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Rescooped by Martin (Marty) Smith from Public Relations & Social Marketing Insight
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Research: The View Of Social Business From The C-Suite

Research: The View Of Social Business From The C-Suite | BI Revolution | Scoop.it
Research that shows how executives view the importance of social business within the organization.

 

Just yesterday, MIT Sloan in collaboration with Deloitte released a study, “Social Business: What Are Companies Really Doing?” that highlights the growing importance of social business initiatives. What I found most interesting was the view and perceptions from the C-Suite.

 

According to the research, C-level executives vary considerably in their perceptions about the value of social business to their organizations today. On average, and across all industries in the study, CEOs, presidents, managing directors, board members and CMOs are most likely to perceive social business as an important business initiative today. CEOs are twice as likely as CFOs and nearly twice as likely as CIOs to view social technologies as important right now. Below is the breakdown....


Via Jeff Domansky
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Rescooped by Martin (Marty) Smith from SOCIAL MEDIA, what we think about!
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How to Systematically Build a Mountain of Links

How to Systematically Build a Mountain of Links | BI Revolution | Scoop.it

Looking for how to increase traffic to your blog or website, this article will give you some very useful information to achieve your goal. [note MG]


We’ve all been taught to create high-quality content to attract links. This argument is usually stated in the context of a blog that basically becomes an authority where you start to build a following around consistent, fresh content—think big sites like Problogger or Boing Boing.


This is not the technique I’m talking about.


Today, I’m talking about a link-building technique that’s bigger, better and quite possibly able to put you on the map faster than you would ever imagine. I’m talking about building a linkable asset—something you do by following the steps I’m about to describe.


First, let’s define “linkable asset.”


What is a linkable asset?


Read more: http://bit.ly/y67FKA


Via Martin Gysler
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Rescooped by Martin (Marty) Smith from All things Social & Tech
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Improve Rankings with Semantic Keyword Research

Improve Rankings with Semantic Keyword Research | BI Revolution | Scoop.it

An all in one. It's really an extraordinary item for doing the right things to improve your ranking. If you have a blog with great articles, but not many visitors, apply the ideas in this article, it'll help you for sure. [note mg]

Think about semantic keyword research to help you focus your content and and improve your rankings.

 



***** Cool continue to believe semantic web holds keys to future. Marty
Via Martin Gysler, Neil Wilkins, Cyndee Haydon www.SandbarsToSunsets.com
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