There's lots of buzz about Google and guest blogging for links lately. Should we be concerned? Read on to find out...
|Scooped by Martin (Marty) Smith|
Guest Posts - Be Careful of Spammers
Found this post confusing UNTIL I watched the video.
Like anything guest blogging can be taken to extreme or done in a natural way with quality (great comment by Spook SEO on the video.
I like guest posting as a form of BRANDING. I don't suggest or create guest posts for links. When a group in Texas conducted a social media study showing big brands don't respond well that was a guest post that reinforced Atlantic BT's core brand.
Great Social Media Customer Service Race
I agreed to drive one link back to the author. The "author link:" shouldn't be "payment" as much as a way to follow and read other quality posts by that author. If we were going to do more than an occasional guest post I would develop writer profile pages and link to those (and probably no-follow the link since it just bleeds out Google-juice).
When a "quality" writer writes for your blog they bring their tribe with them. I loved the examples in the video (as if LOL). The key information is if someone approaches you about writing a post be afraid, be very afraid UNLESS they are known for quality non-spammy writing.