poured into the products he made.
**** Personal hero and artistic business visionary despite not being the nicest guy on the planet (finished the Isacson book a few months back). Lots to learn from. Marty