Pay attention to what comes out of your mouth. The language you use affects how you experience your world, and how others experience you. Inevitably, things get "lost in translation."
If you're familiar with cognitive distortion or cognitive bias, these psychology terms teach us that there are subtle ways that our mind can convince us of something that isn't really true. These inaccurate thoughts are usually used to reinforce negative thinking or emotions, thus holding us back.
We all do this, both consciously and unconsciously, and how we do it provides pointers to our underlying beliefs about ourselves, our peers, partners and colleagues, and the immediate world around us.
Have you ever gotten a sense of déjà vu while reading a book or watching a movie that’s otherwise totally new to you? Obviously you have— so many stories are built on the same foundations of archetypes and tropes. Stripped of complexities, all stories are basically the same: an individual ventures into the unknown to acquire something they desire.
That’s not a new idea— Joseph Campbell broke the door down in 1949 with his book, The Hero With a Thousand Faces. Odysseus, Christ, Captain Ahab, Gautama Buddha, Jane Eyre, Luke Skywalker… different names and faces, different times and places, but all the same story. Not only that, the same effective story. What Campbell called “The Hero’s Journey” has resonated with humanity for millennia, and is the root for so many stories that we cherish.
So why wouldn’t this apply to public speaking? Any muttonhead can tell you that good speeches tell a story. This infographic will show you exactly how Campbell’s 17 Steps can lead to storytelling success. It doesn’t matter if you want to discuss Martin Luther King’s march to Selma, why you deserve a raise, or Walking Dead plot summaries. The Hero’s Journey can apply to almost any presentation.
In the last 30 years, our work WIIFMs have changed dramatically. Across generations, people want the time they spend blending work and life to accrue tangible benefits beyond just a paycheck. Increasingly we prioritize a greater sense of purpose and an opportunity to improve our skills and knowledge nearly as much, and sometimes more, than we prioritize pay.
In competitive roles such as engineering, data analytics and biogenetics, the ability to prove and then improve our marketable skills is critical for career progression and talented people instinctively know this. When evaluating a job opportunity, they strategically weigh their opportunity to learn or gain a unique experience as much as they weigh their compensation and benefits package.
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