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Current news, tips and trends for business and marketing
Curated by Gregg Breward
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How to Master Pinterest for B2B Marketing

How to Master Pinterest for B2B Marketing | Business and Marketing | Scoop.it
It may be time for B2B to step into the game, take advantage of Pinterest's popularity, and use it as a new traffic and lead generator. But how can you come up with a Pinterest strategy that fits B2B? Let's take a look ...

 

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85+ Copywriting Resources

85+ Copywriting Resources | Business and Marketing | Scoop.it
Copywriting skill usually progresses along 3 stages:

Stage 1: Understanding the Mechanics 

Stage 2: Learn­ing the Psy­chol­ogy of “Sales­man­ship in Print”

Stage 3: Becom­ing a Seri­ous Stu­dent of Adver­tis­ing Artistry

 

So with that in mind, here are some solid resources, both free and paid, to get you to that next level:

 

 

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Content Marketing: 51 Ideas for Blog Posts

Content Marketing: 51 Ideas for Blog Posts | Business and Marketing | Scoop.it
51 Blog Post Ideas for your Content Marketing Strategy A blog is an excellent component to any content marketing strategy.

 

Have you ever been stumped when sitting down to write a blog post? Maybe you are new to blogging and don’t know where to start.

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Conversation Agent: 50 Blogs for Your Must Read List

Conversation Agent: 50 Blogs for Your Must Read List | Business and Marketing | Scoop.it
If you're like me, you like to find stimulating and thought provoking content online beyond the obvious and often recommended small group. People who ask questions differently, or maybe from a new domain and subject matter.
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6 Google+ Tips for Businesses

Has your business set up a Google+ page?

 

Google+ is growing at an impressive rate.  Google has reached over 90 million registered users—far exceeding expected growth rates.

According to CNN’s Mark Millan, it took Facebook about four years to grow to that many users. It took Twitter almost five years to grow to the same size.

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11 LinkedIn Marketing Gems You're Missing Out On

11 LinkedIn Marketing Gems You're Missing Out On | Business and Marketing | Scoop.it
Discover 11 LinkedIn marketing gems that will transform the way you use the social media network for inbound marketing.
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56 Ways to Market Your Business on Pinterest

Don't let all the hearts and flowers floating around on Pinterest fool you. Behind all that beauty, Pinterest is fast becoming a heavy hitting marketing tool.
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Mashable Weekend Recap: 29 Stories You Might Have Missed

Mashable Weekend Recap: 29 Stories You Might Have Missed | Business and Marketing | Scoop.it
Catch up on all the Mashable stories you missed with our weekend recap.
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The History of Marketing: An Exhaustive Timeline [INFOGRAPHIC]

The History of Marketing: An Exhaustive Timeline [INFOGRAPHIC] | Business and Marketing | Scoop.it
An detailed timeline infographic featuring the history of marketing from 1450 to 2012.
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Content Marketing Tactics Now Critical to All Businesses [INFOGRAPHIC]

Content Marketing Tactics Now Critical to All Businesses [INFOGRAPHIC] | Business and Marketing | Scoop.it
Infographic using a variety of content marketing research to show the ever-growing importance of content marketing strategies and tactics.
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The Last Temptation Of Social Media

The Last Temptation Of Social Media | Business and Marketing | Scoop.it

There's a growing lesson for big brands in Social Media. Unless you own the platform (like a Blog, Podcast or your own, personal, online social network), ensure that everything else is a channel for you to connect and not the entire platform. In a world where Facebook has close to one billion users and a day's worth of video is being uploaded to YouTube every sixty seconds, it is tempting for brands to forgo their own spaces and just do everything within someone else's environment... it's dangerous.

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10 Reasons Pinterest Booked 10 Million Visitors a Month So Fast - Forbes

10 Reasons Pinterest Booked 10 Million Visitors a Month So Fast - Forbes | Business and Marketing | Scoop.it
Pinterest, the almost two-year-old social scrapbooking site, is on a tear. TechCrunch reported on Tuesday that Pintrest reached 11.7 million monthly active users.
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Is it Better to Share on Google+, Facebook or Twitter?

Is it Better to Share on Google+, Facebook or Twitter? | Business and Marketing | Scoop.it

All marketers know that if you can make something so shareable that it goes viral then you will produce results for brands that will sell products and make people famous and maybe even position your agency as part of marketing folklore.

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Why are Brands Shutting Their Facebook Stores?

Why are Brands Shutting Their Facebook Stores? | Business and Marketing | Scoop.it
Brands are aborting their early efforts at what became known as F-commerce. But why leave so soon?
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22 Ways to Create Compelling Content When You Don’t Have a Clue [Infographic]

22 Ways to Create Compelling Content When You Don’t Have a Clue [Infographic] | Business and Marketing | Scoop.it
If you've been with us since the beginning, you know we like to practice what we preach. This (our first) infographic is no different.

 

This infographic demonstrates how to repurpose existing content in a different media format, get more bang from your archives, and reach new and different audiences in the process.

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How Setting the Cloud Free Could Change the Internet Forever

How Setting the Cloud Free Could Change the Internet Forever | Business and Marketing | Scoop.it
Cloud computing is very much tethered to the physical world through server networks. This startup has the technology to set it free.
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20 Most Useful Blog Plugins For Non-Geeks

Blog plugins are short pieces of programming code that add a specific set of features to your blog. While there’s a wide variety of blog plug-ins available, here are twenty of the most useful plug-ins explained in plain English for non-geeks.
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Why Google+ is Kicking Facebook’s Ass for Business Marketing

Why Google+ is Kicking Facebook’s Ass for Business Marketing | Business and Marketing | Scoop.it
Read how and why Google+ business profiles have become more effective than Facebook Pages for businesses.
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9 Hot Tips for Small Business Marketing on Facebook

9 Hot Tips for Small Business Marketing on Facebook | Business and Marketing | Scoop.it
Think you need a large budget and a whole army to maintain a marketing campaign on Facebook? Think again. Here are a few time-saving tricks.
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Social Media Week in Review: What you may have missed

Social Media Week in Review: What you may have missed | Business and Marketing | Scoop.it
Since it's so hard to keep up with everything that's shared on social media, here's a weekly guide to things that may have passed you by. Read this blog post by Sree Sreenivasan on SreeTips.
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Five Types of Social Media Influencers | Social Media Today

Five Types of Social Media Influencers | Social Media Today | Business and Marketing | Scoop.it
What makes a good influencer?“Influence” is a concept difficult to evaluate since it refers to both subjective and objective values, resulting in a measurement of:...
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Agencies: Walk Your Talk

Agencies: Walk Your Talk | Business and Marketing | Scoop.it
Margie Clayman explores the dangers that agencies who lack knowledge or expertise in social media marketing can have on their clients in this guest post.
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Tweeting Fat in Skinny Jeans | | Social MagnetsSocial Magnets

Tweeting Fat in Skinny Jeans | | Social MagnetsSocial Magnets | Business and Marketing | Scoop.it
Tweeting Fat in Skinny Jeans is something I see every day on Twitter .Learn how to get retweeted and engage your audience.
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B2B Social Media is Huge Part of Content Marketing Explosion

Infographics with B2B social media stats always get my attention. And it's cool when they source their statistics. This content marketing infographic does both.
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