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The Big Problem with the Second Screen

The Big Problem with the Second Screen | Social TV, Transmedia, Broadcast Trends | Scoop.it

There seem to be countless ongoing discussions about the second screen. And for good reason. eMarketer predicts that in 2012 about half of all U.S. mobile phone users will own smartphones, and about 25% of all internet users will own a tablet (mostly iPads)..


Via Nicholas Barr
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Why Twitter Has Become The Best/Worst Thing For TV

Why Twitter Has Become The Best/Worst Thing For TV | Social TV, Transmedia, Broadcast Trends | Scoop.it

As we disgorge the contents of our fevered brains onto Twitter, reacting to every twist and turn, some poor researcher is collating that data to show to sweat-drenched producers. To them, those second-by-second responses could mean the difference between getting recommissioned and begging for a job


Via Nicholas Barr
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Three Lessons for Social TV

Three Lessons for Social TV | Social TV, Transmedia, Broadcast Trends | Scoop.it
You may have noticed something was missing throughout the nation's most social sporting event of the year. The Super Bowl in-game broadcast had zero social media TV integration.
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Is TV Dead? New Book Explores Future of Television

Is TV Dead? New Book Explores Future of Television | Social TV, Transmedia, Broadcast Trends | Scoop.it

Mike Proulx and Stacey Shepatin, SVP/Director of Social Media and SVP/Director of National Broadcast at renowned advertising agency Hill Holliday, have teamed up in their new book, SOCIAL TV: How Marketers Can Reach and Engage Audiences by Connecting Television to the Web, Social Media, and Mobile


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ทิศทางวิทยุ-โทรทัศน์ ย่างก้าวสู่ 'ยุคดิจิตอล'

ทิศทางวิทยุ-โทรทัศน์ ย่างก้าวสู่ 'ยุคดิจิตอล' | Social TV, Transmedia, Broadcast Trends | Scoop.it
แวดวงกิจการวิทยุและโทรทัศน์ยังคงตื่นตัว กับ ดิจิตอล ที่เข้ามามีบทบาทต่อภาคธุรกิจมากขึ้นในปัจจุบันและต่อเนื่องไปยังอนาคต แม้ว่ากระบวนการผลิตคอนเทนต์ทางวิทยุและโทรทัศน์จะก้าวขาข้างหนึ่งไปเป็นระบบดิจิตอลแล้ว (RT @supinya: ทิศทางวิทยุ-โทรทัศน์ ย่างก้าวสู่...

Via มานะ ตรีรยาภิวัฒน์
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Simon Staffans: Why Transmedia is a no-brainer for TV

Simon Staffans: Why Transmedia is a no-brainer for TV | Social TV, Transmedia, Broadcast Trends | Scoop.it

There’s no denying it. The audience has moved on. It’s no longer a question of whether a show should be developed for second screen action, for interactivity and for a socially connected, proactive audience. It doesn’t matter whether anything in television is developed with this in mind or not, it’s happening anyway.

- help creators and find logical, engaging ways to give the audience tools and reasons to create and interact
- help marketing people find logical entry points for an audience to connect themselves to the stories told
- and will give birth to new ideas and highlight new possibilities when it comes to using technology, apps and software in connection to a given show.


Via Gary Hayes
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Social Media..ความหวังของ TV ดึงคนดูกลับมา.. | Facebook

Social Media..ความหวังของ TV ดึงคนดูกลับมา.. | Facebook | Social TV, Transmedia, Broadcast Trends | Scoop.it

หลังจากที่คนหันมาใช้ social media กันมากขึ้น รวมถึงคนผลิตรายการทีวีมีการดึงเอา social media เข้าเป็นส่วนหนึ่งของการนำเสนอรายการ / โปรโมตรายการ / และสร้างการสนทนาเกี่ยวกับรายการของตัวเอง กลับกำลังสร้างปรากฎการณ์ใหม่ของการรักษาฐานคนดู mass ของทีวีไว้..ที่น่าจะเป็นไปได้

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Virtual MSO will emerge in 2012; Netflix, Amazon among possible players

A virtual cable MSO will emerge in 2012, using the Internet to distribute national cable networks to pay TV subscribers, veteran cable analyst Richard Greenfield predicted Friday. Among the players Greenfield says could launch a virtual cable operation are Microsoft (Nasdaq: MSFT), Amazon (Nasdaq: AMZN), Apple (Nasdaq: AAPL) and Netflix (Nasdaq: NFLX), Greenfield said. Pay TV providers such as Verizon (NYSE: VZ), Dish Network (Nasdaq: DISH), AT&T (NYSE: T) and Comcast (Nasdaq: CMCSA) could also use over-the-top video to sell pay TV subscriptions nationwide, he added.  "We believe the stage is set for one or more virtual MSOs to be created in 2012," Greenfield, managing director and media analyst at BTIG, wrote in a blog post. While getting cable networks to agree to licensing deals remains one of the biggest challenges for virtual operators, Greenfield notes that telcos and DBS providers were able to overcome those obstacles.


Via Peter Rosenberg
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MediaPost Publications Too Many Devices for Video? Let Social TV Save the Day! 11/29/2011

Too Many Devices for Video? Let Social TV Save the Day!
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Internet station fills void for local radio coverage | Independent ...

Internet station fills void for local radio coverage | Independent ... | Social TV, Transmedia, Broadcast Trends | Scoop.it
CONCORD, N.C. --. When AM radio station WEGO 1410 stopped covering the Cabarrus County area, it left Mark Plemmons without a job and left a void for local radio coverage. That's when Plemmons decided to do something many ...

Via Martyn Brown
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How To Scale A Large Video Site

How To Scale A Large Video Site | Social TV, Transmedia, Broadcast Trends | Scoop.it

From the article: "Launching of large-scale online video portals requires a great deal of precision and accuracy at the design stage.

In addition to complex infrastructure of a Web platform (the portal itself), we have to deal with a no less complex infrastructure video platform (as content delivery is only part of the platform).

In this post, we will discuss some of the important principles of online video service design that we have learned over the five years of working on similar projects."


Via Nicolas Weil, Robin Good
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Kogeto

Kogeto | Social TV, Transmedia, Broadcast Trends | Scoop.it
Kogeto is a NYC-based company that makes Dot, a 360 panoramic camera attachment for the iPhone 4, and Lucy, the world's most advanced panoramic video camera.
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On the record with NPR chief Gary Knell: ‘Radio isn’t going away, it’s going everywhere’

The new CEO discusses connected cars, threats to public funding, and the organization's fully multi-platform approach to news.
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BBC World Service - 80 years of international broadcasting

BBC World Service - 80 years of international broadcasting | Social TV, Transmedia, Broadcast Trends | Scoop.it
The BBC is celebrating 80 years of international broadcasting.
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What in the world is #SocialTV? | wearetechMAP

What in the world is #SocialTV? | wearetechMAP | Social TV, Transmedia, Broadcast Trends | Scoop.it

“Why should we care about it, who is using it and how is it supporting business?” - We’re glad you asked, we were wondering the exact same thing – hah! it’s also referred to as #ConnectedTV o_0


Via Raffaele Nappi
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What is social TV? | SmartPlanet

What is social TV? | SmartPlanet | Social TV, Transmedia, Broadcast Trends | Scoop.it
View video: At Digitial Living Room conference in Santa Clara, Calif., media executives discuss a new buzzword being bandied about, socia...
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» How social media helped make ‘Downton Abbey’ a hit PBS show

» How social media helped make ‘Downton Abbey’ a hit PBS show | Social TV, Transmedia, Broadcast Trends | Scoop.it
How social media helped make ‘Downton Abbey’ a hit PBS show...

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Reportr.net » Live blog: CBC CEO Hubert Lacroix of the future of public broadcasting

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“We’re not looking for TV shows with extensions, but cross-media experiences”

“We’re not looking for TV shows with extensions, but cross-media experiences” | Social TV, Transmedia, Broadcast Trends | Scoop.it

But innovation is nothing without a strong commercial capacity. In the new media space, establishing good working relationship with brands and agencies is key. FremantleMedia is one of the leaders in online branded entertainment with projects for brands such as RedBull, Mars, Intel, Tampax, Pampers… Our latest project is in the USA, where we’ve just produced a factual entertainment show for Buick and MSN.
In parallel we continue to bring more interactivity, more dialogue opportunities, to our TV shows, from Twitter and Facebook extensions to social games that let you apply to be on the show.


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Channel 4 at 30: from Countdown to Big Brother, the shows that got us talking

Channel 4 at 30: from Countdown to Big Brother, the shows that got us talking | Social TV, Transmedia, Broadcast Trends | Scoop.it
Since 1982, the Guardian has reported on Channel 4's efforts to inform, entertain, and sometimes even shock the nation...
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Cable Operators Hold Keys To Entertainment Future

Consumers have come to expect relatively good deals for Web access. But as broadband becomes the primary focus for cable operators, those days are waning and significant annual cost hikes (with all kinds of usage caps) will become the norm. A teenager today very likely will find a broadband single-play in 2021 costs as much, or more, than a triple-play costs now. Maybe sooner.  It will be intriguing to watch for the inflection point when cable executives find themselves grappling with enough TV subscriber exodus to begin trying to win over Wall Street with an aggressive broadband-first – we-win no-matter-which-way-the-wind-blows -- position. (They can toss in the access business comes without having to pay huge carriage fees to networks.) That change in emphasis probably won’t come this year or next, but investor pressure might call for some change in tone sooner than planned.


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Social media helps boost reality TV - [via Adelaide Now]

Social media helps boost reality TV - [via Adelaide Now] | Social TV, Transmedia, Broadcast Trends | Scoop.it
ONCE a relaxing, often solo activity, TV viewing in Australia is becoming a frenetic all-in group activity, small-screen analysts say.

Via Luc Debaisieux
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Luc Debaisieux's comment, December 14, 2011 7:54 AM
Thanks for the RE-Scoop! (...if Scoop.it people talk like Twitter people, right!) - Have a great day. O )
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Google Ponders Pay TV

Google Ponders Pay TV | Social TV, Transmedia, Broadcast Trends | Scoop.it

Internet giant Google Inc. is considering a plan to offer paid cable-TV services to consumers, a move that could unleash a new wave of competition within the traditional TV business. Google has looked at ways to expand a previously announced project to build a high-speed Internet service in Kansas City, Mo., and Kansas City, Kan., adding video and phone service in a mirror of offerings from cable and telecom companies, according to people briefed on its plans. As a result, Google has discussed distributing major TV channels from companies like Walt Disney Co., Time Warner Inc. and Discovery Communications Inc. as part of the video service, though the discussions were exploratory and no final decisions have been made.


Via Peter Rosenberg
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A Guide to using Twitter on TV - [via Digitaledition.com]

A Guide to using Twitter on TV - [via Digitaledition.com] | Social TV, Transmedia, Broadcast Trends | Scoop.it
http://t.co/017IaTR5 A Guide to using Twitter on TV | Broadcast and Media Technology ...

Via Luc Debaisieux
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