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building community through social media
Musings on influencing, connecting and sharing through social media
Curated by Becky Gaylord
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#ShowUcare Social ~ Listen & Learn from the Best & Be Yourself!

#ShowUcare Social ~ Listen & Learn from the Best & Be Yourself! | building community through social media | Scoop.it

In my last post "Did they put the wrong person on the Digital Top 50 list, me?" I went into details about how shocked I was to be listed along side so many great social media leaders and mentors. I


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Brian Fanzo's curator insight, June 30, 11:31 PM
People follow YOU because they want to hear from YOU.. So listen and learn from those that are living social but then find out what makes YOU worth following!
Brian Fanzo's comment, July 8, 1:06 PM
Thanks so much for sharing!
Miguel A. de Jesus's curator insight, July 8, 4:09 PM

I particularly like item #3, "Find your voice and give more than you get"!

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30 Favorite #TwitterChats from a #TwitterChatAholic

Here is my list of 30 Twitter Chats that I enjoy each week! Social media isn’t just about posting links, gaining followers, telling people what your eating ...

Via Brian Fanzo
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Brian Fanzo's curator insight, May 21, 5:18 PM

If you like communities and want to expand your chats on twitter.. I am sure you will be able to find a couple new ones on my list here..

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The Ecosystem of Linkedin

The Ecosystem of Linkedin | building community through social media | Scoop.it
LinkedIn has reached over 200 million members worldwide, making it the world’s largest professional network. The Ecosystem of LinkedIn infographic from Dynamic Search explains why LinkedIn is a must have tool for everyone.

Via Lauren Moss
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Phil Lauterjung's curator insight, October 4, 2013 2:38 PM

Great visual for anyone wanting to know more about using LinkedIn.

 

 
Authentis Formations's curator insight, October 15, 2013 7:42 AM

Mieux comprendre Linkedin pour mieux l'utiliser !

Jerome D. Simon's curator insight, October 21, 2013 3:36 AM

Infographie très claire

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Invite Social Media Influencers to Your Brand\'s Home

Invite Social Media Influencers to Your Brand\'s Home | building community through social media | Scoop.it
If a brand is serious about actively engaging with its core audience, then social media influencers need to be embraced as part of its holistic marketing strategy.
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The Top 100 Most Social Customer Service Pros On Twitter

The Top 100 Most Social Customer Service Pros On Twitter | building community through social media | Scoop.it
The Top 100 Most Social Customer Service Pros On Twitter - The Huffington Post

Via Alessandro Rea
Becky Gaylord's insight:

This is a fabulous list!

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Top Reasons Why Consumers Unsubscribe Via E-Mail, Facebook & Twitter

Top Reasons Why Consumers Unsubscribe Via E-Mail, Facebook & Twitter | building community through social media | Scoop.it

More than 90% of consumers unsubscribe, "unlike" or stop following brands because of too frequent, irrelevant or boring communications, according to a report by social media and e-mail marketing services company ExactTarget.Released Tuesday, "The Social Break-Up" is a study that surveyed more than 1,500 consumers, exploring changing online behaviors and top motivations for "unliking," unfollowing and unsubscribing from brand communications via Facebook, Twitter and e-mail....


Via Jeff Domansky
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Two Pens's curator insight, July 15, 2013 11:59 AM

Too much mailing/posting and too little value. That's why I unsubscribe and why most others do too.

SCORENAZ's curator insight, July 15, 2013 10:27 PM

Interesting report.

Jeff Domansky's curator insight, July 16, 2013 1:05 PM

Great reminder for marketing and content pros to keep content valuable or find your subscribers disappearing.

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Find the True Twitter Influencers in Any Niche or Location with Twtrland

Find the True Twitter Influencers in Any Niche or Location with Twtrland | building community through social media | Scoop.it
A simple way to browse the social web

Via Robin Good
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Jeff Domansky's curator insight, July 1, 2013 2:17 PM

Anyone looking to develop an influencer marketing strategy will find Twtrland very helpful and very inexpensive. Robin good provides his assessment.

Elia Morling's comment, July 1, 2013 5:20 PM
Thanks Robin, this is actually one of the better tools I have tested in this nische
Robin Good's comment, July 1, 2013 5:24 PM
Good Elia, I am glad you find it useful.
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Tips For A Successful Social Media Campaign On Facebook, Twitter and LinkedIn [Infographic]

Tips For A Successful Social Media Campaign On Facebook, Twitter and LinkedIn [Infographic] | building community through social media | Scoop.it
When a social media campaign is done right, more leads and publicity are generated for a business.
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How to Use Social Media to Build Stronger Community Ties

How to Use Social Media to Build Stronger Community Ties | building community through social media | Scoop.it
Thursday is guest post day here at Duct Tape Marketing and today's guest is Joe Shervell - Enjoy!
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Link Building Case Study: How I Increased My Search Traffic by 110% in 14 Days

Link Building Case Study: How I Increased My Search Traffic by 110% in 14 Days | building community through social media | Scoop.it
Here you’ll learn about The Skyscraper Technique: my system for turning content into high quality backlinks.

Via Ian Cleary
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Ian Cleary's curator insight, May 31, 2013 11:41 AM

I love this article!

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What Creates Brand Loyalty? | Infographic

What Creates Brand Loyalty? | Infographic | building community through social media | Scoop.it
This infographic shows what drives brand loyalty. A retro theme with some bright colors. Simple!

Via Martin (Marty) Smith, massimo facchinetti
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Martin (Marty) Smith's curator insight, May 1, 2013 9:01 AM

Join Brands Don't Buy Them
Agree with this infographic about what makes people loyal to brands. Brands are shorthand for contemporary life. We bundle so much meaning into brands such as Nike, Apple and REI that it would be hard to imagine modern life without these shortcuts. 

Faith Popcorn famously said people don't BUY brands they JOIN them and these "loyalty" reasons can help form a brand people want to join.  

Yu Ji's curator insight, May 1, 2013 10:42 AM

Get your customer know you and then, don't forget to get them fall in love with you as well!!

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'Social media needs to put the person at the heart of the story' | Comments from media industry experts | Journalism.co.uk

'Social media needs to put the person at the heart of the story' | Comments from media industry experts | Journalism.co.uk | building community through social media | Scoop.it
Esra Dogramaci ('Social media needs to put the person at the heart of the story' http://t.co/XBtIFvgaY7 vía @journalismnews)
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Four Ways to Reward Your Online Community by @eveypistorio

Four Ways to Reward Your Online Community by @eveypistorio | building community through social media | Scoop.it
Want to grow an army of brand superfans? Make sure you reward your online community! Here are three easy ways to reach out and honor your fans.
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5 Methods And 15 Tools To Find Your Audience And Build a Community

5 Methods And 15 Tools To Find Your Audience And Build a Community | building community through social media | Scoop.it
When you build a community, you create supportive brand advocates. How do you find and nurture this group? Here are our favorite tools and strategies.
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To Create Real Change, Leadership Is More Important Than Authority

To Create Real Change, Leadership Is More Important Than Authority | building community through social media | Scoop.it

Aspiring young executives dream of climbing the ladder in order to gain more authority.  Then they can make things happen and create the change that they believe in.  Senior executives, on the other hand, are often frustrated by how little power they actually have.

 

The problem is that while authority can compel action it does little to inspire belief.  Only leadership can do that. It’s not enough to get people to do what you want, they have to also want what you want or any change is bound to be short lived.

 

That’s why change management efforts commonly fail.  All too often, they are designed to carry out initiatives that come from the top.  When you get right down to it, that’s really the just same thing as telling people to do what you want, albeit in slightly more artful way.  To make change really happen, it doesn’t need to be managed, but empowered.

 


Via Kenneth Mikkelsen
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Ivon Prefontaine's curator insight, June 1, 4:59 PM

There is a difference between authoritarian and authority. Authority is about authoring authority in the words and actions. It is artful; whereas authoritarian is about management and technique which are imposed. We give people something which is empowers them rather than engaging them in their work, their calling.

donhornsby's curator insight, June 2, 8:03 AM

(From the article): Control is an illusion and always has been an illusion.  It is a Hobbesian paradox that we cannot enforce change unless change has already occurred.  The lunatics always run the asylum, the best we can do as leaders is empower them to run it right.

 

And that’s why change always requires leadership rather than authority.  Respectable people always prefer incumbency to disruption.  Only misfits are threatened by the status quo.  So if you want to create real change, it is not power and influence that you need, but those who seek to overthrow it.

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How CEOs Can Engage through Social Media -- A Conversation with Weber Shandwick CEO Andy Polansky on CEOs and Social Media

How CEOs Can Engage through Social Media --  A Conversation with Weber Shandwick CEO Andy Polansky on CEOs and Social Media | building community through social media | Scoop.it
Andy Polansky sharing CEO social media insights with Robert Reiss Social media has rapidly evolved into an integral part of marketing and public relations strategy.

Via Jessica Kelly
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An Example of a Social Media Contest Done Right! via @FStoppers @ Weeder

An Example of a Social Media Contest Done Right! http://t.co/KzkEnpobgt #photography #arts
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Make Better Business Decisions by Conducting Consumer Research on Social Media - Business 2 Community

Make Better Business Decisions by Conducting Consumer Research on Social Media - Business 2 Community | building community through social media | Scoop.it
Make Better Business Decisions by Conducting Consumer Research on Social Media via @B2Community http://t.co/xNktyFa4r1
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7 Ways To Use Social Media for Student Retention

7 Ways To Use Social Media for Student Retention | building community through social media | Scoop.it
Colleges and universities can use social media to increase their student retention rates. Check out these seven ways to make it work for you.
Becky Gaylord's insight:

What great ideas!

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4 Tools to Find Friends on Social Media | Social Media Today

4 Tools to Find Friends on Social Media | Social Media Today | building community through social media | Scoop.it
Here are four of the best tools for reconnecting with friends on social media.
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Social media spreads and splinters Brazil protests - NBCNews.com (blog)

BreakingNews.ie
Social media spreads and splinters Brazil protests
NBCNews.com (blog)
"Social media has helped us organize without having leaders," said Victor Damaso, 22, demonstrating on Sao Paulo's main Paulista Avenue on Thursday night.
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How to Transform Your Social Media Connections Into Real-Life Relationships

How to Transform Your Social Media Connections Into Real-Life Relationships | building community through social media | Scoop.it
Want to use social media to build real-life relationships? Check out this post to get some tips.
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The Must-Have Resources for Community Managers | SproutSocial

The Must-Have Resources for Community Managers | SproutSocial | building community through social media | Scoop.it

Jonha Ducayag Revesencio, a Freelance Community Manager, shared some of her personal must-have resources in community management.

Other community managers who shared their resources are Tim McDonald of HuffingtonPostLive, Mariana Nepomuceno of ReverbNation and Khaleelah Jones of Welltok.


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10 Best Social Media Management Tools

10 Best Social Media Management Tools | building community through social media | Scoop.it

Social media is one of the most effective ways for you and your business to get more traffic and generate new leads. Having a presence on all the major networks like Facebook, Twitter and LinkedIn is a necessity these days for any business. But what tools are the social media gurus actually using to manage these multiple accounts?


Via Martin Gysler
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academiPad's comment, April 20, 2013 10:50 AM
I see... I am using the Mac version of Tweetdeck. Will have to check out these other hootsuite features again and digg deeper
Martin Gysler's comment, April 20, 2013 10:52 AM
Thank you for your very useful information Wendy. I think you said what many people need to know to find their way in the social media world where the plethora of tools makes things, sometimes, complicated.
Anthony Burke's comment, April 21, 2013 1:22 AM
All these tools keep "leap-frogging" each other in terms of functionality so I just keep an eye on several of them which is where this community comes in useful to see what others think and are using :)
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How to Build Community on Your Blog | Dukeo.com

How to Build Community on Your Blog | Dukeo.com | building community through social media | Scoop.it
What's all this talk about building a community on your blog? What exactly is a community and do you really need one?
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