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The Top 50 KISSmetrics Posts of 2012

The Top 50 KISSmetrics Posts of 2012 | Business and Marketing | Scoop.it

 

It’s a new year! And I would wager that it’s probably stacked with new and exciting goals, filled to the brim with marketing ideas to try out. Before you jump into this year’s awesome marketing plan, we want to take a moment to shine light on the amazing content published here on the KISSmetrics blog in 2012. This way, you can catch up on the great information you might have missed throughout the year so you can start off 2013 with a knowledgeable bang! This sampling of our top content includes posts on analytics, conversions, social media, SEO, website design, and much more!

 
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Business and Marketing
Current news, tips and trends for business and marketing
Curated by Gregg Breward
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Study: How 4 Highly Profitable SaaS Companies Market to Enterprises | Process Street

Study: How 4 Highly Profitable SaaS Companies Market to Enterprises | Process Street | Business and Marketing | Scoop.it
Are you ready to market your SaaS product to enterprises? Do you know what makes or breaks a million dollar deal? There's a huge segment of SaaS companies that target only SMBs, and an increasingly well-funded bunch that go after the enterprise market from the outset. Some, like Dropbox, Asana, and HubSpot, have gradually scaled their products to meet the needs of enterprise customers. By looking at their enterprise-specific landing pages, we can isolate the key factors these companies have chosen to persuade enterprises, and find out what works. After all, billion dollar companies aren't making shots in the dark when it comes to their marketing decisions. I also examine Box's landing page, a company that pivoted to serve the enterprise market early on. Attracting enterprises has been a recent consideration for Process Street, which is partially why I decided to look into the methods successful SaaS companies use to attract more enterprise customers. The buying process for SMBs and
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How To Choose The Perfect Look for Your Company’s Website

How To Choose The Perfect Look for Your Company’s Website | Business and Marketing | Scoop.it
Companies and organizations nowadays choose to hire agencies like Proweaver which could help them create their own custom web design. They decide to pursue this path because of the higher success rates of these companies with hired website experts. Besides, having another person to worry about this specific type of marketing method would be convenient and cheaper for them.
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The Simplex Process: A Robust Creative Problem Solving Process

The Simplex Process: A Robust Creative Problem Solving Process | Business and Marketing | Scoop.it
This powerful step-by-step process helps you identify and solve problems robustly and creatively.

Via Steven Bonacorsi
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Dennis Swender's curator insight, April 19, 11:22 AM
In addition to helping address business problems, this process provides a synthesis for more comprehensive and accurate educational research.
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Google Says It Kept Its Promise, Trained 1 Million Africans In Digital Skills

Google Says It Kept Its Promise, Trained 1 Million Africans In Digital Skills | Business and Marketing | Scoop.it
Keeping promises: Google Africa digital skills training happened for 1 million Africans. Google also laying 1000s of miles of fiber optic cable in Africa.
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Why Solar Will Bring an End to Oil

Elon Musk: "We'll look back on the gasoline car the same way we look back on coal—something that belongs in a museum."
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Why Chasing Accomplishments Won't Work for Success - Social Magnets

Why Chasing Accomplishments Won't Work for Success - Social Magnets | Business and Marketing | Scoop.it
In an ever-changing digital world, businesses and individuals need to focus on growth over accomplishments to find success in the market. Lear
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Four trends that will shape the African business landscape in 2017

Four trends that will shape the African business landscape in 2017 | Business and Marketing | Scoop.it
“2017 will be the year the continent bounces back,” says African entrepreneur Mohammed Dewji.
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9 Task Automation Tools You Should Be Using | Process Street

9 Task Automation Tools You Should Be Using | Process Street | Business and Marketing | Scoop.it
Executives lose 10-15% of their time through not automating simple tasks. Task automation is quick and simple. These 9 tools will help you implement automation.
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14 Free Business Tools to Make Your Startup more Successful in 2017

14 Free Business Tools to Make Your Startup more Successful in 2017 | Business and Marketing | Scoop.it
Being an entrepreneur, it is imperative that you must be equipped with an in-depth knowledge of the major variables, in the both internal and externa
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A Step-by-Step Guide to Using Google Search Console Like a Boss

A Step-by-Step Guide to Using Google Search Console Like a Boss | Business and Marketing | Scoop.it
Killing it at SEO requires that you use a lot of different tools. There’s SEO software, apps, analytics, and s
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9 Surprisingly Affordable Enterprise-Grade Marketing Tech Tools for Small to Medium Businesses

9 Surprisingly Affordable Enterprise-Grade Marketing Tech Tools for Small to Medium Businesses | Business and Marketing | Scoop.it
There are now plenty of marketing tools with downright amazing capabilities that are perfect for SMBs.
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5 B2B Sales Trends to Watch in 2016 [Infographic]

5 B2B Sales Trends to Watch in 2016 [Infographic] | Business and Marketing | Scoop.it
Learn about five emerging trends reps should look out for in 2016.
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Buildings to Generate Their Own Power With Innovative Glass Blocks

Buildings to Generate Their Own Power With Innovative Glass Blocks | Business and Marketing | Scoop.it
Buildings could soon be able to convert the sun's energy into electricity without the need for solar panels.
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$0 Design Tools to Help You Create Your Next Project

$0 Design Tools to Help You Create Your Next Project | Business and Marketing | Scoop.it
Creating a well-designed site, product, or project usually isn’t cheap. You know you want to make something that looks good–but how do you do it if you’re working with a limited budget? While there’s…
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7 Tools for Generating Infinite Content Ideas for Your Blog

7 Tools for Generating Infinite Content Ideas for Your Blog | Business and Marketing | Scoop.it
Blogging sucks. Okay that’s a bit extreme. In fact, there’s a lot that I enjoy about blogging—mainly connecting with yo
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IBM to Train 25 Million Africans for Free to Build Workforce

IBM to Train 25 Million Africans for Free to Build Workforce | Business and Marketing | Scoop.it
International Business Machines Corp. is ramping up its digital-skills training program to accommodate as many as 25 million Africans in the next five years, looking toward building a future workforce on the continent.
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“Hey $FNAME” is Dead. Here’s How to Personalize Marketing in 2017

“Hey $FNAME” is Dead. Here’s How to Personalize Marketing in 2017 | Business and Marketing | Scoop.it
One third of marketers believe personalization will be the most important trend in the future. Here’s how to truly personalize your marketing messages to cut through the clutter.
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Foresight Africa: Top priorities for the continent in 2017 | Brookings Institution

Foresight Africa: Top priorities for the continent in 2017 | Brookings Institution | Business and Marketing | Scoop.it
In this year’s Foresight Africa, the Brookings Africa Growth Initiative scholars and outside experts explore six overarching themes that provide opportunities for Africa to overcome its obstacles t…
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15 Ways to Turn a Very Text-Heavy, Bullet-Ridden Slide into Amazing! [Presentation Hackathon Part 3]

15 Ways to Turn a Very Text-Heavy, Bullet-Ridden Slide into Amazing! [Presentation Hackathon Part 3] | Business and Marketing | Scoop.it
Beware if you are still creating slides full of bullet points! Very soon, you will find audiences leave the hall in disgust or hold a placard in protest “No Bullet Points, Please.”
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Marketing Plan Template Generator

Marketing Plan Template Generator | Business and Marketing | Scoop.it
HubSpot's marketing plan generator helps you outline your annual marketing strategy and identify top initiatives so you can hit your year-end goals.
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Want to Know the Search Traffic Secrets from 106 of the Most Popular Blogs?

Want to Know the Search Traffic Secrets from 106 of the Most Popular Blogs? | Business and Marketing | Scoop.it
Get more organic search traffic by using these search traffic statistics from 106 of the most popular blogs and find your easy keywords.
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Ask the Futurists: 10 Bold Predictions for 2030

Ask the Futurists: 10 Bold Predictions for 2030 | Business and Marketing | Scoop.it
Ask the Futurists: 10 Bold Predictions for 2030 Which up-and-coming IoT companies will make the biggest splash next year? BY ATLANTIC RE:THINK Tags: Future Tech Tens of billions of devices, sensors, vehicles and people wil
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Strategic Thinking Exercises – More than 200 Strategic Planning Questions

Strategic Thinking Exercises – More than 200 Strategic Planning Questions | Business and Marketing | Scoop.it
strategic thinking exercises and strategic planning questions encourage and allow people to talk about what they know including their factual
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