Policy. It can be a dirty word, especially in social media communities.Why? Poorly written social media policies restrict, deter and deaden social media engagement–the exact opposite of what businesses want.
However, great social media policies support, protect and empower high-quality engagement. It is about empowerment and trust.
More companies and B2B marketers are now recognizing the power of content marketing and the effect it is having on customer engagement and brand awareness. Even B2C Companies such as Coca Cola and American Express are embracing content marketing.
I’ve seen and heard this scenario countless times. Two perfectly suited strategic partners determine they should start doing some things together in an effort to create referral opportunities for each other.
One of the best ways to get a referral relationship moving is through content opportunities. It’s just such a logical way to extend what is already a proven marketing practice.
If you would like to build a killer local referral generator you should look no further than hosting a multi-author WordPress blog. (It doesn’t have to be WordPress, it’s just the best tool.)
These 20 blogs help marketers keep up with the ever-changing social media landscape to they can align their strategies and achieve results. They all have unique voices that cover a wide range of social-media-related topics, news, and trends. From tips to tactics to measurement, there’s something for everybody.
Stories are the heart and soul of social media because they’re powerful, they connect us and help prospects and customers engage with our businesses, products and brands. At their core, stories are about our shared experiences and the strength of our relationship. They’re a critical component of social media marketing.
If there is a currency for the internet, then it should be Web Traffic. Traffic is the blood of any website or blog, without Traffic, there is no use of having a dead page on the internet. Not all traffic are good, there is also bad traffic, and fake traffic.
This post is about the Fake Traffic, what is it, how it could hurt your blog based on a real story started a couple of weeks ago, so please keep reading and pay a full attention, this might be happening to you, and you just don’t know it.
I'm not the first person to tell you how the digital effect transformed a system of broadcasting into a system of engagement, converted boundary lines into empowerment zones, built two-way info bridges between organizations and customers, spawned partnerships between departments within a company, and effected the mutation of good old-fashioned media communications into "Informications."
With plethora of Social Media Platforms do you find yourself lost?? It seems so often that with an unprecedented rush by enterprise to implement marketing strategies unheard of till now and grab your share of attention thereby adding to the "noise" in the social space.
With millions of users across Facebook, Twitter & add to it the latest entry of Google+, the "noise" created is overwhelming.
The most interesting wave hitting the social web in 2012 is social curation. In this blog post I will discuss the evolution of social media from long-form to push-button, the emergence of social curation on sites such as Twitter and Tumblr, and the move to structured sets of curated content on Pinterest and its brethren.
Who doesn’t want their blogs to shine? While some do, others are relegated to the dustbin of history. Now, here’s the thing. Your blog definitely needs to be well written for it to succeed but, just a well written blog is not something that is going to help your blog achieve the kind of success that bloggers usually want.
So, let’s take a look at how you can develop your blog’s reputation:
Everywhere you look there is social media. It seems that every week there is a new social site launched. To make matters worse, for every social site launched, there seems to be two or more services created to measure, track and monitor that service.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.