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Rockin' Linkedin For Business | Visual.ly Infographic

Rockin' Linkedin For Business | Visual.ly Infographic | BI Revolution | Scoop.it
LinkedIn holds a lot of value to marketers as a business focused on B2B, as it gives the opportunity to connect with potential clients and partners. S
Martin (Marty) Smith's insight:

LinkedIn feels like the mostly undiscovered diamond in the rough in Interent marketing.

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Denise Davies's curator insight, May 25, 2013 3:35 AM

LinkedIN as a business tool.

malek's comment, May 28, 2013 8:23 AM
Interesting scoop
Rescooped by Martin (Marty) Smith from Social Media e Innovación Tecnológica
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IT B2B: Why Social Media Should Be Your Biz Dev Friend [Infographic]

IT B2B: Why Social Media Should Be Your Biz Dev Friend [Infographic] | BI Revolution | Scoop.it

Many professionals are turning to social media as a place of trust for their purchasing decisions and it’s no different for the IT industry. IT decision makers have a highly-regarded task of ensuring they recommend the best products and services for their organizations.

LinkedIn, Forrester Consulting, and Research Now zeroed in on these professionals to see how they utilize social media, including its effects on their purchasing decisions and how they engage with social.


According to Michael Weir, Head of Category Development for the Technology Industry at LinkedIn, “It’s no surprise that [IT decision makers] are heavy users of social networks. In fact, 85% have used at least one social network for business purposes.

What’s surprising is that 73% have engaged with an IT vendor on a social network – underscoring the value of the channel for IT marketers. Even more revealing is the fact that social media is now a critical source of influence across the entire decision making process, not just during the initial research phase.”


Marty Note
This is an imporant infographic because it move social into the find, herd and close aspect of business development where the ROI is substantial and undeniable. 

 


Via Lauren Moss, John van den Brink, Gladys Pintado
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LinkedIn, Twitter Growing in Effectiveness For SMBs

LinkedIn, Twitter Growing in Effectiveness For SMBs | BI Revolution | Scoop.it
Social Media - Despite much debate over the value of social networks to small business marketing, growing numbers of small business owners view social media as an effective tool, according to a survey ...
Martin (Marty) Smith's insight:

Great study with amazing charts and graphis showing social media in general and LI and Twitter in particlar growing in effectiveness for Small To Medium Sized Businesses.

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Doing The Business With Social Media . . .

Doing The Business With Social Media . . . | BI Revolution | Scoop.it

Here's a great low-down on the essnetial soacila media tools for your small business via Tone Agency


Via David Blundell, Khaled El Ahmad
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David Blundell's comment, February 8, 2012 1:03 AM
And now with correct spelling too! Many thanks to Tone Agency for a great post . . .