Hong Kong is quickly becoming an entrepreneurial hot-spot in Asia. The city, long known as destination for established businesses looking for a base from which to target other markets in China and South East Asia.
But changing international dynamics mean that many Chinese companies are now coming to Hong Kong before heading out into the wider world markets. This is creating a new domestic service market which is attracting and growing startups.
“Many mainland brands find that while they’re perfectly adequate in China, they don’t work overseas. This means that these companies are looking for other items – accounting, law, design, and digital marketing – that will help them develop strategies and brands that will work overseas,” says Simon Galpin, director-general of investment promotion at Invest Hong Kong (InvestHK). “They realise they need specialist help and that creates an opportunity for service providers.”
To read the full article, click on the title or image.
Get your Free Business Plan Template here: http://bit.ly/1aKy7km
Via Marc Kneepkens