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The Future of News Is Around Individual Talent, Not Advertising: The 10 Key Ideas

The Future of News Is Around Individual Talent, Not Advertising: The 10 Key Ideas | Business Coaching | Scoop.it
"What if news organizations confronted the reality that nearly all media will be 'social media' a decade hence?

Via Robin Good
Miklos Szilagyi's insight:

Well, you can start thinking about it... what is coming out of this for you... personally and company-wise...

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Robin Good's curator insight, April 13, 2013 11:30 AM



If you are wondering what the future of news may really look like, my advice is to give a very good read to this fantastic article.

In it, Nicco Mele and John Wihbey report the sad state of the news industry and illustrate the facts that indicate an alternative, high-value path that can be taken for the future. The tracks are already there, paved by some pioneering orgs and by a bunch of small individual personalities on the web. 


This article distills the very own business and development approach I have been using since 2008, when I have decided to move away from depending on Google-based advertising revenues and toward the creation of a service dedicated specifically to develop information-based micro-businesses focusing on individual personalities.


Here, from a ton of interesting content I have excerpted 10 key thoughts that stand out for me as being fully representative of the new model that is emerging for the future of the news business (curators, subject-mater experts, individual with a real expertise read closely).


1) ...terrifying signs of the decline of the news industry.

...three of America’s most esteemed papers for sale — The Boston Globe, the Chicago Tribune, and the Los Angeles Times...


2) News revenue remains overwhelmingly dependent upon advertising, but the radical connectivity of the Internet has greatly diminished both the scale of newspapers’ reach as well as the value of advertising.


3) What if journalists became like your doctor, dentist, or teacher — people who provide a valuable service to you, and whose name, voice, and personality are more intimate? ...The question then becomes how to create a social presentation layer that wraps around news — preserving the integrity of the product but updating its interface to fit with human behavior in the digital age.


4) Without an identity, much journalistic content will increasingly be swept around the Internet in an anonymous blur of sharing and finding through networks, with little regard for the source or the labors taken to produce that news.


5) ...re-design the newspaper to be a platform for talent across multiple media. ......what if news outlets decided to flip their model, so that the editorial staff was not subservient to the brand, but the “brand” became a platform for talent?


6) ...outlets, like Boing Boing, are making money largely based on the brands of several smart, interesting personalities. Many of the “blogging networks” are built around aggregating traffic across different online personalities. One could name dozens of examples where a single blogger or news personality is driving substantial traffic. ...we’re already likely to see a “new dance between top talent and media brands,”... “If brands are successful at assembling enough talent,” ... “they’ll succeed because they provide easy entry points for us consumers.”


7) The future of news organizations is a lot of [diversfied] revenue sources — maybe as many as 30 or 40 — and none of them account for a substantial stake of the organization’s income.


8) In March of 2008, Kevin Kelly famously put forth the theory of 1,000 true fans as a potential future for music. Find 1,000 dedicated enthusiasts willing to pay you $100 a year for your music, and then you don’t have to worry about selling albums.


9) Why are more journalists not doing the same — and creating more kinds of editorial products to sell — while cultivating a paying fan base?

With the decline of trust and loyalty in large institutions, it is increasingly hard to imagine people in the coming decades subscribing because of loyalty to an institutional Big Media entity. Yet it’s easy to imagine them wanting to fund several people whom they trust to bring them information they care about.


10) ...research to date shows that the average news consumer is a creature of habit, circling back to the same two to four big websites to get their news. But this will not continue in perpetuity... “Elite” news consumers — ... already organize their consumption this way, around key Twitter and RSS feeds, following lists of personalities they like or admire. The broader public will ultimately begin to shift in this direction.



Milestone. Must-read article. Insightful. Inspiring. Well-documented. 10/10


Full article: http://www.niemanlab.org/2013/04/the-end-of-big-media-when-news-orgs-move-from-brands-to-platforms-for-talent/




Alison D. Gilbert's curator insight, April 14, 2013 1:57 PM

It's about time someone said that.

Anake Goodall's curator insight, May 16, 2013 6:59 AM

this space is fair fizzing, and the pace of change and creative destruction is - if anything - continuing to accelerate ...

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10 Ways to be a Mature Leader Even if  You’re Young

10 Ways to be a Mature Leader Even if  You’re Young | Business Coaching | Scoop.it
I just got home from a conversation about maturity with some really smart college students. This post is inspired by our conversation. 10 expressions of immaturity: Don’t realize or don’t care that...
Miklos Szilagyi's insight:

Maturity in leadership is not depending on the age...:-)))

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Five big myths of mature age workers

Five big myths of mature age workers | Business Coaching | Scoop.it
Miklos Szilagyi's insight:

The five myths are: mature workers

- are less productive (instead they're longer productive in the day, use less Facebook-time...:-))),

- take more sickies (they take less fake sick days),

- cost more (there's less training need, increased retention rate),

- won't adopt new technology (they're the fastest growing users group),

- don't hang around (instead they're more loyal).

 

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Seeking Perfection? There's a Better Way.

Seeking Perfection? There's a Better Way. | Business Coaching | Scoop.it

BasicallyAre you a maximizer or a satisifcer?

Miklos Szilagyi's insight:

Basically you can choose more at ease from 3 than from 10 jams... 

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Brilliant Harvard psychologist explains how to achieve happiness in this popular TED talk.

Brilliant Harvard psychologist explains how to achieve happiness in this popular TED talk. | Business Coaching | Scoop.it
This fast-talking, joke-cracking guy just might change how you see the world around you.
Miklos Szilagyi's insight:

In some minutes the secret of happiness...:-)))  not really (in the everyday sense at least...)... However  it's good... and the presentation is simply genial...

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New Study Destroys Malcolm Gladwell's 10,000 Hour Rule

New Study Destroys Malcolm Gladwell's 10,000 Hour Rule | Business Coaching | Scoop.it
It takes more — or less — than "deliberate practice."
Miklos Szilagyi's insight:

Myth-breaking trial...:-))) Some side-track remarks: (1) in the "super stable" fields are not all super stable, e.g. the tennis... try to put together the two tennis phenomena, McEnroe and Federer, it's not the same, even now there are changing trends, e.g. for a certain times the athletism was the number 1 criteria, now the elasticity, the courts, balls are helping the home-landers, etc., if you take the classical music, there are schools how to play the old pieces, not mentioning the modern classical music... , (2) these %-s like 26%, 21 %, 1 %(!!) are very doubtful for me, where they are coming from with such a precision, not speaking about the very floating generalist of "education" (which type of education, what level, what organisation, etc.), what "sports" (is it for al of them?!), what "music" (hip-hop, R&D, Mozart, Schubert or what?!)...

 

These 10 thousand hours are at least a real "ball-park" figure (what about plus or minus thousand...), it seems much more reliable to me...

 

Might be an interesting point about his 10 thousand hours rule acc. to Gladwell himself (at the end of the article there is a link to this):

 

"There is a lot of confusion about the 10,000 rule that I talk about in Outliers. It doesn't apply to sports. And practice isn't a SUFFICIENT condition for success. I could play chess for 100 years and I'll never be a grandmaster. The point is simply that natural ability requires a huge investment of time in order to be made manifest. Unfortunately, sometimes complex ideas get oversimplified in translation."

Read more:  http://www.businessinsider.com/malcolm-gladwell-explains-the-10000-hour-rule-2014-6#ixzz3WbfyOIHk

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Building SUCCESS

Solution Focused Brief therapy, success,Fredrike Bannink, René den Haan
Miklos Szilagyi's insight:

:-))) It speaks for itself...

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Business Forms & Templates | Free Business Forms

Business Forms & Templates | Free Business Forms | Business Coaching | Scoop.it
Free business forms to use in your small business
Miklos Szilagyi's insight:

Very practical...

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BOLD Assumptions: Why Brain Scans Are Not Always What They Seem

BOLD Assumptions: Why Brain Scans Are Not Always What They Seem | Business Coaching | Scoop.it
In 2009, researchers at the University of California, Santa Barbara performed a curious experiment. In many ways, it was routine — they placed a subject in the brain scanner, displayed some images, and monitored how the subject's brain responded. The measured brain activity showed up on the scans a...
Miklos Szilagyi's insight:

When the dead salmon is brain-scanned... ridiculous... and how much money, efforts... dead salmon...

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Economic Inequality: It’s Far Worse Than You Think

Economic Inequality: It’s Far Worse Than You Think | Business Coaching | Scoop.it
The great divide between our beliefs, our ideals, and reality
Miklos Szilagyi's insight:

"....Oh, people don't even know..." - Or perhaps they even know it inside (not by the exact number but the gap is huge, it should be clear) but it's hard to accept it on the everyday level consciousness, so they just push it far... 

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Who Needs an Office? How to Go 100 Percent Remote.

Who Needs an Office? How to Go 100 Percent Remote. | Business Coaching | Scoop.it
Having a team work remotely can save lots of money and allow you to unleash creativity, huge amounts of work and an incredible amount of power.
Miklos Szilagyi's insight:

Interesting arguments...

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Multitasking Can Damage Your Brain and Career, Studies Say

Multitasking Can Damage Your Brain and Career, Studies Say | Business Coaching | Scoop.it
Researchers found that people who are regularly bombarded with several streams of electronic information cannot pay attention, recall information or switch from one job to another as well as those who complete one task at a time.
Miklos Szilagyi's insight:

Hmmm... slowly it will be clear that it might even cause sudden death... für alle Fälle, I just put down my IPhone (not true...:-)))

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Rescooped by Miklos Szilagyi from The Jazz of Innovation
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The Source Of Creativity

The Source Of Creativity | Business Coaching | Scoop.it
We want to be creative but channeling our creative impulses is no small feat. Is creativity something we are born with or can we learn it? In this hour, TED speakers examine the mystery of creativity.

Via Peter Verschuere
Miklos Szilagyi's insight:

"..TED speakers examine the mystery of creativity..."

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The Business Case for Empathy or, Why Customer Engagement Begins in their Shoes

The Business Case for Empathy or, Why Customer Engagement Begins in their Shoes | Business Coaching | Scoop.it

Customer engagement efforts need to begin with empathy if companies want to drive higher user adoption, increased renewal rates, and customer success.

 

A lot of great things have been written about how to cultivate customer engagement. But I think the why of customer engagement is lacking the same attention, as in, why customer engagement is important—beyond metrics, and even beyond the bottom line.  That’s why I’d like to make the business case for empathy.

 

Empathy can be defined as putting yourself in another person’s shoes. It’s a way of creating relationships by seeing the world through somebody else’s eyes. Empathy in the business world is gaining traction as a way to discuss interoffice relationships and leadership skills. But the conversation hasn’t shifted to the customer-business relationship, perhaps with the exception of customer journey mapping (at least, the customer journey maps that really take into consideration the motivations and barriers customers face). I’d like to argue that, for customer engagement to succeed, it has to begin with empathy.


By: MATTHEW BERGER



Via Edwin Rutsch
Miklos Szilagyi's insight:

It's soooo good that it needs repeating (and it's valid a far wider area than customer relationship management...): “Business is always personal. It’s the most personal thing in the world.” 

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Networks and Regenerative Thinking

Networks and Regenerative Thinking | Business Coaching | Scoop.it
“Abstraction is the enemy wherever it is found.... Local life may be as much endangered by those who would 'save the planet' as by those who would 'conquer the world.' For 'saving the planet' calls...
Miklos Szilagyi's insight:

"...Command and control is the essence of mechanical systems, an effort to fight entropy and keep things humming along predictably. Living systems thrive on the impulse to self-organise..."

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Will you be okay?

Will you be okay? | Business Coaching | Scoop.it

Lisa Bloom's stories...

Miklos Szilagyi's insight:

About the wrong and the good kind of stories... is it all the same which story you are telling? Nothing at all.... the stories which enables, which makes you free to be O.K. are the ones which are useful to nurture...

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Rise of HR

Rise of HR | Business Coaching | Scoop.it

“The Rise of HR: Wisdom from 73 Thought Leaders,” is a recent anthology published by the HR Certification Institute in collaboration with Dave Ulrich, Professor, University of Michigan and Co-founder of The RBL Group, Bill Schiemann, CEO, Metrus Group, Inc. and Libby Sartain, Business Advisor and Board Member. 


Via Kenneth Mikkelsen
Miklos Szilagyi's insight:

Free pdf, 582 pages...

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Kenneth Mikkelsen's curator insight, April 12, 2:17 PM

The following ten themes from the book offer valuable reflection, action and further reading for HR professionals around the world.


  1. The HR professional of today is more likely to be a talent expert, a technology expert and a consultant.  They must focus on 3 categories of skills: how to recruit, develop, and manage people; how to organize, enable and improve the organization; and how to manage, leverage, and exploit data and technology.
  2. Getting the transformational change process right in an organization means attending to the Structural, Cultural and Human elements. All change requires an expenditure of physical, emotional and cognitive resources that should be prioritized like any other organizational asset.
  3. HR leaders need to be conductors of the organizational orchestra, by coordinating the orchestra and being comfortable balancing the various tensions (individual versus firm, star versus supporting players, timing, and flow).  Three key elements underlying the new HR are talent, data and strategy, and require an ability to coordinate alignment across different levels of organizational hierarchy.
  4. HR professionals will need to spend more time thinking about and developing strategies for operating in what has become a transparent world.  More than ever before, HR professionals have to approach their role by constantly reminding their organization to consider the question: What would happen if an employee or customer saw this, or if this appeared on the front page of the newspaper?
  5. Creation of an employer brand is as important as our corporate brand - and thus HR and marketing should be attached at the hip.  In this age of transparency, employees are the media and HR is essential to marketing, as they deliver on the brand promise day in and day out.
  6. In any business dialogue, an HR professional can proffer three unique contributions - Talent, Leadership and Organization.  Three dimensions of competitive organization are organizational capabilities (what the organization is known for, good at doing, how it allocates resources), culture (pattern of how people think and act) and management actions (intellectual, behavioral and process agendas).
  7. Culture is the catalyst that connects executive leadership goals to HR goals and creates a perpetual winning environment.  Great cultures are created through everyday relationships that employees have with leaders, their work and with one another.
  8. Success in any field is based on two characteristics: long term resilience and the ability to be centered, or "in the zone" more frequently.  This resilience center spans five aspects of our lives: our emotions, our physical selves, our spirits, our finances and our relationships.
  9. Workforce metrics is strategically important for firms because the workforce is most firms' single largest expenditure - and the least scrutinized in assessing its impact on value creation.  HR must focus on delivering outcomes that enable top-line growth through the firm's strategic mindset and by leveraging the performance of individual roles that impact value creation and top-line growth.
  10. Forward-thinking HR organizations choose their leadership arenas carefully, letting others take the lead when trends are new to HR, and taking a leadership role as HR becomes more involved.  It means gaining credibility with functional partners from other disciplines so that they welcome the involvement of HR in their domain and are willing to help translate and apply their expertise to HR issues.


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Are we in control of our own decisions?

Are we in control of our own decisions? | Business Coaching | Scoop.it
Behavioral economist Dan Ariely, the author of Predictably Irrational, uses classic visual illusions and his own counterintuitive (and sometimes shocking) research findings to show how we're not as rational as we think when we make decisions.
Miklos Szilagyi's insight:

Not really... 

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Case study - Using the SF Approach to find £1.5 billion savings on HS2 (High Speed Train) Programme UK

Case study - Using the SF Approach to find £1.5 billion savings on HS2 (High Speed Train) Programme UK | Business Coaching | Scoop.it
Miklos Szilagyi's insight:

Solution-focused approach in a megaproject... a podcast interview with John Pelton MBE, Programme Partner Director on the London HS2 Crossrail project.... The SF-workshops has helped to make a 1.5 Bio GBP saving compared to the Phase 1 project budget...

 

"...the future perfect was a great place to start..."

 

(for me only the "Download to listen on a mobile device" link worked...)

 

Mr. Pelton is speaking in great details about why and in how the SF approach was useful... he mentions also that they tried out a good number of creative approaches and SF was the one which consistently worked better than the others...

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5 Tips to Chase Your Entrepreneurial Pursuit While Working a Full-Time Job

5 Tips to Chase Your Entrepreneurial Pursuit While Working a Full-Time Job | Business Coaching | Scoop.it
Think you need to quit your nine to five to start a business? Ridiculous!
Miklos Szilagyi's insight:

Well,  please, take this with some salt... it says that it's normal to work practically in all of your life awaken... while it might be a good/useful even necessary in certain periods, for a whole life it's a bit too much...

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5 Clues It's Time To Leave Your Company

5 Clues It's Time To Leave Your Company | Business Coaching | Scoop.it

The idea that one employee will remain at a business for a large chunk of their life is archaic. According to Forbes, most individuals remain at a work place for an average of 4.4 years before seeking employment elsewhere. Even if you’re only a couple of years in, and generally satisfied, chances are you might have a job change on the horizon.


Via David Hain
Miklos Szilagyi's insight:

Theoretically we more or less knowing this already... about the others... us, that's another thing... it's a new culture/mindset which is just around us and should/will win over... better to be used to it...

 

It's a fact that we will have averagely 8 to 10 (or more) posts,  jobs, something to earn money. in our working life-time... how to prepare ourselves, our kids for that? That is the question...

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David Hain's curator insight, April 2, 6:53 AM

Careers these days are gigs.  Monitor the signals that it might be time to go on tour!

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Why Your Love Life Should Take Priority Over Your Startup

Why Your Love Life Should Take Priority Over Your Startup | Business Coaching | Scoop.it
A romantic partner who actively supports your career is the most under-utilized tool of the modern entrepreneur.
Miklos Szilagyi's insight:

Interesting and not very common, still very common sense point of view in this start-up frenzy we have...

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One Colossal Content Checklist: 37 Tips For Writers

One Colossal Content Checklist: 37 Tips For Writers | Business Coaching | Scoop.it
Whether you are a writer, or manage a team of writers, use this colossal content writing checklist to create a compelling message for your audience.
Miklos Szilagyi's insight:

Some good things for bloggers too...

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The Most Productive Way to Develop as a Leader

The Most Productive Way to Develop as a Leader | Business Coaching | Scoop.it
The notion of “play” evokes an element of fantasy and potential — the “possible self,” as Stanford psychologist Hazel Markus calls the cacophony of images we all have in our heads for who we might become. I imagine John saying, “I have no idea what to do, but let’s just try something and see where this leads me.” If it doesn’t work, he’s free to pivot to something completely different because he isn’t invested in his initial approach.
Miklos Szilagyi's insight:

 "...The notion of “play” evokes an element of fantasy and potential — the “possible self,” as Stanford psychologist Hazel Markus calls the cacophony of images we all have in our heads for who we might become. I imagine John saying, “I have no idea what to do, but let’s just try something and see where this leads me.” If it doesn’t work, he’s free to pivot to something completely different because he isn’t invested in his initial approach..."

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Leadership By Virtue: Labeled leadership

Leadership By Virtue: Labeled leadership | Business Coaching | Scoop.it
What bothers me most is why one should decide and name one style, build a whole theory on that specific style if a leader is to use more than just one style?
Miklos Szilagyi's insight:

"..For me being a ‘leader’ is personality issue: the individual’s qualities and actions. Style, or rather behavior, is important but not unique and ever defined by only one ‘style’..." - For me too...

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