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Rescooped by Martin (Marty) Smith from MarketingHits
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The Appification Of The Web War Begins - Google's Native Client Vs. The World

The Appification Of The Web War Begins - Google's Native Client Vs. The World | BI Revolution | Scoop.it
A powerful new Google+ photo app embodies a sticky situation facing Web developers: embrace the Native Client tech for high-performance Web apps and risk sites that only work for Chrome users. Read this article by Stephen Shankland on CNET News.

Via Brian Yanish - MarketingHits.com
Martin (Marty) Smith's insight:

We know a few things about Web 3.0. We know the computational power needed to run it will be significant. We also know that using today's web standards won't work.

So the What's Next battle is on and Google is sending mix messages (I know who would have thought lol). This CNET post is pretty technical but stay with it bcause it explains the coming appification of the web battle.

Soon you may need to take sides and understanding What's Next is important even if it makes your head hurt a little.

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Rescooped by Martin (Marty) Smith from Public Relations & Social Media Insight
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What Comes After Social Media? And Why You Should Have Paid More Attention In Math Class

What Comes After Social Media? And Why You Should Have Paid More Attention In Math Class | BI Revolution | Scoop.it

I started blogging in 2005, and started checking out Twitter and Facebook in 2007.  While these tools have been popular topics for individuals for a while now, companies really didn’t begin to take an interest in social media as a pseudo-business tool till around 2008 or so.  


So for five years, social media has been the next ‘it’ thing. But eventually, we’ll all move on to talking and obsessing about something else.  Even now, some people are beginning to say that social media’s bubble is about to burst.  So when social media is officially no longer the ‘cool kid’ in school, what will take it’s place?


One idea that’s been gaining traction in the last year or so is that of Big Data.  In simplified terms, it’s collecting massive amounts of data about a sample (such as your customer base), and then analyzing that data in order to spot trends and characteristics about the customers that you might otherwise miss....


Via Jeff Domansky
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Martin (Marty) Smith's comment, February 9, 2013 9:42 AM
Yes, I see "Big Data", predictive and conversion analytics as the next frontier too. As if I wasn't reminded of this every day, our future is about to prove we should have paid more attention in math class :).M
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Why Twitter’s Vine Is The Next Big Thing [INFOGRAPHIC + Marty HELP]

Why Twitter’s Vine Is The Next Big Thing  [INFOGRAPHIC + Marty HELP] | BI Revolution | Scoop.it
Why Twitter’s Vine Is The Next Big Thing For Brands [INFOGRAPHIC]
Martin (Marty) Smith's insight:

Close Eyes And VINE
I confess to being LOST and CONFUSED by Vine, but people I trust who are smarter than me love it. This stat should make me sit up and take notice too:

....mobile video is expected to represent 66 percent of global mobile data traffic within the next five years, and 87 percent of marketers in the U.S. already use video for content marketing. 

K, I promise to stop FIGHTING and learn to love da BOMB!. I will close my eyes and create some serious Vine-age :).

Anyone who can help me GET THIS faster please do so :).  

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