Business Futures
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Business Futures
News and commentaries on business education, innovation, and other professional development topics
Curated by Adam Atodl
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Surprising New Finding for Online Ads / Online Ads = Offline Sales

Surprising New Finding for Online Ads / Online Ads = Offline Sales | Business Futures | Scoop.it

Hold on to your hats, because much of what you thought you knew about online advertising might be wrong.

 

New data from analytics firm RapidBlue and reported by VentureBeat suggest that online ads may have a bigger effect on offline sales.

 

The company said that it found a significant correlation: when brick-and-mortar stores ran Google AdWords campaigns, they saw double-digit increases in the number of shoppers and in the time people spent in retail stores. In some cases, apparently, the offline results of the campaigns exceeded the online results.

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Aug 14 - Minding Psychology: A Weekly Update

Aug 14 - Minding Psychology: A Weekly Update | Business Futures | Scoop.it

This weekly newspaper brings updates on what's happening in psychology, in particular sharing resources designed to increase our knowledge of the field.

Read and subscribe free at:  http://paper.li/NattyStewart24/1327249950


Via Natalie Stewart
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Psychology and Business

Psychology and Business | Business Futures | Scoop.it
Find out more about psychology and business programs, what they contain, where you can take them, what the prospects are after completion, and more ...
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Aug 11 - Small Business Weekend News

Aug 11 - Small Business Weekend News | Business Futures | Scoop.it

An online newspaper that collects together news for small business owners, entrepreneurs and students, in this weekend edition of "Small Business News".

Read and subscribe free at: http://paper.li/f-1335641161

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4 Ideas for Better Social Media Measurement

4 Ideas for Better Social Media Measurement | Business Futures | Scoop.it

Although the social space has rapidly matured over the last decade-plus, social media measurement remains a mystery for many.
This mystery is due to two main factors. One is the fact that understanding off-site social activity, where marketers lack a data set as robust as they receive on their own website, is a challenge. The other is that despite social media itself not being new, it’s still an emerging (and fragmented) marketing channel and frequently lacks clear objectives/conversion goals from brands.

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Small Business Owners: Here's How to Manage Your Time

Small Business Owners: Here's How to Manage Your Time | Business Futures | Scoop.it
Mavenlink created this infographic, which explores just how little time small business owners have on their hands.

Via Stewart-Marshall
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Sakis Koukouvis's comment, August 7, 2012 3:22 AM
Thank you. It is very interesting infographic
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Aug 4 - Business Professional Weekend News

Aug 4 - Business Professional Weekend News | Business Futures | Scoop.it

An online newspaper that collects together news for business owners, leaders, managers, entrepreneurs and students, in a bumper weekend edition of "Business Professional".

Read and subscribe free at:  http://paper.li/f-1330205786

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Small Business Management Course Programs

Small Business Management Course Programs | Business Futures | Scoop.it
Find out what's involved in a small business management course, where you can find such programs, what the prospects are, and more ...
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Developer Claims Facebook Tried to Destroy His Business

Developer Claims Facebook Tried to Destroy His Business | Business Futures | Scoop.it
An app developer has gone public with a charge that Facebook tried to destroy his business.
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Aug 1 - Business Professional MidWeek News

Aug 1 - Business Professional MidWeek News | Business Futures | Scoop.it

An online newspaper that collects together news for business owners, leaders, managers, entrepreneurs and students, in this midweek edition of "Business Professional".

Read and subscribe free at:  http://paper.li/f-1330528927

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Business Programs

Business Programs | Business Futures | Scoop.it
Campus and online business programs open up a world of business employment opportunities. Find out more about the programs and how to locate them, and more ...
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Trioh! The Flashlight You Can See When The Power Goes Out

Trioh! The Flashlight You Can See When The Power Goes Out | Business Futures | Scoop.it
Trioh! Kickstarter funds new innovative flashlight.

If you’ve ever lost power and fumbled around your junk drawers trying to find your flashlight, look no further. Trioh!‘s clever design keeps charging when the power is on, and knows when the power goes out. The sensor automatically turns the Trioh! on when it detects a power outage, making finding your way in the dark a whole lot easier and safer.

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July 28 - Small Business Weekend News

July 28 - Small Business Weekend News | Business Futures | Scoop.it

An online newspaper that collects together news for small business owners, entrepreneurs and students, in this weekend edition of "Small Business News".

Read and subscribe free at: http://paper.li/f-1335641161

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Aug 15 - Small Business MidWeek News

Aug 15 - Small Business MidWeek News | Business Futures | Scoop.it

An online newspaper that collects together news for small business owners, entrepreneurs and students, in this midweek edition of "Small Business News".

Read and subscribe free at: http://paper.li/f-1334802652

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Property Management Training

Property Management Training | Business Futures | Scoop.it
This page outlines what is involved in property management training, helps you find a suitable school, outlines the prospects, and more ...

Via Natalie Stewart
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Only 2% of People Can Multitask Successfully [INFOGRAPHIC]

Only 2% of People Can Multitask Successfully [INFOGRAPHIC] | Business Futures | Scoop.it
Research suggests that 98% of people actually lessen their productivity by multitasking.
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Aug 11 - Business Professional Weekend News

Aug 11 - Business Professional Weekend News | Business Futures | Scoop.it

An online newspaper that collects together news for business owners, leaders, managers, entrepreneurs and students, in a bumper weekend edition of "Business Professional".

Read and subscribe free at:  http://paper.li/f-1330205786

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INFOGRAPHIC: Apps and Education

INFOGRAPHIC: Apps and Education | Business Futures | Scoop.it

A great infographic about the role of smart phones in education.


Via Peter Azzopardi, Brian Yanish - MarketingHits.com
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Bank 'in $250bn scheme with Iran'

Bank 'in $250bn scheme with Iran' | Business Futures | Scoop.it
Standard Chartered illegally "schemed" with Iran for almost a decade to launder as much as $250bn (£161bn) in secret transactions, a US regulator says.
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Aug 4 - Small Business Weekend News

Aug 4 - Small Business Weekend News | Business Futures | Scoop.it

An online newspaper that collects together news for small business owners, entrepreneurs and students, in this weekend edition of "Small Business News".

Read and subscribe free at:  http://paper.li/f-1335641161

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Protect Your Assets: A Buying Guide to Office Security Systems

Protect Your Assets: A Buying Guide to Office Security Systems | Business Futures | Scoop.it
Antivirus software protects your data, but a robust security system protects your PCs and everything else in your office.

The latest security systems can not only alert you to a break-in, trigger an alarm, and dispatch law enforcement, but can also provide video surveillance, manage the HVAC (heating, ventilation and air conditioning) system, control the lighting, automatically power down small-office equipment according to a schedule, and in some cases provide access control.

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Aug 1 - Small Business MidWeek News

Aug 1 - Small Business MidWeek News | Business Futures | Scoop.it

An online newspaper that collects together news for small business owners, entrepreneurs and students, in this midweek edition of "Small Business News".

Read and subscribe free at: http://paper.li/f-1334802652

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6 Key Software Updates You Should Be Doing

6 Key Software Updates You Should Be Doing | Business Futures | Scoop.it

Software updates are released for three reasons: to patch a security hole, to fix bugs and to add features. But forty percent of users don't update their software when prompted.

Here's why that's a mistake...

 

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Google Admits Failing to Delete Street View Data

Google Admits Failing to Delete Street View Data | Business Futures | Scoop.it
Google has admitted it did not delete all the data collected by Streetview mapping cars, despite assuring all information would be cleared.

According to the ICO, the data was collected before May 2010 and was supposed to be deleted before December 2010. Google agreed with the ICO to delete the stored information in November 2010.

The ICO has demanded Google immediately supply its stored data before the office will decide how to procede with its course of action.


Via Natalie Stewart
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