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Red Bull's Branding Lessons via Curatti #2 on Google!

Red Bull's Branding Lessons via Curatti #2 on Google! | BI Revolution | Scoop.it

#2 Red Bull Branding
This post is about branding's journey from Tide in 1958 to Red Bull now with one inescapable conclusion - We Are All Media Companies Now.

This post about how Red Bull FOLLOWS and BRANDS their customers in juxtaposition to P&G in the old days when their brands were presumptive. P&G's marketing presumption? We will tell you how to be "good mothers".

The "Red Bull" generation, also called Millennials loves to do extreme things (extreme User Generated Content or eUGC) and have Red Bull notice, share and amplify.

This post is now in the #2 spot for the 2M documents returned on "Red Bull Branding".

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Rescooped by Martin (Marty) Smith from MarketingHits
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Email Still Trumps Social Media for Online Marketing [INFOGRAPHIC]

Email Still Trumps Social Media for Online Marketing [INFOGRAPHIC] | BI Revolution | Scoop.it
The customer acquisition landscape is constantly in flux. The introduction of disruptive technologies and tools over the last few years has spawned enormous changes in online marketing.

Via Brian Yanish - MarketingHits.com
Martin (Marty) Smith's insight:

Despite BIG changes in email such as MOBILE email remains #1 customer acquistion and converison tool for most online marketers.

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Brien Shanahan's curator insight, October 23, 2013 1:11 PM

SEO still the best way to get customers.