Many articles these days talk about reasons why companies should consider innovation as a core discipline. A quick Google search on “why innovate” produces 23,600,000 results. There is a plethora of opinions regarding innovation and why it is important. Competition is usually one of the reasons but not the only one, especially when looking how the world will be in the near future. Innovation becomes a critical survival skill when looking at...
Research proves* that setting limits on your creative work forces sharper thinking. It’s a proven method that’s been used successfully in some of the biggest creative organisations in the world. But how do you limit creativity without limiting it? Everyone has their own method of coaxing their...
When innovation and creativity are competitive advantages, creating the conditions for employees to have insights—self-generated realizations, or “Ah-hah!” moments—would seem to be a smart strategy. But typical work environments and corporate expectations can squelch insight …
An early ah-ha moment that sparked my interest in user-centered design was watching an ABC NightLine episode. They showed how IDEO re-designed a shopping cart in one week. The video from the 90’s is still valuable and easily found on YouTube (search for IDEO Shopping Cart). IDEO’s process was depicted as using an eclectic team of...
Braden Kelley is a popular innovation keynote speaker who does workshops, masterclasses, webinars, white papers, and training for organizations all around the world on innovation and change management.
Kasia Hein-Peters's insight:
Innovation is about creating value. In order to achieve it, 8 I's of innovation are necessary according to author Braden Kelley: inspiration, investigation, ideation, iteration, identification, implementation, illumination and installation.
The ten-year expanded edition of Blue Ocean Strategy came out this year. Blue ocean strategy continues to grow in popularity across the world and is widely used in practice and in MBA and executive education classrooms. INSEAD Knowledge interviews Professors W. Chan Kim and Renée Mauborgne to understand the strategic edge it brings, its impact on business education at INSEAD and around the world, and what we can expect in the future.
This article describes the top 6 techniques for developing innovative business ideas. Learn about 10x thinking, first principles method, eliminate-reduce-raise-create grid, visualizing the future and introducing new facets to established industries.
An old marketing adage is that half of a company’s advertising is effective, we just don’t know which half. A similar conundrum faces innovators and product developers, with the best companies finding success with about half of the products they create (and the odds are much worse for average companies).
Kasia Hein-Peters's insight:
Seems like a no-brainer, yet is not done routinely... We think that we know better.
Everyone wants to innovate these days, but it wasn’t always that way. Google’s Ngram shows that, although the term was commonly used in the 19th century, it didn’t become popular in the 20th century until the early 1970’s. Before that, managers valued tradition over novelty.
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