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Scooped by Martin (Marty) Smith
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Best Online Store Game VOTE NOW - Curagami

Best Online Store Game VOTE NOW - Curagami | BI Revolution | Scoop.it

Vote For Your Favorite Stores
There is a good chance we MISSED your favorite online store as someone just pointed out (we missed WaNeLo.com). Point out stores we missed and vote for your favorites. 

Play the Best Online Stores Game!
http://www.curagami.com/magical-thinking/news/best-online-store-game/ ;

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Scooped by Martin (Marty) Smith
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The Zombie Economy | Infographic

The Zombie Economy | Infographic | BI Revolution | Scoop.it

British businesses are shrugging off their “zombie” label by solving the critical financial problems that have plagued them since 2007. 

Marty
I think "Zombie" is a perfect description for many businesses in America too. I just visited a favorite gift store the other day to buy a funky shower curtain and the store was a shambles. 

I ended up buying Girl with a Pearl Earring from CafePress.com. The gift businesses, like many businesses, have been through several waves of "Zombie-ficaiton" including the first web wave and now the platforming of the business by Etsy.com, CafePress and the like. 

That the brick and mortar store I used to love is now a Zombie (walking dead) is sad but a result of the inability to the single store to compete without the Internet's help. Where once a crazy funky buyer (like my ex) could create relevance and buzz simply by BUYING now a story is needed, a coherent story with great hooks and emotional impact. 

Mostly a story that must be told online first since attention is THERE and won't be shared with a Zombie unless the zombie can wake up and smell the aroma of that scented candle :). M  



Related
Platforms Vs. Websites
http://scenttrail.blogspot.com/2011/09/internet-marketing-platforms-vs.html 

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