A few years back a normal marketer would need to bug their engineers everyday to run SQL queries in order to learn more about their customers. Nowadays, there are so many good tools out there for growth marketers that you do not need to rely on engineers to do all the work for you. Being data driven is important. As marketers, we want to be as data driven as possible so we know exactly what is working and what isn’t working. Here are 5 must have tools that I use on a daily basis and highly recommend it.